Welcome to The Podcast for Powerhouse Women who want both Freedom AND Profit. A world where you get to have it all. Ambition + Motherhood + Wellbeing simultaneously. Join Business Strategist, Marketing Mentor and homeschooling, travelling mumma of 4 , Annelise Worn and discover how you can transform your business into one that supports and flows with your family and your life, not the other way around. Stay tuned for interviews with successful leaders in business as well as practical, result ...
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Screenwriter Jill Golick and digital marketing strategist Annelise Larson invite you to join their conversation about creating stories that connect deeply with audiences and how to use that connection to build a long-term career as a storyteller (especially of film, TV, web series and other screen based stories). Each episode will include practical, applied homework for writers and other creators to start to develop their own STORY + AUDIENCE strategy.
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How to Build Your Freelancer Business in 1 Hour a Day - Ep: 235
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So much to do and… not enough hours in the day? I feel you. And time management? What does that even mean? If you feel like to-do list is laughing at you, it’s time to get serious about managing how you spend your time. Tune in and let me show you how to prioritise like a pro and actually get things OFF YOUR LIST. WANT MORE? Connect on Instagram: h…
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Real Talk with Agency CEO Nikki Chamberlain - Ep: 234
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Nikki is the founder of SheCEO Support Co, a Virtual Assistant Agency built on not only premium support and efficiency, but also on heart, connection and community. SheCEO helps female CEOs of service-based businesses to reclaim their time to spend on their passion, so they can grow and scale, without the hustle. As a listener of The Podcast, you k…
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Inconsistent Freelancer Income? Let’s Turn That Around, Fast. - Ep: 233
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Sick of the inconsistent income seesaw? One month you're drowning in projects, the next you're refreshing your inbox over and over … waiting for clients to materialise. The problem? Your marketing system. Or lack of. But it’s an easy one to fix. Phew! Tune in and I’ll show you how to create a pipeline that keeps the projects rolling in, so you stop…
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From Solo to CEO, with Tatiana Tsoir - Ep: 232
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Tatiana Tsoir, CPA, MBA is an award-winning author and accountant, 3 times TEDx speaker and business turnaround advisor. A fervent believer that the key to happiness lies in entrepreneurship, Tatiana empowers entrepreneurship at every age. Over the last 19+ years, Tatiana has used her expertise in tax planning and price psychology to help hundreds …
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Freelancer Marketing Isn't Sexy - Ep: 231
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In this episode, we're busting the myth that good marketing needs to be flashy, viral, or trendy to work. If you're a B2B service provider like a freelancer, marketer, or virtual assistant, the truth is simple: good marketing isn't sexy—and that's a good thing! We dive into why consistency, trust, and relationship-building beat the glitz every time…
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Marketing for Marketers, with Victoria Hajjar - Ep: 230
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Did you know less than 2% of women have broken the million dollar mark in business? My guest today is on a mission to change that. Victoria Hajjar from Ugli Ventures, says business can be a little ugly. Victoria specialises in helping female founded startups scale from 6 to 7 figures through sales optimisation, team building and leadership developm…
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Stop Posting on Socials. Do This Instead - Ep: 229
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I see you! Hustling to post socials in the hope to ‘get the word out’. But here’s the deal: posting on social media is *not* the answer. What works for coaches and personal brands is not the answer for B2B service providers. You’re lucky if 5% of your followers see your posts, and let’s be real, they’re not always your target clients, right? Spendi…
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Startup Story, with Elizabeth Dewar - Ep: 228
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Elizabeth Dewar - Lizzy - is an Advertising Creative Director who branched out with her sister to start Violet Rae, a Brand Strategy and Communications Consultancy. They specialise in empowering SME’s and startups to build their brand. Being quite a new business, I love that we chatted about, and reflected on the early stages of business, taking th…
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Avoiding Burnout with Holistic Health Practitioner Maraya Brown - Ep: 227
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Maraya Brown is a Yale and Functional Medicine Trained Women’s Health Expert (CNM, MSN). She runs The Women’s Vibrancy Code and is a Podcaster, Retreat Host and Facilitator, Mom, Wife, Keynote Speaker and Founder. She helps ambitious women build a legacy without burnout by helping them fine tune their nutrition, supplementation, mindset, passion an…
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Overworked and Overwhelmed? Put the FREE back into Freelancer - Ep: 226
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Overworked, overwhelmed and underpaid? In this episode of The Podcast, we dive deep into this common issue and explore practical strategies to help you regain control of your schedule, increase your income, and rediscover the freedom that comes with freelancing. You don’t have to settle for living a chaotic, crazy busy schedule. You get to choose. …
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Claim Back 10 Hours A Week: Time Management Tips From a Homeschooling Business Mumma - Ep: 225
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I often get asked how I do alllll the things. Agency CEO Coach Homeschooling mumma Board member Wife And learn Greek, exercise, have time for hubby and travel. Well - in this episode I’m spilling the tea on my best time management tips for busy business mummas. Let me know which one you’re going to try! WANT MORE? Connect on Instagram: http://insta…
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How to Get Your First Freelance Client - Ep: 224
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In this episode of The Podcast with Annelise Worn, we debunk the common myths that you need a large audience, hours on social media content, an email list, ads, more qualifications, or a website to start a successful freelance business. Instead, we focus on what you do need: The skill you already have An irresistible offer A stand-out proposal A wa…
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Million Dollar Freelancer - Ep: 223
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I realised something this week. My business model isn't the norm. It's not even something I hear talked about. I hear a lot about scaling your coaching company. The truth is, you need either a big audience, or a big budget to grow fast. I hear a lot about building an agency. If you don't want to work all the time, you need a big team. The sweet spo…
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Raise Your Rates, and Close With Confidence (for Freelancers and Agency Owners) - Ep: 222
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Overwhelmed, overworked and underpaid. I know we hear these words thrown around a lot, but the reality of this is heavy. Really heavy. And unfortunately, this is where so many B2B service providers find themselves a couple of years into business. Drowning in client work, not charging enough and trying to do it all themselves. But you know - there’s…
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Overcome Your Sales Blind Spots with Dr Nadia Brown - Ep: 221
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How do you realllllly feel about sales? Are you 100% confident in your offer? Do you know what energy to bring to a sales call? How do you respond when you get a ‘No’? We dive into all this and more in my conversation with Dr Nadia Brown, and I cannot wait to share it with you. Sales is the one thing we truly NEED in our business. No sales, no inco…
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Scaling Your Agency Without Hiring a Massive Team - Ep: 220
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Can you scale an agency without hiring a big team? When you’re the expert, and you work 1:1 with clients on their business … well, more clients means more hours. And - you only have so many of those. So can you grow your agency - without working more? Yes, yes you can. And maybe the ‘how’ will surprise you. Tune in to find out more. WANT MORE? Conn…
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One of the biggest problems that freelancers who want to grow and scale their business face is... complete overwhelm. One minute, you’re on a call with a client, and wearing your service provider hat The next you’re working long hours to deliver the work and to get them fantastic results. And you’re still not earning enough to hire, so you’re tryin…
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Effortlessly Managing Your Workload as a Freelancer - Ep: 218
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On today's episode we are talking about 4 key things you can do to manage your workload more effectively as a freelancer. If you're feeling overworked and like you need more time in your day, this episode is for you. We are speaking about: Project management software The power of a plan Time spent in your inbox The best to use your calendar. Tune i…
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Balancing Act: Juggling Motherhood and a Thriving Freelance Business - Ep: 217
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For those of us who are working mummas, we have a lot we’re juggling. Even if we have support at home, and in our businesses. I’ve been doing this for almost 7 years now and I’ve learnt a lot about the juggle. When I started my business I had 2 children. I became the sole income earner of our household around a year in, had 2 more children, moved h…
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9 Common Mistakes Freelancers Make and How to Fix Them - Ep: 216
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Today we are talking about the 9 common mistakes freelancers make and how to fix them. I know I made so many of these mistakes and probably more than once. Working in the B2B space for over 6 years now, and for the past 2 years in my coaching, training and mentoring of freelancers, virtual assistants and service providers, I've seen it time and tim…
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The Number One Thing That Allows Me to Grow My Business - Ep: 215
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There’s a lot of talk about Strategy online. There’s a lot of talk about Systems. But there is not a lot of talk about how to actually HAVE it all, without DOING it all. This is that conversation. The 5 types of support I want to talk about today are. 1 - Support at home 2 - Support from behind 3 - Support from beside you 4 - Support from in front …
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This week I finished re-recording the new version of Business Bootcamp. And honestly I think this is my best work. I’ve refined everything I’ve learnt over 7 years, and synthesised everything we cover in our 6 month program the Agency Academy into just 3 sessions. Of course there’s a 50 page workbook and templates and tools to go along with it - bu…
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My Schedule as a Homeschooling, Travelling, Business Mumma of 4 - Ep: 213
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Today I’m going to give you a peak behind the curtain into my world. For context - for those of you who don’t know much about me - I’m a wife and mumma of 4 children. We’ve been homeschooling our children for 2 years now. I will be sharing with you; Why I started homeschooling The trade off for what may appear selfish The perks of our freedom So le…
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How to Be Brave in Business & In Life with Nicole Trick Steinbach - Ep: 212
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Nicole Trick Steinbach is the International Bravery Coach and host of the Celebrate Brave podcast. She helps women build their bravery and coaches them towards their way of both stressing and working less. Nicole coaches women to view all of their successes, mistakes, and even failures as equal stepping stones to building their brave life and caree…
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3 Tips to Land High-Paying Freelance Clients - Ep: 211
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If you're ready to land high-paying clients and elevate your freelance game, you're in the right place. On this episode of The Podcast, I’m sharing three powerful tips that will help you secure contracts with clients you love. We'll discuss how to choose the right niche, craft messaging that clearly communicates your value, and develop a sales proc…
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How to Handball Work to Your Team and Maintain Quality - Ep: 210
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For many entrepreneurs, hiring a team feels challenging and overwhelming. So today I'm going to show you how to do it. Objections I hear when it comes to hiring: Easier to do it myself Too expensive to hire Have to check their work Clients want me Clients won't like it But if you stay doing the client work - you’ll be stuck on an income rollercoast…
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Every Company is a Marketing Company - Ep: 209
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Marketing and sales are like water to a garden. Without marketing and sales, your business will not grow the way YOU want it to. You may get referrals but you cannot control the tap on that. Business is simple: How do you get in front of new people? How do you nurture them? How do you sell to them? What's your sales and onboarding process? How do y…
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Personal Growth = Business Growth - Ep: 208
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Today I want to talk to you about something a little chewy. The interrelation of personal growth and business growth, because it will always be mindset before mechanics. Very few people will take the action or take the action for long enough to see the results. So many stories come up around people pleasing, scarcity, worthiness and more which keep…
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Build Your Team, Find More Freedom - Ep: 207
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When you build out your team you’ll find the freedom you started your business to achieve. But HOW do you go from solo to CEO? It all starts with a plan. A plan where we Zoom out, before we can Zoom in. In this episode we look at a 3 Step Process that’s so simple, you’ll shake your head a little. Ready? Let’s go. WANT MORE? Connect on Instagram: ht…
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How to Get Higher Quality Clients - Ep: 206
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Your business needs to work for you. What does that mean? You want more money. More freedom. More impact. More fun. Your business can be the vehicle to get you there. How do we do that? We design our business to support our life. What does that mean? We get crystal clear on what we want and we reverse engineer what we need to make that happen. We m…
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How To Move To Retainer And Raise Rates - Ep:205
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The last thing I would want in my business is to have to start at zero every single month. Monthly recurring revenue is golden - quite literally! They don’t want to pay you an hourly fee, they want a result. So let’s give them that. So in today’s episode we’re going to talk about how to move from an hourly rate to a high ticket retainer with both y…
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What To Do When You're A Booked Out Freelancer - Ep:204
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Today we’re going to talk about what to do when you’re booked out as a freelancer. When you’re booked out it means that you’re stuck in the place of trading hours for money - and you are the bottleneck in your business. If you don’t work, your business stops and you don’t get paid. With this model - you can never take time off, and it’s really real…
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Build Your Business With A Book - Ep:203
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In this conversation I’m speaking with Becky Warrack of Ravencrest Books. The world of publishing is one that can seem impossible to penetrate. But it doesn’t have to be reserved for celebrities. Becky is pulling back the curtain on the world of publishing and in this conversation we’re diving into: How to write your book in 90 days The best publis…
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From Freelancer to Agency CEO: The Roadmap - Ep:202
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If you're a service provider, you want to tune into this. No matter what stage of business you're in, this is relevant. I'm going to map out for your the milestones on the road from (fully involved) solo to (lead from the front) owner - and frame each phase within the Strategy, Systems, Support framework. Many of us don't think big enough because w…
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The Keys To Freedom = Strategy + Systems + Support - Ep:201
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In this episode I talk about why, after more than 5 years, I’m changing my methodology. I've been talking about the 7 System CEO Framework for years. And now - the way I talk about this has evolved. Can't wait to share this with you! WANT MORE? Connect on Instagram: http://instagram.com/anneliseworn Book a free Strategy Call: http://anneliseworn.co…
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Celebrating 200 Episodes! Where I've Been, Where I Am, and Lessons Learnt Along The Way
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Today we're celebrating 200 podcast episodes, spanning 5 years - say whaaaat! I decided I'd let you in to the parts of my story you probably don't know. And talk about the lessons I've learnt along the way in creating a business that allows me to work with incredible clients, have my husband with me, and homeschool my children while travelling the …
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Timeless Business Principles Too Many Digital CEOs Ignore - Ep: 199
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I don’t see a whole heap of talk about this, and unfortunately, not a lot of this happening BTS with potential new clients and people I chat to either. What am I talking about? Timeless Business Principles that didn’t quiiite make it all the way over to digital CEO land… and keep too many business owners small. This may annoy some people becuase th…
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This episode is a prompt for you to check in on your habits. Because it’s our habits that determine how we show up in the world. Truly. And that can be a little sobering. We like to think of ourselves as a certain way - but when we look at the way we spend our time and money .. sometimes the reality is a little different. So let’s dive into the CEO…
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Let It Be Easy (& The Question That Changes Everything) - Ep:197
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Now let's be real.... Business is not easy. But it can be SIMPLE. The enemy of business growth, profit and freedom is COMPLEXITY. And when we ask ourself 'How could this be easy?' we unlock 3 things. 1 - We think about our thinking. 2- We simplify. 3 - The ripple effect does in fact, make everything easier. So ... ask yourself, "How could this be e…
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Moving Through Mum Guilt, with Sarah Kate - Ep: 196
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I believe we get to have it all. That doesn’t mean there isn’t hard work involved. It doesn’t mean that everything is perfect. And it definitely doesn’t mean that mum guilt doesn’t rear it’s ugly head when it’s not. Most of us who’ve been in business any length of time have had situations that make us question our abilities in both business and mot…
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Are you ready to raise the bar? In this episode I'm giving you the exact framework I go through myself, and with clients to strategically plan out their goals. This one requires your active participation - so prep for lots of pausing and reflection. Let's do this. DOWNLOAD THE PLAN HERE: https://anneliseworn.com/plan WANT MORE? Connect on Instagram…
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I’m seeing a lot a people changing their offers, their business models and even lowering their prices - and its got me fired up. Why? Because the reason is based on the economy. Can we stop please? You CAN continue to grow your business despite what's going on in the economy. Let's talk about 4 aspects to consider in your approach to THRIVING in 20…
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Elevate: Unlock Your Extraordinary Potential, with Shannah Kennedy and Colleen Callander - Ep:193
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Shannah Kennedy a master life coach and life planner with 20 years of experience, has coached elite athletes, CEOs, entrepreneurs, high-performing executives, and teams. Her expertise empowers clients to take control of their lives, achieve their visions, and reach their goals. The author of the global bestseller The Life Plan – Simple Strategies f…
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How To Get Up Earlier, with Jada from The Rise & Shine Collective - Ep: 192
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Chronic night owl? Relish in the peace and quiet at the end of the day and stay up too late? Wish you could get up earlier and nail that morning routine? In this episode I speak with Jada from The Rise & Shine Collective, all things early rising. We discuss creating healthy habits, small steps and why we should even look at changing the way we appr…
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Change Your Life In 10 Mins with Rosanne Michie - Ep: 191 (Adult Language)
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In this episode I spoke with Rosanne Michie, author of the book, Change Your Life In 10 Minutes. Rosanne is a writer, former newspaper columnist and broadcaster. She is a mum and step-mum of kids with unique challenges; survivor of family trauma; and lover of a great party. She has also spent several years at the pointy end of corporate life as a c…
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Help, I need to make money now! Ep: 190
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When you need a cash injection in your business - it can be tempting to go all out and change all the things. Or compare yourself on socials and create 4000 reels. Neither of those things are going to get you what you want. Tune in to the episode for my perspective - plus exactly what I've done in the past when I wanted an influx of cash - that did…
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So much of what I see on social media is not strategic. It’s content created in the moment, without a clear goal. And very rarely part of a complete marketing campaign. If that’s what you’re doing. With your socials, with your podcast … with anything you’re doing .. you’re leaving money on the table. Let’s change that.…
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You're Ready. Use What Is In Your Hands - Ep: 188
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You don't need anything else. You are qualified. Get started now. Use what's in your hands. Let's go. WANT MORE? Connect on Instagram: http://instagram.com/anneliseworn Book a free Strategy Call: http://anneliseworn.com/consult Looking for easy to use, all in one marketing software? Claim your free 10 day trial of Freeceo here: http://freeceo.tech…
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Design Your Life, Scale Your Business - Ep 187
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Because whatever you choose - you get to have it. What you do everyday gives you your results. SO if you choose different, you get different. You get to set the standard. You get to raise the bar. That doesn’t mean you don’t have to work for it. You do. So how do we design our lives and scale our business to suit? Tune in to hear my perspective! ..…
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Automation Made Simple - Part 3 (Sales & Onboarding) - Ep: 186
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Automation. How do you feel when you hear that word? Heart quicken in anxiety? Big smile? Furrowed eyebrows? For most service providers I work with, they like the sound of it, but actually making it happen is intimidating. I get it - I wouldn’t never have previously considered myself ‘techy’ either. But what I cant to release is that time is money.…
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