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In each quick and impactful episode, you’ll discover practical strategies to successfully help you find and fund your next cash-flowing rental. Gain insights on spousal alignment, time management, increasing deal flow, self-managing, and creative financing, all designed to accelerate your journey toward financial independence. Plus, you’ll hear real success stories—and the occasional blunder—from our journey. As your host, I’m not just talking the talk. I'm a husband, father of three, nomadi ...
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Financial Life Planning for Busy Parents

Mike Morton, CFP®, RLP®, ChFC®

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Are you super busy with your career, kids, and life? Discover ways to get organized and enjoy a wonderful life! We cover smart strategies for personal finance, investing, and how to enjoy your time and money. Breakthrough the complicated financial landscape with easy-to-understand information that you can actually follow. I discuss how to become wealthy: tips and habits to change in your life to achieve financial freedom. I dive into topics such as savings, investing, education planning, ins ...
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This holiday classic isn't just for laughs—it's packed with surprising real estate insights! From high-end property value to vacation rental potential, the McCallister mansion teaches us valuable lessons every investor should consider. In today’s episode, we break down what the Home Alone house can teach us about property maintenance, security, man…
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In this episode of Practical Finance for Parents, Mike Morton and Matt Robison explore how grandparents can effectively save for their grandchild’s college education using 529 plans. They break down the best strategies, including whether grandparents should contribute to an existing parent-owned 529 or open their own account. With recent FAFSA chan…
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Tired of throwing money at off-market campaigns with no guarantees? In today’s episode, we’re breaking down why our “done for you” campaigns are different from the competition. While others charge hefty fees and leave you handling everything yourself, we pull your list, craft customized mailers, and guarantee results. Plus, with our unique approach…
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In today’s episode, we’re drawing a powerful comparison between football and real estate investing. Just like NFL teams don’t need to score a touchdown every time, you don’t need to land huge deals to succeed in real estate. It’s all about getting into the "Red Zone" consistently—identifying high-potential properties, negotiating effectively, and e…
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Ever feel like holding onto an underperforming rental property is more stress than it's worth? You’re not alone. In today’s episode, we dive into the mental freedom that comes with selling or letting go of a property that’s no longer serving you. From dealing with constant repairs to the fear of losses, we explore how sometimes the best move is to …
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In today’s episode, I’m diving into a powerful morning habit shared by two incredibly successful people—checking your bank accounts first thing in the morning. This simple habit, done before coffee or social media, can set the tone for your day and give you a pulse check on your financial health. Want to take control of your finances and start your…
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This holiday season, let’s take a fresh look at the classic film National Lampoon’s Christmas Vacation through the lens of real estate investing! In this episode, we explore surprising insights and lessons that can be gleaned from the misadventures of the Griswold family. From the fact that the iconic Griswold house is actually a rental property on…
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Curious about how a morning routine can fuel success? In this episode, we dive into the evolution of my morning habits over the past eight years, exploring how life changes, burnout, and the demands of parenting have shaped my approach. Discover the two key indicators that have consistently driven my productivity: the power of small, consistent ste…
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Are you tired of hearing sellers say they're waiting for the "right time" to make a decision? In this episode, we explore how to identify and navigate potential seller objections that are often disguised as excuses. As we reflect on the excuses many sellers used leading up to the recent presidential election, we uncover the deeper fears and concern…
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Ever had a property experience that left you shaking your head in disbelief? In this episode, we dive into a hilarious yet eye-opening story about how a couple of pot-bellied pigs decided to make themselves at home on our apartment complex property, leading to unexpected challenges and expenses. Join me as I recount my conversation with the sheriff…
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On this Veterans Day, we reflect on the incredible resilience and grit demonstrated by our veterans and how their experiences can inspire us as busy parents and real estate investors. Juggling family, work, and the pursuit of a better legacy can often feel overwhelming, especially when challenges arise—like deals falling through, unexpected repairs…
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In this episode, Mike Morton and Matt Robison dive into a commonly overlooked step in managing rollover and inherited IRAs: making sure your funds are invested and not just sitting in cash. They share practical tips on how to avoid leaving money idle, like setting a yearly reminder to check your accounts, opting for simple investment choices, and k…
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Thinking about diving into the world of auction properties? Before you place your bid, listen to this episode! We’re sharing five essential tips that every investor needs to know to avoid costly mistakes when bidding on auction properties. From understanding the property's true condition to knowing the auction rules and securing financing, we break…
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Ever wondered how a single moment can change the course of your life? In this episode, I share the story of how getting laid off from my 9-to-5 job four years ago turned out to be a blessing in disguise. While it felt like a setback at the time, it forced me to reevaluate my priorities and ultimately led me to a more fulfilling life. Join me as I r…
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Have you ever been caught off guard by a contractor demanding payments? In this episode, we dive into the top three reasons contractors often ask for money before completing a job—and why you should approach these requests with caution. Cash flow management is key to successful real estate investing, and understanding how to handle contractor payme…
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With the election almost behind us, it’s time to shift your focus back to what truly matters—building your real estate portfolio! Many investors find themselves pausing, waiting for the dust to settle before making their next move. But in reality, there will always be something on the horizon to distract us. In this episode, we'll discuss why it’s …
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Have you noticed how retailers are already shifting their focus to Christmas before Halloween is even over? In this episode, we dive into this genius marketing strategies that allow stores to capitalize on early holiday cheer, transforming the shopping experience into a prolonged celebration. We'll explore how this trend reflects consumer psycholog…
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Make the most of your employee benefits and unlock “free money” that could add up to thousands yearly! In this episode, we break down essential perks, from maximizing retirement savings with 401(k) matching to the tax advantages of Flexible Spending Accounts (FSAs) and Health Savings Accounts (HSAs). We also explore the value of education and tuiti…
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Have you ever wondered if borrowers and wholesalers team up to inflate assignment fees? In this episode, we dive deep into this critical question and explore the implications for real estate investors. While most of our lending at W2 Cap Capital is to trusted members of the W2 Capitalist Community, the reality is that this unethical practice can ha…
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Feeling scared of the BRRRR process? You’re not alone! As Halloween brings out all things spooky, it's the perfect time to tackle the fears many investors have about the BRRRR strategy—buying, rehabbing, renting, refinancing, and repeating. In this episode, I share my journey from being intimidated by the BRRRR process to discovering its power as a…
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When a property lingers on the market without selling, who’s truly to blame? While many might point to market conditions or buyer preferences, I argue that realtors bear 100% of the responsibility. In this episode, we dive into the crucial role realtors play in the selling process and why their actions—or lack thereof—can make or break a sale. Join…
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Are you not a fan of Halloween but find yourself swept up in the excitement for your kids? In this episode, I share my personal struggle with the holiday—the decorations, costumes, and candy—and how, despite my reservations, I’ve come to appreciate the joy it brings my children. Join me as I reflect on the memories we create together, from pumpkin …
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Are you feeling worn out from the demands of work, parenting, side hustle investing, and trying to be the apple of your spouse’s eye? You’re not alone! In this episode, I share my personal journey through the chaos of fall, balancing homeschooling and sports for all three kids, and the exhaustion that comes with it. Join me as I reveal four impactf…
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As Halloween approaches, it's not just ghosts and ghouls that can be scary—financial planning can have its own terrifying elements. Join Mike Morton and Matt Robison as they demystify the top five fears in managing money. The risk of running out of funds in retirement, the uncomfortable reality of planning for death and inheritance, the rising cost…
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Join me as we celebrate a decade of active investing in real estate! In this special episode, I’ll share the 10 essential lessons that have not only helped me grow my rental portfolio but also saved my sanity and created more freedom for my family. From understanding the value of time to the importance of consistent action, these insights are desig…
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Ever sent out 2,000 postcards, only to be met with absolute silence? Join me as I share the story of one of my biggest marketing flops and the valuable lessons learned from it. After crafting what I thought was a compelling postcard to attract off-market deals, I was met with crickets—not a single response, not even a "leave me alone." This gut-wre…
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From the first self-service grocery store, Piggly Wiggly, in 1916 to the rise of grocery pickup and delivery services in 2024, the way we shop for groceries has transformed dramatically. Join me as we explore how this shift has not only changed consumer behavior but is also reshaping the landscape of commercial real estate. With the pandemic accele…
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Ever had a project you just wanted to finish without distractions? Join me as I recount my Sunday adventure installing exterior lighting, a task that had been on my to-do list for years. Just as I was about to dive into the work, my kids discovered the holes I drilled into our brick exterior, transforming a routine chore into a delightful family ex…
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I believe you are limiting your real estate investment potential by including school system rankings in your search criteria. In this episode, we explore how ignoring traditional school quality metrics can open doors to better investment opportunities. As more families choose homeschooling for safety and flexibility, the demand for homes near top-r…
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"How are you going to pay for college?" “How much should you save now?” Matt and Mike break down the current costs of higher education, from public in-state schools to high-end private institutions, and offer strategies for saving. Whether you're just getting started or have significant resources to allocate, you’ll get actionable advice on how to …
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Are your marketing efforts draining your budget and failing to deliver results? You're not alone. Many investors waste time and money on poor list-building strategies, from targeting the wrong sellers to using outdated data and generic mailers. These mistakes can lead to low-quality leads and missed opportunities, especially for busy parents juggli…
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Feeling overwhelmed by the demands of parenting and the challenges of real estate investing? You're not alone! In this episode, we explore the common roadblocks busy parents face—like not having enough time or money—and how these obstacles are often less daunting than they appear. After engaging in 90 conversations with parents just like you, we un…
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Struggling to secure cash-flowing rentals in a competitive market? You’re not alone. As prices rise in the big city, many investors feel stuck, fighting over properties that no longer offer the returns they need. But what if the key to unlocking better deals lies just beyond the city limits? In this episode, we’ll explore the ripple effect that’s d…
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Ever wonder how far you've come since buying your very first investment property? Let’s take a trip down memory lane and reflect on those early deals—whether they were big wins, lessons learned, or somewhere in between. Last week in the W2 Capitalist Community, we had a blast sharing our very first investment properties, diving into the numbers, an…
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Trying to grow your rental portfolio using old methods is like pouring water into a wicker basket—frustrating and pointless. Years ago, you could find cash-flowing properties on the MLS or through wholesalers, but today’s market has shifted, and those tactics no longer work. If you're a busy parent trying to expand your investments, it's time to st…
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In this episode, Mike Morton and Matt Robison dive into the often-overlooked topic of homeowners insurance and why spending just five minutes reviewing your policy could save you thousands of dollars. They explain the importance of ensuring your coverage is adequate, especially with rising costs of rebuilding due to inflation and natural disasters.…
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As a busy parent with 1-3 rentals, finding quality leads for your next BRRRR deal can feel overwhelming. Between family life, work, and managing your properties, the thought of sifting through endless lists for potential leads seems impossible. In this episode, Jay shares why the leads you’re chasing aren’t working and how to fix it with a proven s…
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In this episode of the W2 Capitalist Podcast, Jay shares the lessons he learned the hard way when first starting out with the BRRRR method. From overpaying for properties to underestimating renovation costs and struggling to find the right lenders, Jay walks through the common mistakes that many new investors make. He talks about the frustration of…
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In this episode of the W2 Capitalist Podcast, Jay discusses one of the most unpopular policies they have at their rental properties—no grills allowed. While it may seem surprising, Jay explains the serious fire risks associated with grills and why this rule is crucial for protecting both residents and the property. Learn about the top 5 causes of h…
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Wish you could fast-track your success with the BRRRR method? Learn the lessons I wish I knew when I had only two rental properties—lessons about building a team, focusing on cash flow, and scaling sustainably. Don't make the same mistakes I did—tune in and level up your BRRRR investing game! Links Mentioned in this Episode: Products We Use The W2 …
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What if I told you that you could save $30,000 on your next rental property purchase? In this episode, I walk you through exactly how the BRRRR method helps you do just that—by cutting down on commissions, retail prices, and high down payments. The math doesn’t lie, and by the end of this episode, you’ll see how our BRRRRs for Busy Parents program …
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Join Matt Robison and Mike Morton this week as they teach you how to help boost your teenager's credit score. Learn the proactive steps you can take early on, such as adding your child as an authorized user on a credit card. This allows teens to start building credit history without the responsibility of managing payments themselves, and you remain…
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In this episode of the W2 Capitalist Podcast, Jay addresses a common struggle for busy parents in real estate: time management. After a revealing conversation with a friend frustrated by his lack of time to pursue off-market properties, Jay uncovers a surprising culprit—over 25 hours spent on social media in just one week! Join Jay as he shares pra…
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Ever had a parenting moment that left you cringing, only to find it’s become a cherished memory? In today’s episode, I share the unforgettable tale of the time I hit a pigeon at the beach—and how that moment has turned into a family story my kids will never forget. In this heartwarming episode of the W2 Capitalist Podcast, Jay shares a memorable—an…
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Ever wondered if getting 100 leads is better than just 5 solid ones? In today’s episode, we dig into why chasing numbers can leave you frustrated and stuck, and how our BRRRRs for Busy Parents program focuses on delivering the quality leads that matter. In this episode of the W2 Capitalist Podcast, we tackle one of the most frequently asked questio…
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Have you ever thought about the importance of taking a day off just to focus on yourself? What if your job actually allowed you to call in healthy? What if calling in healthy was as accepted as calling in sick? In this episode, we dive into the concept of "healthy days"—the need for breaks that prioritize our mental and physical well-being. While t…
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As landlords, we’re caught in a tug-of-war. We want property values to rise for better net worth, but as investors still in acquisition mode, we’re hoping for prices to dip so we can find cash-flowing deals despite high interest rates. So which is it? In this episode, I break down the dilemma landlords face with rising property values, market stabi…
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Join Matt Robison and Mike Morton in this week’s episode to explore the common myth that election outcomes can predict stock market performance. They discuss real-life examples, such as the 2016 Trump election and the 2008 Obama election, highlighting how initial market reactions often mislead investors. They emphasize the importance of not overrea…
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Ever wonder how to score big off-market deals without spending endless hours searching and sending out mailers? This week, I had the chance to underwrite a $1 million+ portfolio of multifamily, single-family, and commercial properties. The best part? The deal came straight to me, thanks to a simple, efficient system that attracts the right sellers.…
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Finding dependable handymen and contractors can be one of the biggest challenges when managing rental properties. If you’ve ever struggled to get quality work done on time, this episode is for you. I’ll share my two favorite methods for discovering trustworthy tradespeople—leveraging local community Facebook groups and making a simple call to Ace H…
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