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Coach Mark Gottfried brings you conversations of successful people and the decisions they made along the way of their lives, to inspire, encourage and motivate us in our own lives. I want to give you a front row seat to these stories.
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As Your Digital Marketing Coach, I am on a mission to provide you marketing professionals, agencies, entrepreneurs, and business owners expert advice, both from myself as well as my expert guests, on how to leverage Digital First Marketing to grow your business, one episode at a time, This podcast will include advice on a broad range of topics all with the commonality of being related to digital marketing and having actionable takeaways for your business. Topics discussed will include digita ...
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Ciao, sono Francesco Conte, Marketing Coach. Aiuto Coach, Counselor e professionisti della relazione d’aiuto a raggiungere la visibilità che meritano. In questo Podcast ti offro strumenti di coaching e strategie di marketing per emergere come coach. Come Coach, miro a farti potenziare le tue risorse interiori e guidarti all’autonomia. Come Marketer, ti fornisco gli strumenti adeguati per navigare nel mondo del digital marketing e valorizzare la tua unicità. Il mio successo risiede nel vedere ...
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show series
 
Auburn Basketball head coach, Bruce Pearl, joins Mark Gottfried on The Coach Mark Gottfried Show. They dive into the complexities of NIL and player compensation, with Pearl advocating for annuities and fair financial distribution within the NCAA. Pearl credits SEC's success to past investments and highlights Auburn's unique, values-driven community…
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I recently attended Author Nation, the premier conference for self-published authors in Las Vegas. While it might seem like fiction authors and digital marketers are worlds apart, the lessons I learned prove otherwise. From innovative uses of AI to the art of leveraging "borrowed audiences" and creating content that captivates through curiosity, au…
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Coach Mark Gottfried engages with Terry Gannon, renowned broadcaster for NBC and Golf Channel. Gannon reflects on his remarkable journey from playing under legendary coach Jim Valvano on NC State’s 1983 championship team to a versatile broadcasting career. The discussion dives into memorable games, Valvano’s charismatic influence, the formidable op…
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Coach Mark Gottfried sits down with Dan Gavitt, Senior Vice President for NCAA Basketball, to delve into the intricate world of March Madness. They discuss a groundbreaking 2010 media partnership that redefined game broadcasts, the complexities of conference realignments, and evolving NCAA tournament logistics. Key topics include NIL implications, …
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Unlock the secrets to mastering clear communication in digital marketing with insights from my guest, Ben Gutmann, a former marketing agency owner and professor. Ben shares his journey from leading a successful agency to penning his book "Simply Put: Why Clear Messages Win and How to Design Them," emphasizing the profound impact of simplicity in me…
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Coach Mark Gottfried interviews Audrey and Nicole Nourse, four-time NCAA beach volleyball champions from USC. The twins share their journey, including their competitive spirit, the "Mamba mentality," and their inspiring path from high school multi-sport athletes to collegiate champions. They discuss plans for future careers in investment banking an…
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Think LinkedIn is just a network of stiff profiles? Think again! Treat it like a professional Instagram to boost your visibility. Visual content is king on LinkedIn, and I'm here to guide you on harnessing its power for maximum engagement and visibility. Learn how images can outperform other post types and discover effective content patterns by ana…
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Unlock the potential of your business as we unveil the secrets to customer experience marketing with insights from expert Dan Gingiss. Imagine transforming dissatisfied customers into loyal advocates through memorable experiences that naturally generate positive buzz. Gain exclusive access to strategies that identify at-risk customers early, incorp…
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Renowned College Basketball coach, Ben Howland, sits down with Coach Mark Gottfried. They discuss defining moments in Howland’s career, including memorable recruiting experiences and the emotional impact of 9/11 on his team. Howland reflects on the pressures of coaching at UCLA, the joy of developing player relationships, and the challenges of toda…
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SEO. You might think you know everything about search engine optimization, but AI is changing the game more rapidly than ever. The new search landscape isn't just about Google anymore—AI-driven tools like Chat GPT are redefining visibility and relevance. How can your business adapt and even thrive in this evolving scenario? I'm diving into the late…
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Coach Mark Gottfried chats with former Dodger and MLB star Shawn Green. They delve into Green's connection to his Jewish identity, his impactful decision to skip games for Jewish holidays, and invaluable advice from Sandy Koufax. Green shares his journey from high school baseball to the majors, including insights into his record-breaking performanc…
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Coach Mark Gottfried and the legendary George Karl explore the intricate world of basketball coaching. They discuss the unique skills of players like Dennis Rodman and Scottie Pippen, and praise Phil Jackson's defensive prowess. George Karl shares insights about Jerry Sloan, Greg Popovich, and Rick Carlisle, and reflects on the challenges of being …
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Ciao! Sono Francesco Conte, Marketing Coach e autore del libro Personal Branding per coach. Oggi voglio condividere con te qualcosa che può davvero rivoluzionare il modo in cui vedi la vita: come cambiare la tua mente in 5 semplici step, ispirato dal fantastico César Lozano. Pronto a scoprire come puoi trasformare il tuo approccio alla vita? Allora…
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Unlock the secrets to boosting your online visibility and making your brand irresistible with Google Knowledge Panels. I sat down with digital marketing expert Dennis Yu to uncover the transformative power of social media signals in search results. Learn how genuine customer engagement and user-generated content can elevate your Google-ability and …
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Ciao! Sono Francesco Conte, Marketing Coach e autore del libro Personal Branding per coach. Oggi voglio parlarti di qualcosa di molto speciale, che potrebbe cambiare la tua visione della vita: come scoprire il tuo scopo con 5 semplici domande, ispirato dal brillante Adam Leipzig. Preparati, perché questo viaggio potrebbe trasformare la tua quotidia…
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Coach Mark Gottfried engages in an enlightening conversation with Jimbo Fisher. The discussion covers the camaraderie among coaches, Fisher's coaching journey, and his roots in West Virginia with the Bowden family. Reflecting on his career as a Division III National Player of the Year and his emotional departure from Florida State after winning a B…
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A lot is being said about how to best use AI in your marketing, but there is one thing that needs to be said: ChatGPT is all about democratizing the use of AI. While understanding how to "prompt" an AI chatbot is important, what is more important is imagining the many different ways in which you can use this technology to help you work faster and/o…
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Today we dive deep into the world of personality-led growth and brand building with our special guest, Andy Lambert, co-founder of ContentCal and Senior Product Manager at Adobe Express. In this episode, we explore the crucial role of understanding customer pain points, especially in the realms of remote work and inside sales. Throughout the episod…
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Can rethinking your approach to social media scheduling drastically improve your engagement? Find out as I challenge the conventional reliance on scheduling tools and advocate for a more hands-on, direct engagement strategy. Today's episode is all about rethinking a common tool in our digital marketing toolbox: the social media scheduler. Inspired …
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Coach Mark Gottfried sits down with legendary college basketball player Tyler Hansbrough. They explore Tyler’s admiration for Kobe Bryant's work ethic, his college recruitment experience, and the intense pickup games at North Carolina. Tyler gives his thoughts on the new age of college sports and the challenges with the NCAA. They also discuss Tyle…
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Ciao, sono Francesco Conte, Marketing Coach e autore del libro Personal Branding per coach. Oggi voglio parlarti di qualcosa che potrebbe davvero cambiare il tuo modo di vedere il mondo: lo stress. Sì, hai capito bene… lo stress! Quello che pensi sia il tuo peggior nemico potrebbe diventare il tuo più grande alleato, e tutto grazie a Kelly McGoniga…
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Today I have a fascinating discussion lined up for you as I sit down with marketing expert and founder of Duct Tape Marketing, John Jantsch, to unpack the growing popularity of Fractional Chief Marketing Officers (fCMOs). John and I explore how the pandemic and the rise of remote work have accelerated this trend, enabling Fractional CMOs to collabo…
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In this episode we are diving into the secrets of maximizing LinkedIn for business growth. I introduces my new book, Maximizing LinkedIn for Business Growth: A Practical Guide to Building Your Brand and Driving Results, which officially published on September 17, 2024. Whether you're a seasoned marketer, entrepreneur, or just looking to enhance you…
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Coach Mark Gottfried interviews Thurl Bailey about his journey at NC State and their 1983 national championship. Bailey discusses the uncertainty following Coach Sloan's departure and how Coach Valvano's charismatic leadership and vision for a championship united the team. The conversation also covers Bailey's NBA career, the influence of legendary…
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Coach Mark Gottfried chats with former MLB star Jermaine Dye. They explore the 2005 season's success, emphasizing team unselfishness and camaraderie. Dye shares memories of his big-league debut, minor league challenges, and the importance of professionalism. He discusses his children's sports ambitions, his own developmental journey, and influentia…
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Unlock the secrets to mastering influencer marketing on TikTok with insights from Drew Moffitt, head of marketing at Kumospace. Discover how performance-based compensation and cutting-edge AI tools are transforming influencer campaigns, making them more effective and measurable. We explore how TikTok and influencer marketing became instrumental in …
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Today's episode dives deep into the realm of digital entrepreneurship and offers invaluable digital marketing advice for all digital entrepreneurs out there. I share insights from a conversation with a friend and consultant who published a book on entrepreneurship in Japan and is now looking to roll out a new course. This episode unpacks the fundam…
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Coach Mark Gottfried sits down with NFL legend Eric Dickerson for an engaging conversation. Eric reflects on his journey from a small-town upbringing in Sealy, Texas, to becoming a Hall of Fame running back. He discusses the physical toll of football, the importance of maintaining fitness, and how Name, Image, and Likeness (NIL) could have impacted…
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In today's episode I sit down with Nicholas Bruneau, a seasoned communications consultant and author of Engage with Impact, to discuss the transformative power of digital advocacy. Nicholas shares his vast experience working with organizations like the United Nations and the World Bank, offering practical strategies for raising awareness, engaging …
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Coach Mark Gottfried sits down with seven-time NBA champion Robert Horry to delve into his illustrious career. Horry reflects on his championship mindset, shares anecdotes about college and NBA moments, and emphasizes the importance of team dynamics over individual stats. They discuss Kareem Abdul-Jabbar's legacy, coaching changes, and NBA's emphas…
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Coach Mark Gottfried delves into the essence of leadership and decision-making with guest Marc Koehler, a former naval officer and leadership expert. Through discussions on the GID mentality, Koehler and Gottfried explore the critical elements that define effective leadership. Koehler shares riveting experiences from his time on a nuclear submarine…
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Curious about optimizing your Instagram game? You'll love the insights I gained straight from an Instagram representative on maximizing growth and engagement. Learn the power of consistently posting Reels, engaging through carousels, and using the new "notify me" sticker on Stories to keep your followers hooked. I'll share tips on strategic hashtag…
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Lessons learned from this High Achiever, Steve Keim, former NFL General Manager of the Arizona Cardinals. How Steve Became an NFL Executive of the year! Coach Mark Gottfried welcomes former Arizona Cardinals GM, Steve Keim, to discuss his extensive career in the NFL and his college football days at NC State. Keim shares valuable insights into the e…
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Are you struggling with delegation, holding yourself back from achieving peak success in your marketing and business ventures? In this episode of the Your Digital Marketing Coach podcast, I sit down with Dave Kerpen to unravel the secrets of mastering delegation. We'll explore how effective delegation, including outsourcing, can free up your time, …
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Ever wondered how to master digital-first marketing? Join me as we explore the transformative world of digital marketing in my latest episode! This week, I introduce my fifth book, Digital Threads: The Small Business and Entrepreneur Playbook for Digital-First Marketing. I literally do a reading of the introduction and first chapter of the book to …
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