The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Welcome to the State of Sales Enablement podcast. Insights and actionable advice from B2B sales and sales enablement leaders that share what it takes to achieve sales enablement excellence.
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In modern business, success is measured by growth. But how should businesses enable themselves to efficiently grow? There are so many answers to that question that it can make you feel crazy! The Growth Enablement Madness Podcast, hosted by BrainSell Founder Jim Ward, offers a go-to source for growth enablement strategies, stories, and technologies.
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Welcome to Enablement Uncanned, the podcast that's not your typical corporate fluff. Hosted by Jack Naish, a sales guy with a geology degree and a knack for spotting what really works in enablement, this isn't your cookie-cutter, polished show – it's raw, real, and ready to shake things up. We're diving into the nitty-gritty of why enablement programs fail, why sales reps ignore training, and who actually owns enablement. Expect uncensored chats with industry insiders, stories of epic fails ...
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SEASON 3: Enablement History w/Erich Starrett and Special Guests Together we will hop (take a leap!) into the Enablement Time Machine and... - Have a look back with those who had a role in / contribution to Enablement history. - Pause in the present, to hit on a few "modern" themes - And then shift our focus to the future of the Enablement function / profession, and what it may bring for Enablement teams. SEASONS 1 + 2: Scott Santucci & Brian Lambert Explore the dynamic world of elite B2B Sa ...
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This is a weekly podcast focused on developer productivity and the teams and leaders dedicated to improving it. Topics include in-depth interviews with Platform and DevEx teams, as well as the latest research and approaches on measuring developer productivity. The EE podcast is hosted by Abi Noda, the founder and CEO of DX (getdx.com) and published researcher focused on developing measurement methods to help organizations improve developer experience and productivity.
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O Podcast de Enablement no Brasil. Vamos trazer profissionais das áreas que formam a tríade do ecossistema deEnablement (Pessoas, Processos e Tecnologia) para uma troca de boas práticas e conhecimentos.
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Sales Enablement Expertise From Experts
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The #1 Podcast for Sales and Revenue enablement professionals. Each week our host Kieran Smith brings you an interview with an expert and thought leader from the world of sales and revenue enablement.
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Shifting the way sales enablement practitioners think about their roles, goals and success. Join Seismic's VP of Marketing Daniel Rodriguez and guests as we elevate the role of sales enablement.
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Aiuta i clienti a comprare on demand così puoi vendere di più. L'unico podcast che ti serve per far crescere il tuo business. Unisciti a 8.000+ Business Leader con i quali ci scambiamo tecniche di Go-to-Market Omnichannel per il business nell'era dell'AI. https://www.omarfogliadini.com/newsletter Ogni Giovedi condivido 1 sistema che non troverai da nessuna altra parte. Se sei un Business Leader in cerca di supporto pratico, con onestà intellettuale e senza filtri, per creare un business ad a ...
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Welcome to the Enablement Brew! Grab your beverage of choice and tune in to episodes with Carly Lehner and Malvina EL-Sayegh! Get the real scoop on what’s happening inside revenue enablement teams. We share the good, the bad and the ugly and we don't hold back.We share conversations that explore into the inner workings of revenue enablement and the role it plays in fueling the revenue machine.
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Revenue Enablement Society - Stories From The Trenches
Revenue Enablement Society and Paul Norford
The Revenue Enablement Society's "Stories From The Trenches is where revenue enablement practitioners share their real world experiences. Get the scoop on what's happening inside revenue enablement teams across the global RES member community. Each segment of "Stories From The Trenches" share the good, the bad, and the ugly practices of corporate revenue enablement initiatives. Learn what worked, what didn't work, and how obstacles were eliminated by enablement teams and GTM leadership. Sit ...
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Sales Enablement Lab with Thierry van Herwijnen | Enabling Sales Conversation That Matter
Increase sales, enhance productivity and drive incremental growth! Practical ideas you can leverage!
The world of sales is rapidly changing! Traditional sales strategies are no longer effective. Customers no longer buy solutions but buy business outcomes. This is the Sales Enablement Lab, a weekly podcast dedicated to Sales & Sales Enablement. My co-hosts and I outline practical ideas you can leverage day to day, to increase sales, enhance productivity and drive incremental growth! How about joining me on a podcast? Be my co-host for a session and let’s have fun talking about what works and ...
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With more than 1,100 episodes and millions of downloads, Sales Strategy and Enablement with Revenue.io is the world’s most-trusted sales podcast. Each week, host Howard Brown delivers inspiring conversations with the world’s greatest sales leaders about sales engagement strategies and tactics, sales enablement, artificial intelligence, revenue intelligence, tech maturity, sales psychology and more. Through discussions with the world’s top CROs, CSOs, CEOs, researchers, authors and technologi ...
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Nine Tips for Solo Sales Enablement Leaders
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36:12In this episode of Enablement Uncanned, AI podcasters Mark and Sarah discuss the world of being a solo sales enablement leader, sharing insights and strategies for success. From leveraging peer learning and prioritizing tasks to harnessing technology and building an enablement army, this episode is packed with practical advice for solo enablement p…
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High Impact SKOs with Kunal Pandya | Interview
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34:35In this episode, host Felix Krueger sits down with Kunal Pandya, VP of Global Revenue Enablement at Corsearch and Founder of Sales Velocity Labs, to break down the strategy behind running a highly effective SKO. With 17+ years in enablement, Kunal has refined an approach that aligns SKOs with business outcomes, maximizes engagement, and ensures key…
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Understanding the Pillars of AI Readiness
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37:20In this episode, Jim Ward sits back down with BrainSell’s data expert Tony Berry to discuss the practical application of AI based on the main pillars of AI Readiness. The pair discuss what these five pillars entail, as well as highlight tips and best practices to approaching AI the right way and guaranteeing success. Topics covered during the episo…
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Getting Airbnb’s Platform team to drive more impact: Reorganizing, defining strategy, and metrics
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32:58In this episode, Airbnb Developer Productivity leader Anna Sulkina shares the story of how her team transformed itself and became more impactful within the organization. She starts by describing how the team previously operated, where teams were delivering but felt they needed more clarity and alignment across teams. Then, the conversation digs int…
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Challenges Managers Face with Sales Coaching
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42:42Join us on Enablement Uncanned, a no-fluff, vendor-agnostic podcast, as we dive into the world of sales enablement with our guest, Kunal Pandya. Kunal is a renowned figure in the enablement sector, serving as the founder of Sales Velocity Labs and VP of Revenue Enablement at Core Search. In this episode, we explore the challenges of sales coaching,…
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The SPARE Method with April Petrey | Interview
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38:55How do you build a scalable, effective sales process—without overcomplicating it? In this episode of The State of Sales Enablement, Coach K (Jonathan Kvarfordt) sits down with April Petrey, sales enablement consultant and creator of the SPARE Method, to talk about building minimum viable sales processes and onboarding programs for fast-growing busi…
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AI Enablement with Jonathan "Coach K" Kvarfordt | Interview
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38:16In this special episode of The State of Sales Enablement, Felix Krueger flips the script and welcomes the show’s own co-host, Jonathan Kvarfordt (Coach K), to the other side of the mic. Known for his deep insights into AI, sales enablement, and go-to-market strategies, Coach K shares his vision for AI in sales, the evolution of AI agents, and the i…
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Becoming a Trusted Advisor with Arup Chakravarti
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46:20In this episode of Enablement Uncanned, host Jack sits down with Arup Chakravarti, a go-to-market consultant, to talk about building trust in B2B sales. With decades of experience in sales enablement, operations, and analytics, Arup shares his insights on becoming a trusted advisor in an increasingly complex business landscape. The conversation exp…
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You have developer productivity metrics. Now what?
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39:09Many teams struggle to use developer productivity data effectively because they don’t know how to use it to decide what to do next. We know that data is here to help us improve, but how do you know where to look? And even then, what do you actually do to put the wheels of change in motion? Listen to this conversation with Abi Noda and Laura Tacho (…
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ISEs3 Ep20: Sheevaun Thatcher - Gaining Gravitas from the Get-Go
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31:23We’re thrilled to announce the release of the grand finale of Inside Sales Enablement Season 3, featuring none other than Sheevaun Thatcher, the Godmother of the global Enablement community, whose fun-lovin fancy shoes, servant's heart, and ear-to-ear smile have brightened every Enablement Society Experience from the very beginning. 🎙️ In This Epis…
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VC Enablement with Carolyn Breeze and Lauren Calautti | Interview
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34:16In this episode of The State of Sales Enablement, Felix sits down with Carolyn Breeze (CEO) and Lauren Calautti (Chief Revenue Rocketeer) from Scalare Partners, an ASX-listed investment firm operating in Australia and USA. Unlike traditional VC firms, Scolari Partners takes a hands-on approach—providing commercial services that help startup founder…
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Welcome to Enablement Uncanned, the podcast that's not your typical corporate fluff. Hosted by Jack Naish, a sales guy with a geology degree and a knack for spotting what really works in enablement, this isn't your cookie-cutter, polished show – it's raw, real, and ready to shake things up. We're diving into the nitty-gritty of why enablement progr…
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ISEs3 Ep19: Jen Marie Jacober - SES O.G.
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28:51We're thrilled to bring you episode 19 of Inside Sales Enablement, Season 3 - Enablement History, featuring the one and only SES O.G. Jen Marie Jacober, or as some of you might know her, Bacon. Join us as we dive deep into the origins and growth of the Sales Enablement Society with someone who was right there from the start! 🧠 5 Keys You'll Learn i…
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Scaling Influence with Alex Matyushenko | Interview
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32:32In this episode of The State of Sales Enablement, Coach K welcomes Alex Matyushenko, a seasoned enablement leader with experience at AWS, Google, and Microsoft. From driving sales excellence to leveraging AI for scalable impact, Alex shares his expertise on influencing at scale, enabling leaders, and building high-performing teams—even when those t…
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Enablement Execution with Aaron Evans | Interview
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41:08In this episode of The State of Sales Enablement, Jonathan Kvarfordt (Coach K) welcomes Aaron Evans, co-founder of Flow State, a B2B sales performance and transformation consultancy. Aaron has spent 15 years in enablement, working across multinational corporations and fast-moving startups, and today he shares his insights on sales transformation, m…
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Tactics for Elevating & Optimizing Your Teams in 2025 with Stephanie Middaugh, Founder & CEO of Phoenix GTM Consulting
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37:20In the season finale of The Enablement Edge, hosts Steve and Amber chat with Stephanie Middaugh, Founder & CEO of Phoenix GTM Consulting, about where to succeed in enablement in 2025. Together, they tackle the industry's current challenges, including burnout and exhaustion among professionals, while highlighting the need to sustain passion and empa…
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Leveraging sentiment data, driving org-wide action, and executive engagement
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24:33In this episode, David Betts, leader of Twilio’s developer platform team, shares how Twilio leverages developer sentiment data to drive platform engineering initiatives, optimize Kubernetes adoption, and demonstrate ROI for leadership. David details Twilio’s journey from traditional metrics to sentiment-driven insights, the innovative tools his tea…
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Maturity Models with Felix Krueger | Interview
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35:35Devin McDermott welcomes Felix Krueger, the founder of this very podcast, former enablement consultant, and seasoned enablement leader, to discuss one of the hottest topics in sales enablement today: enablement maturity models. Felix shares practical advice and expert insights into what maturity models are, why they matter, and how enablers can lev…
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Rethinking developer experience at T-Mobile: DevEx vs devprod, exec buy-in, and developer self-service
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31:56Chris Chandler is a Senior Member of the Technical Staff for Developer Productivity at T-Mobile. Chris has led several major initiatives to improve developer experience including their internal developer portal, Starter Kits (a patented developer platform that predates Backstage), and Workforce Transformation Bootcamps for onboarding developers fas…
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AI Agents are Coming: Are You Ready?
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22:00In this episode, our host Jim Ward is joined by Tony Berry, one of BrainSell’s data experts, to discuss how organizations can prepare their data before embarking on AI projects. We will cover key themes such as foundational practices, necessary infrastructure and tools, and lessons learned. Key Themes: Readiness Blueprint: Many organizations want t…
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Enablement Metrics with Kieran Smith | Interview
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38:57In this episode of The State of Sales Enablement, Jonathan Kvarfordt (Coach K) welcomes Kieran Smith, Senior Director of Enablement at TechnologyAdvice. With years of experience transitioning from sales leadership to a data-driven enablement leader, Kieran dives into the strategies that transformed his organization’s enablement approach. From strea…
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Scaling Enablement with Alexander Bedford | Interview
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41:01In this episode of The State of Sales Enablement, Felix Krueger, your host, welcomes Alex Bedford, a seasoned enablement leader with extensive experience in scaling enablement functions globally. From managing regional enablement teams to leading global initiatives, Alex shares his unique insights on scaling impact, navigating organizational politi…
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In this episode, Abi and Laura dive into the 2024 DX Core 4 benchmarks, sharing insights across data from 500+ companies. They discuss what these benchmarks mean for engineering leaders, how to interpret key metrics like the Developer Experience Index, and offer advice on how to best use benchmarking data in your organization. Mentions and Links: D…
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Troubleshooting Enablement with Federico Presicci | Interview
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45:50In this episode of Troubleshooting Enablement, Devon McDermott, your host and EnableNerd, welcomes Federico Presicci, enablement strategist, leader of GetAccept’s enablement team, and creator of the Enablement Insight blog. With extensive experience in building enablement functions and sharing best practices across the community, Federico dives dee…
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Game Maker Enablement with Krystina Moustakis | Interview
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27:59In this episode of The State of Sales Enablement, Jonathan Kvarfordt, a.k.a. Coach K, sits down with Krystina Moustakis, an organizational psychologist and enablement expert, to dive into how enablement can drive performance through a unique people-centric approach. Krystina shares her journey from teaching to organizational psychology and how her …
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Driving Customer-Centric Growth with OKRs
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35:42In this episode, our host Jim Ward sits down with Jeff Gothelf, author and expert on product development and organizational agility. They discuss the power of Objectives and Key Results (OKRs) as a framework for driving customer-centric growth. Key Takeaways: The importance of being truly customer-centric vs. just paying lip service to it How OKRs …
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DX Core 4: Framework overview, key design principles, and practical applications
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36:59In this episode, Abi and Laura introduce the DX Core 4, a new framework designed to simplify how organizations measure developer productivity. They discuss the evolution of productivity metrics, comparing Core 4 with frameworks like DORA, SPACE, and DevEx, and emphasize its focus on speed, effectiveness, quality, and impact. They explore why each m…
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Cosa centra l'AI con l'Omnicanalità? Lo spiega il Prof. G.Noci del Politecnico di Milano [BONUS TRACK]
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2:12BONUS TRACK 𝗖𝗵𝗲 𝗰'𝗮𝘇𝘇𝗲𝗰𝗰𝗮 𝗹'𝗔𝗜 𝗰𝗼𝗻 𝗹'𝗼𝗺𝗻𝗶𝗰𝗵𝗮𝗻𝗻𝗲𝗹? Ci si mette la parola "intelligenza artificiale" perché è il trend del momento???? Fattelo spiegare dal Prof. Giuliano Noci PRODOTTO ≫ produzione ≫ transazione 𝗗𝗔𝗧𝗢 ≫ 𝗶𝗻𝘁𝗲𝗹𝗹𝗶𝗴𝗲𝗻𝘇𝗮 𝗮𝗿𝘁𝗶𝗳𝗶𝗰𝗶𝗮𝗹𝗲 ≫ 𝗲𝘀𝗽𝗲𝗿𝗶𝗲𝗻𝘇𝗮 L'intelligenza artificiale come nuovo sistema produttivo: il focus non è più sulla scala della …
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Enablement Unleashed with Federico Presicci | Interview
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45:31In this episode of The State of Sales Enablement, Coach K is joined by Federico Presicci, a prominent sales enablement leader and creator of insightful practitioner-led content in the enablement space. Federico shares his unique journey from arriving in the UK without speaking English to becoming a recognized voice in sales enablement. Together, th…
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GTM nel 2025: Buyer enablement ed AI. Con insights su ricerca Osservatori Omnichannel 2024
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30:24GTM & RevOps nel 2025. E' tutto un tema di AI o le aziende stanno vendendo ancora come nel 2015? Ultima puntata dell'anno e della stagione 3. Con gli insights dal Congresso Osservatori Omnichannel 2024 del Politecnico di Giovedi 28/11 Cosa è il buyer enablement? Perché il GTM è radicalmente diverso e passa per la capacità di risolvere l'indigestion…
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L'allarme dell'AI per l'Italia. Apertura Prof. Noci a Osservatori Omnichannel 2024 [BONUS TRACK]
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10:20BONUS TRACK L'AI azzererà il vantaggio competitivo costruito in un secolo dalle aziende italiane. Prof. Giuliano Noci @ Osservatori Digital Innovation Omnichannel Non servono commenti - Fallo girare 🪦 Italia Chiudiamo la terza stagione del podcast con il botto! Qui il link al video su Youtube: https://youtu.be/JFplo6GJQCE Fallo girare! Ci rivediamo…
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Cultural Assets with Lawrence Wayne O'Connor | Interview
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55:12In this episode of The State of Sales Enablement, your host Dannii Mathers is joined by Lawrence Wayne O'Connor, a sales enablement leader and advocate for leveraging culture to drive sales success. Based in the UK, Lawrence shares his unique journey into sales enablement, his perspectives on cultural assets, and how these can be harnessed to empow…
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GTM nel 2025: l'email marketing è morto? Linkedin Live 25.11.24
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24:09Non sono l'unico ad avere questo problema. Tutte le aziende hanno bisogno di lead. Ma l'email marketing outbound NON FUNZIONA PIU'! I buyers sono sempre più difficili da raggiungere I cicli di vendita sono imprevedibili La tecnologia continua a cambiare Quello che hai sempre fatto, funziona sempre meno. Capita anche a te? Ti racconto i numeri veri,…
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SPACE framework, PRs per engineer, AI research
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32:14In this episode, Brian Houck, Applied Scientist, Developer Productivity at Microsoft, covers SPACE, DORA, and some specific metrics the developer productivity research team is finding useful. The conversation starts by comparing DORA and SPACE. Brian explains why activity metrics were included in the SPACE framework, then dives into one metric in p…
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Troubleshooting Enablement with Sean Lane | Interview
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38:43In this episode of Troubleshooting Enablement, Devon McDermott, your host and EnableNerd, welcomes Sean Lane, RevOps expert, co-author of The Revenue Operations Manual, and host of The Operations Podcast. Sean is also a founding partner at Beacon GTM, where he helps early-stage companies optimize their go-to-market strategies. With over a decade of…
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Episode 01 - Amanda Whiteside - Building Companywide Credibility in Revenue Enablement
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38:58Amanda Whiteside is a trailblazer for Enablement at Freshworks and has made significant strides in transforming the field while championing female empowerment. She highlights the importance of building credibility for enablement to secure organizational support and stresses the need to align initiatives with business outcomes. Amanda also recognize…
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CTO buy-in, measuring sentiment, and customer focus
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58:04Click here to view the episode transcript. In this episode, Snowflake’s Gilad Turbahn, Head of Developer Productivity, and Amy Yuan, Director of Engineering, dive into how they elevated developer productivity to a top company priority. They discuss the pivotal role of Snowflake’s CTO, who personally invested over half his time to guide the initiati…
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Enhancing Adoption and Impact with an Agile Approach Featuring Sally Ladrach from SavATree
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37:54In this episode of The Enablement Edge, hosts Steve and Amber are joined by Sally Ladrach, Director of Enablement at SavATree, a full-service tree, shrub, and lawn care company with more than 100 locations across the US and Canada. The topic for today is how enablement teams can leverage agile methodologies found in product and marketing to enhance…
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Maximizing Tax Deductions for Business Growth: Insights on Section 179
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23:39In this episode of the Growth Enablement Madness podcast, host Jim Ward sits down with Craig Eaton, a CPA and founder of Eaton Advisory Group, to discuss the powerful tax-saving benefits of Section 179. As businesses look to invest in software, equipment, and other capital assets to support their growth, understanding how to leverage Section 179 ca…
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Strategies for Influence, Alignment, and Future Success from Shift 2024
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43:35A Seat at the Table? A Voice at the Table? Or Build Your Own Table? In this very special episode of The Enablement Edge, join Steve & Heather as they host a live panel discussion from Seismic Shift 2024 with panelists Victoria Sanchez, Micah Jacobson, and Eric Mingorance. Throughout their discussion, our experts share insights on how to strategical…
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Leveraging Fractional Services for Strategic Growth
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27:41In this episode, we sit down with Christi Cereghino and Rachel Durkot, the fractional CFO practice co-managers at BrainSell, to explore the power of fractional finance services. Christi and Rachel share their insights on the benefits of fractional services, the spectrum of offerings available, and the unique skill set required to excel in this role…
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Platform team challenges, realigning on DevEx, and change management
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34:21Click here to view the episode transcript. In this episode, Emanuel Mueller Ramos, Head of Developer Experience at Skyscanner, discusses the evolution of his team as they transitioned from focusing on frameworks and middleware to becoming a customer-centric, impact-driven organization. Emanuel details the strategies he used to gain stakeholder buy-…
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The 90 day WhatsApp strategy playbook
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22:45WhatsApp non è più solo messaging, è una data pipeline che abilita la transizione AI della tua azienda! Ecco la registrazione della preview online del secondo batch della WhatsApp Business School. Video Youtube con slides: https://youtu.be/mV2eit9brJM Vuoi avere accesso gratis al playbook The 90-day WhatsApp strategy? Iscriviti qui: https://www.lif…
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Strategic Enablement Alignment with Samantha McKenna | Interview
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33:06In this episode of The State of Sales Enablement, Coach K sits down with Samantha McKenna, founder of SamSales Consulting, to explore the evolving dynamics of sales enablement and leadership alignment. Samantha, a well-known expert in sales strategy and enablement, shares valuable insights into what makes enablement effective, how to measure its im…
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Unlocking Secrets for High-Stakes Product Launch Success with Ashton Williams from Salesforce
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37:28On this episode of The Enablement Edge, Steve and Amber are joined by Ashton Williams, Director of Slack Enablement at Salesforce. Ashton shares the success story of Slack AI and how her team led a momentous kickoff amidst strenuous circumstances. Faced with tight deadlines, executive transitions, and mounting pressure, Ashton shares how her team f…
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1172: Combining Human Intuition and AI for Sales Success [Special RevOps Podcast Episode]
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23:17Combining AI systems with human intuition can give your team a competitive advantage. This week, we're back with Tim Hudson, the new Chief Commercial Officer from TE Connectivity and former Global Vice President, Commercial Excellence at Honeywell. We dive into the fascinating world of conversational intelligence and AI, discussing how these techno…
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Behavioral Performance with Tina Teodorescu | Interview
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34:34In this episode of The State of Sales Enablement, Coach K welcomes Tina Teodorescu, a behavioral science expert and founder of Talent Edge Advisors. Tina shares her fascinating career journey, from her background in psychology and behavioral science to becoming a fractional Chief People Officer, advising small businesses on talent strategy and orga…
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1171: Running with the Data [Special RevOps Podcast Episode]
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24:09Data is great, but understanding how to use the data is even more important. Dana Therrien, Vice President & CRO Practice at Anaplan, joins Alastair and Howard this week to talk about how actioning your data can make you a better runner as well as a better sales professional. Follow the Host on LinkedIn: Howard Brown (CEO, Revenue.io) And our Speci…
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Crafting a Winning Enablement Structure with Jen Bullock
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42:51In this episode of The Enablement Edge, Steve and Heather sit down with Jen Bullock, an expert in the field of enablement who has worked with industry giants like ADP, Motorola, TransUnion, and Forrester. The topic today is the art of crafting a winning enablement structure. Jen highlights the critical roles needed for success and how to strike the…
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How Revenue Intelligence and AI Are Changing the Sales Game
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23:21In this episode, we sit down with Paul Black, CEO of sales-i, to explore how revenue intelligence is transforming the way companies drive growth. Paul shares insights into how the recent acquisition of sales-i by SugarCRM has positioned them as a key player in helping businesses scale. We delve into the challenges sales teams face in today’s market…
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