Podcast Marketing Psychology terbaik (2024)

1
Exactly What to Say to Get Your Podcast Guests to Share Their Episode | Kelly Mosser 20:18

5d ago20:18

20:18

Ever had a guest on your podcast with a big audience, and you’re stoked for them to share the episode to help grow your show — only for them to do NOTHING once it airs?! (Hint: it’s not because they’re lazy or forgetful.) In this episode, podcast guesting expert Kelly Mosser explains the surprising reason most podcast guests don’t share their episo…

1
Unlocking Charisma: How Power and Warmth Can Develop Irrational Influence Through Emotional Resonance 2:00:06

9d ago2:00:06

2:00:06

We discuss the psychology of charisma on the topic of "Becoming Magnetic" We break down the enigmatic qualities that make some people irresistibly charismatic and others struggle to connect, despite being equally capable or talented. Emotional Resonance & Charisma, the art of influence isn't always logical! If you've ever wondered why certain indiv…

1
Why Guesting on Podcasts Won’t Grow Your Show (Unless You Do This) | Kelly Mosser 24:03

6d ago24:03

24:03

You’ve probably heard that podcast guesting is a great way to grow your audience — until you try it and end up with the same size audience you had before (and zero ROI to show for it). You’re not the only one. That’s why I invited Hell Yes Media founder and podcast guesting expert Kelly Mosser to break down why your guest appearances aren’t convert…

1
Creating a Podcast That Attracts New Clients Every Month | Flora McCormick 20:07

12d ago20:07

20:07

Thinking about launching a podcast or struggling to grow the one you’ve got? You’re going to LOVE listening in on this conversation with fellow podcast host Flora McCormick. We’re unpacking how her transition away from social media marketing to a strategically-positioned podcast helped her launch a show that’s currently growing five times faster th…

1
3 Types of Podcasting Advice You Can Totally Ignore 19:43

13d ago19:43

19:43

Unfortunately, there’s a lot of terrible advice floating around about how to start and grow a podcast. Some of it’s outdated, and some of it was never even true to begin with. Yet, it keeps getting repeated like gospel, leading too many hosts down the wrong path — and causing many of them to quit by episode six. In this episode, we’re calling out t…

1
Which Podcast Ad Strategies are Right For Your Show? | Mike Wiston 16:47

19d ago16:47

16:47

Podcast ads can be powerful for growing your show, but success isn't just about picking any ad strategy and throwing money at it. You need to be intentional: understand the different podcast ad types, know how to target the right audience, track your results, and refine your approach based on what’s working. In this episode, I’m back with Mike Wist…

1
The Biggest Mistakes Podcasters Make with Paid Ads | Mike Wiston 15:52

20d ago15:52

15:52

Wondering if paid ads are the right move to grow your podcast, or if they’re a waste of your time and money? In this episode, I'm joined by Mike Wiston, co-founder of MowPod, to dive deep into the right (and wrong) ways to use paid ads to grow your show. We tackle why jumping into paid ads too soon can lead to wasted dollars and disappointing resul…

1
Q + A | Should You Script Your Podcast Episodes? 18:53

26d ago18:53

18:53

Should you script your podcast episodes, or is it better to outline? It’s a valid question, and the answer ultimately depends on what’s more important to you: converting your listeners to leads and clients, or simply sounding polished and professional. In this episode, we’re diving into the pros and cons of scripting vs. outlining so you can decide…

1
The Psychology Behind Bingeworthy Episode Titles 24:03

27d ago24:03

24:03

Ever notice how some podcasts make you drop everything to hit play while you scroll right past others without giving them a second thought? In this episode, I’m diving into the psychology behind why this happens — and why bingeworthy episode titles are the crucial trigger to getting new listeners to actually press play on your podcast. Listen now t…

1
How to Train Your Podcasting AI to Sound Like You | Michael Katz 22:30

1M ago22:30

22:30

AI can be a game-changer for scaling your podcast, but it’s only going to work if you take the time to dial in your core message and train the AI to reflect your voice. In this episode, AI expert Michael Katz returns to show you how to train AI to reflect your voice — not churn out the same generic content everyone else is creating. You’ll learn ho…

1
Could AI Be Hurting Your Credibility as a Podcaster? | Michael Katz 19:01

1M ago19:01

19:01

Think AI is making your podcast sound smarter? Think again. In this episode, Michael Katz joins us in the studio — a former AI skeptic turned founder of a different kind of AI company — to talk about why leaning too hard on AI could be doing more harm than good for your brand. We’re unpacking the common mistakes podcasters make when they let AI tak…

1
Becoming Someone Else: Personas, Alter Egos, Masquerades, and Playing the Fool 1:30:41

1M ago1:30:41

1:30:41

We dig deep into the transformative power of personas, masks, and alter egos. Discover how becoming someone else can actually lead you to your most authentic self and help you break through psychological barriers holding you back. Episode Highlights: 1. Ego Protection & Freedom from Being Yourself - Historical Significance of Masks: Explore how mas…

1
How to Make a Bold Comeback After Hitting Pause on Your Podcast 15:53

1M ago15:53

15:53

Wondering how to make a bold comeback after hitting pause on your podcast? In this episode, we're breaking down what to do when there's been a shift in your podcast — like a business pivot, a change in audience, change in topic, change in leadership of the show (i.e., you lost a co-host), or if you simply had to pause your show for whatever reason …

1
The Right & Wrong Way to Take a Break From Your Podcast 19:46

1M ago19:46

19:46

We're diving into a rather taboo topic in the podcasting world: taking a break from your podcast. *Gasp!* Yup, we're going there. I’m showing you how to take a real break without losing your listeners and without anyone ever realizing you’re on hiatus (or sipping a marg on a sunny beach somewhere — who said anyone has to know?). Whether you need a …

1
Are Podcast Sponsorships Worth the Effort for Small Shows? | Joe Casabona 19:44

2M ago19:44

19:44

Many podcasters think, "If I want to make money, I need sponsors." But if you’re a business owner who podcasts, you’ve likely wondered, "Should I have sponsors if I’m already promoting my own stuff?" Here’s the thing: not all podcast sponsorships are created equal. While the right sponsor can help cover production costs and bring in extra revenue, …

1
Steal This Episode Planning Framework to Cut Your Prep Time in Half | Joe Casabona 26:05

2M ago26:05

26:05

You’ve probably heard all about how to save time editing, uploading, and promoting — but the real time-suck for most podcasters? Planning the dang episode before you even hit record! But what if you could cut your episode prep time in half, reclaim that mental energy, and never stare at a blank screen wondering what to talk about again? In this epi…

1
5 Ways to Get Your Podcast on the Top Charts 19:32

2M ago19:32

19:32

Getting on the podcast charts is like ranking on the first page of Google. It's an incredibly powerful way to get found by new listeners, and surprisingly? It's easier than you might think. In this episode we're unpacking why charting is key for discoverability beyond word-of-mouth or organic search, and why it's not out of reach for you even if yo…

1
Q + A | How Do You Make Listeners Stay Longer? (and Why It Matters) 18:20

2M ago18:20

18:20

Want to know how to keep your listeners hooked from start to finish? In this episode, we’re diving into the psychology of how platforms like Netflix and Hulu create bingeworthy content — and how to apply these same principles to your episodes to keep your listeners hooked and coming back for more. Learn how to open loops that leave listeners hangin…

1
Why You Don’t Need Big Numbers to Rank Your Podcast | Zach Kristensen 16:26

2M ago16:26

16:26

Think you need a massive number of downloads to rank your podcast? Think again. In this episode, fellow podcaster Zach Kristensen reveals how he relaunched his podcast and landed on the Apple Podcast charts with fewer downloads than you'd expect. We’re unpacking the challenges that led him to rethink his show, the unexpected lessons he learned abou…

1
Why Your Podcast Isn’t Getting Found (and How to Fix It) 24:22

2M ago24:22

24:22

If you want your podcast discovered by new listeners, you need three key things to stand out in today’s increasingly crowded space. In this episode, we’re unpacking what it really takes to attract new listeners daily — and revealing the one growth metric most podcasters aren’t tracking (but should be). Ready to learn how to get listeners choosing y…

1
Q + A: Can You Have a Successful Podcast Without Video? | Dave Jackson 21:07

2M ago21:07

21:07

Can you have a successful podcast without video? Short answer: Absolutely. But are you missing out on podcast growth by sticking to audio only? It depends. Podcasting hall-of-famer Dave Jackson is back to set the record straight on video podcasts. We’re tackling questions like: Is it worth putting a podcast on YouTube? What advantages are there to …

1
How to Monetize Your Podcast Even With a Small Audience | Dave Jackson 22:05

2M ago22:05

22:05

People often say that monetizing a podcast is all about growing your audience and landing sponsors and advertisers. But if it were that simple, then why are so many podcast hosts still struggling to make real money? The truth is, there are over 20+ ways to monetize a podcast *without* sponsors or ads — yep, even if you have a small audience, don't …

1
Unlocking Hypnosis: Influence and Marketing Techniques Using the Power of Descriptive Language 1:02:07

2M ago1:02:07

1:02:07

Gene and Darren explore the real-world impact of hypnosis, explaining how it works and how it's used in both therapy and marketing. We look into the science behind neuroplasticity and show how vivid, descriptive language can guide people into certain emotional states, making them more open to suggestions and influence. We also discuss how hypnosis …

1
The Untold Secrets of Building a Multimillion Dollar Podcast | John Lee Dumas 21:17

2M ago21:17

21:17

It’s easy to look at today’s top podcast hosts and think, "Wow, they had it easy." But deep down, we know that’s not the case. Even the biggest names in the game started from zero and faced the same doubts, fears, and setbacks as you. That’s why I invited John Lee Dumas to join me for this episode and unpack the REAL story behind Entrepreneurs on F…

1
The Exact Strategy Behind 15M Downloads a Month | Jordan Harbinger 21:29

3M ago21:29

21:29

What does it REALLY take to become a top podcaster? (And are today’s top podcasters gatekeeping the real secrets to podcast growth?) In this episode, I’m sitting down with the one and only Jordan Harbinger—a podcasting legend with over 15 million downloads every month and named Apple’s “Best and Most Downloaded Podcast” back in 2018. We’re pulling …

1
How to Hit Every Podcast Goal You Ever Set | Hal Elrod 28:50

3M ago28:50

28:50

Ever set a podcast goal and feel like no matter what you do, you just can't hit it? You're putting out great content, lining up awesome guests, and promoting like crazy on social media, but the downloads just aren't moving in the right direction — and you’re not alone. Multiple time best-selling author of The Miracle Morning, Hal Elrod, joins me in…

1
Q + A | How Do You Build a Podcast Audience that Converts? 17:18

3M ago17:18

17:18

Wondering how to grow your podcast audience and increase conversions at the same time? Is it really possible to do both, or should you put your energy into one goal over the other? In this episode, we're digging into the strategies to help you expand your listener base and turn those loyal listeners into hot leads for your business. So if you're re…

1
How Google Lost Its Way: From "Don't Be Evil" to Illegal Monopoly with Andrew Bloom 1:27:27

3M ago1:27:27

1:27:27

Inside Google's Ad Monopoly: Unveiling the DOJ's Major Decision and Future In this eye-opening episode of the Manipulation Games: Psychology & Marketing podcast, we dig deep into the remarkable revelations about Google's alleged monopoly and the significant decision by the Department of Justice that found the tech giant in violation of Section 2 of…

1
5 Signs Your Podcast Content is Blending In | Luis Camejo 24:58

3M ago24:58

24:58

Have you ever shared a podcast episode you're really excited about, packed with content you’re confident your audience will love, only to be met with... radio silence? You check the stats: fewer than 100 downloads, a couple of likes on your social media posts, and zero "New Call Booked!" emails in your inbox. And the worst part? You’re left scratch…

1
Avoid These 5 Podcast Content Repurposing Mistakes | Luis Camejo 22:25

3M ago22:25

22:25

Content repurposing is a great way to extend the life of your podcast episodes — or, let's be honest, it can feel like a big waste of time. So if you've ever wondered why your repurposed podcast content isn't getting the engagement you hoped for, you're not alone. Luis Camejo from BizBros joins me in this episode to talk about the five biggest mist…

1
Understanding Persuasion and Rhetoric from Ancient Rome with Dr. Ian Silva 1:17:22

3M ago1:17:22

1:17:22

We are joined by Dr. Ian Silva, a PhD in Classics from Princeton, to explore the art of rhetoric in ancient Rome and lessons we can learn from the past on the art of influence. Dr. Silva delves into the political strategies of iconic figures like Gaius Gracchus, Cicero, and Julius Caesar, highlighting how their persuasive speech and rhetorical mast…

1
Q + A | Should You Run Podcast Ads? 20:41

3M ago20:41

20:41

Should you run paid podcast ads to grow your show? In this episode, we break down the ins and outs of podcast ads to help you decide if they're worth the investment. We'll cover the best types of podcast ads, the ones to avoid, and whether paid ads are right for you. Get the inside scoop on the most effective ad types, pros and cons of organic vs. …

1
3 Language Patterns that Turn Listeners Into Clients 19:08

3M ago19:08

19:08

Want to get more of your listeners asking, “How can I work with you?!” If you’re nodding yes, then this episode is for you. We’re diving deep into listener psychology with three powerful language patterns that’ll help you communicate more effectively as a podcast host so you can drive more listener-to-lead conversions. (Master these and you'll have…

1
How to Grow Your Podcast Without Adding More to Your Plate | Alex Sanfilippo 18:33

3M ago18:33

18:33

Are you buried in podcasting tasks and tools that promise growth but only add to your workload? If you've ever felt overwhelmed by the constant push to do more with your podcast, this episode is for you. Alex Sanfilippo is back in the studio to share why doing more doesn’t always equal more podcast growth (and why in most cases it just leads to mor…

1
Do This One Thing to Attract More Listeners | Alex Sanfilippo 20:52

3M ago20:52

20:52

It’s tempting to think that the more you can do to help your podcast grow, the faster you’ll see results — but the opposite is true. But when it comes to growing a podcast, it’s not about doing everything. It’s about focusing on a few strategies and executing them exceptionally well. In this episode, Alex Sanfilippo, founder of PodMatch, reveals wh…

1
Relaunching Your Podcast for Explosive Growth | Reana Mulcahy 22:18

4M ago22:18

22:18

Did you know that the first eight weeks of your podcast are crucial for platforms like Apple and Spotify to determine your show’s initial potential? …but what if you miss that window? No worries — you can hit the reset button by relaunching your podcast. (PSST: it’s a strategy that works *especially* well if your podcast has been gathering dust or …

1
Why I Stopped Measuring Podcast Success Based on Downloads 18:38

4M ago18:38

18:38

Ever feel like you need to have the best audio, the best voice, the best everything to succeed in podcasting? In this episode, we’re challenging industry norms and showing you a new way to measure your podcast’s success. The industry relies heavily on metrics like downloads, reviews, and rankings to gauge success, but these can be misleading becaus…

1
4 Reasons Podcast Guesting Isn't Working for You | Seth Silvers 19:27

4M ago19:27

19:27

Have you poured hours into podcast guest appearances, only to see minimal impact on your podcast’s growth and zero inquiries from potential clients? In this episode, Seth Silvers, Founder of Story On Media and the strategic mind behind podcasts by industry giants like Alex Hormozi and Patrick Lencioni, reveals why your podcast guesting strategy isn…

1
Steal This Strategy to Keep Your Audience Coming Back | Seth Silvers 20:57

4M ago20:57

20:57

Ever wish you could go behind the scenes with someone who oversees strategies for today's top podcasts like Alex Hormozi and Patrick Lencioni? Your wish is my command. Podcast expert Seth Silvers is here in the studio to teach you how to create a podcast that doesn't just capture attention, but dominates the conversation. We transparently discuss w…

1
Behind the Scenes of Jamie Kern Lima’s Podcast Launch 19:43

4M ago19:43

19:43

Ever wonder how a brand-new podcast can skyrocket to the top of the charts? There are two ways it can happen, and in this episode, I’m taking you behind the scenes of bestselling author and founder Jamie Kern Lima’s recent podcast launch to show you how. Find out the mechanisms at work that helped her claim the #1 spot in self-improvement, Top 20 o…

1
How to Tell if Your Podcast Needs a Rebrand | Beth Schillaci 22:56

4M ago22:56

22:56

If you have a podcast that’s not converting as many listeners to leads as you want, chances are it has nothing to do with the current size of your podcast audience and everything to do with the first impression you’re making on your listeners. Fellow podcaster Beth Schillaci joins me in this episode to break down the five key elements of your podca…

1
Dark Triad of Toxic Personalities: Understanding Narcissism, Psychopathy, and Machiavellianism 1:31:04

4M ago1:31:04

1:31:04

Do you know a narcissist, Machiavellian, or psychopath in your life? Please share your story! Welcome to this episode of Manipulation Games: Psychology & Marketing podcast, where we explore the murky waters of dark personalities and relationships. We're diving deep into the dark triad: narcissism, Machiavellianism, and psychopathy, uncovering the e…

1
Q + A | Do Niche Podcasts Grow Faster? 17:26

4M ago17:26

17:26

Are niche podcasts growing faster than general ones? Are video podcasts here to stay? Why are podcast networks booming? How is the podcasting industry going to change over the next 3-5 years? And most importantly, will your podcast rise with the tide or will it sink? Get ready for a deep dive into the future of podcasting and learn what the latest …

1
3 Ways to Hook Your Listener Before They Ever Hit Play 15:50

4M ago15:50

15:50

Most podcast hosts think high-quality episodes are enough to attract new listeners. But they’re not. If you want to be the host of a top-ranked podcast, you need to know how to hook your listener *before* they hit play. Because having a bingeworthy podcast isn’t just about keeping listeners’ attention — it's about knowing how to grab it in the firs…

1
What We Learned Starting a Podcast Network: The First 90 days 1:18:44

5M ago1:18:44

1:18:44

We are excited to take you behind the scenes of our journey over the first 90 days of launching our podcast Manipulation Games and our network Envoice Media. We dive into the motivation behind starting a network of podcasts, the challenges we faced, and the strategies that fueled our growth. With data gathered from our podcasts to leveraging metric…

1
Your Best Episode Topics are Hiding in Your Listener Data. Here's How to Find Them. 16:03

5M ago16:03

16:03

Ever find yourself staring at your podcast analytics dashboard, wondering what to do with all that data? Maybe you check once a month to see if your downloads are increasing. But what if you knew how to decode your listener data to pinpoint exactly what your listeners want and unearth your most bingeworthy episode topics? Whether you’ve been podcas…

1
Why Consistency Isn't the Key to Podcast Growth 17:53

5M ago17:53

17:53

Spoiler alert… the real key to growing a podcast isn’t consistency. Think about it: if consistency were the key to long-term podcasting growth, then everyone who’s been releasing an episode every week for the past year or more would have a Top 100 podcast — and that’s not the case. So if you’re sick of hearing “consistency is key to podcasting succ…

1
High-Quality Audio is Overrated. Here's Why. 17:23

5M ago17:23

17:23

If your podcast hasn’t shown significant audience growth in the last three months despite giving your best stuff away for free in every episode, it might have nothing to do with your content and everything to do with what your listeners are hearing in your voice when you share it. Believe it or not, it’s not what you say ~but how you say it~ that’l…

1
5 Signs Your Podcast Voice is Pushing Listeners Away 18:31

5M ago18:31

18:31

Most experts who preach about podcast growth won’t tell you this: but if you’ve been podcasting for six months or more and fewer than ten listeners have converted to clients, the first step isn’t “grow your audience”... The first step is to look at why the listeners you have aren’t converting to begin with. In this episode, I’m breaking down three …

1
Not Sure What to Talk About Next on Your Podcast? Try This. 12:28

5M ago12:28

12:28

How many times have you sat down to plan an episode, only to stare at the cursor blinking on the screen for an hour because you're fresh out of new episode ideas? If you're an expert host who’s starting to run out of things to talk about on your podcast, this episode is for you. I’ll let you in on a secret that today’s top podcasters don’t want you…

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