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Chances are that right now you’re spending sooooo much time every week creating content that just isn’t converting into audience growth or sales and it's frustrating as hell! You dream of a day when waking up to an inbox full of DMs from people asking how to work with you RIGHT NOW is the NORM? I get it! The reality for most people struggling to hit their sales targets is that the options to generate warm traffic are limited and time-consuming. That’s where the awesomeness of borrowing other ...
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If you're looking to get off the social media hamster wheel then you might be considering starting a podcast. Awesome! But when should you start a podcast? The reality is there is a right and a wrong time. It's one of the reasons why 8:10 podcasts fail before they publish 10 episodes!!! Start too soon and you'll be investing a whole heap of time fo…
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Are you tired of feeling like you're constantly busy but not seeing the revenue results you desire? It's time to shift your focus from busy work to revenue-generating activities that will propel your business forward. But what the heck are the 'right' activities to focus on? Well, I'm uncovering all that in the latest episode of "Marketing Without …
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Aghhhhhh. You hear it all the time.... "build your email list", "The money's in your list!" Great....but the question on almost every entrepreneur's lips who is struggling to build an ENGAGED audience (yep we don't want 1000's of LinkedIn connections or 5000 Instagram followers who never convert to sales calls) is... "how do you build your damn ema…
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Wanna get clients every month without spending hours working your ass off creating content for social media that just DOES NOT convert? Join me for our next free, no pitch Live workshop https://vivguy.com/workshop1 Get my eyes on your business for a full 45 minutes and let’s figure out the key areas to focus on in your marketing to get you hitting …
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Welcome to a bold new chapter of "Marketing Without Social Media." In this episode, we're throwing back the curtain on why just 6 weeks after our relaunch and rebrand we are throwing out the new and going back to our original show name! I'll be sharing some real-time and heartfelt realignments that have been happening here at HQ and in my personal …
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If you're struggling to get your listeners to take action on your Call to Action then this episode is for you. We want to make sales…if you're in biz that’s what it’s about..otherwise it's a hobby. That means we need people to respond to our calls to action and click through on them, download this, learn more, sign up, buy now…but what happens when…
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Having launched a #1 Marketing Podcast I know what it takes to rank in the Top 100 of the podcast charts. But does the ranking even matter or is it just a vanity metric? The short answer is HELL YES it matters. Building your podcast isn't just an art, it's a science where strategy is the secret ingredient for explosive growth. In this episode, we'r…
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Ready to discover the hidden power of your inbox? Ever wondered how to transform casual listeners into engaged customers? Well, wonder no more! In this episode, we dive deep into why email marketing isn't just another tool—it's an essential pathway to nurturing relationships and maximizing sales in your business. I'm digging deep into the reasons w…
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How do you make sales and grow your audience from EVERY podcast interview you give? In this episode of "Podcast Sales Made Easy," I'm diving into the art and science of making a profound impact during guest interviews, ensuring that they result in tangible action and conversions. I'm sharing my own early experience of the mistakes I made that resul…
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Do you want to grow your audience and drive more sales? Well, just ONE 30-minute podcast interview can rapidly boost your sales and grow your audience because those listeners are HIGHLY ENGAGED. In fact, 80% of podcast listeners will listen to a whole episode! But to get those results you first have to get a YES from the podcast host to be a guest.…
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We've cracked the code to making sales skyrocket while slashing content creation time in half. Dive deep into the psychology of content consumption and why podcasting is your golden ticket in a world of fleeting social media attention. If you're an ambitious entrepreneur, you're likely still at the stage where you're wearing multiple hats and doing…
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It's just a number...6 figures, but it holds a whole lot of weight for a lot of people in the entrepreneurial space. 100k as a business owner is a big milestone, and for many, it signifies the transition into the realms of financial stability and a degree of freedom (the ability to hire VAs and team members, draw a regular income and replace your p…
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When your content is discoverable by dream listeners and your downloads are increasing each episode, but you're still not seeing the conversions into sales it can be highly frustrating. I've been there! You have people subscribing to the show, and bingeing on your episodes, downloads are increasing and comments are positive, it looks like you're do…
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How do you get your dream listeners to choose your show over your competition? The answer is NOT your content! As podcast hosts, we need to take a step back and look at the steps a potential listener takes waaaay before anyone hits the PLAY button to uncover what is stopping perfect listeners from selecting your show. Tune in to today's episode to …
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Are you struggling to hit your enrolment targets for your group programme each month or every time you launch? Do you currently use organic short-form content (aka social media) as your core marketing strategy? If you're an online coach or course creator and you've been struggling to hit your enrolment and sales targets for at least 6 months then t…
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Are you ready to learn the secrets to driving sales from podcasting? Whether you already have a podcast or are thinking of starting a podcast for the first time, there are 4 secret ingredients you're going to need if you want a podcast that not only gets you in front of dream potential clients but also gets them converting from listeners into payin…
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A whopping 88% of podcasts fail! Yep, only 2 in 10 make it past 6 episodes before heading off to the Apple Graveyard. Why, because they failed to launch well and didn't see the results they'd hoped for when they decided to start a podcast. Launching well, with a strategic plan in place is going to make the difference to your podcast and sales succe…
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Downloads - the #1 metric podcasters look at. After the energy and hype of your launch or relaunch, download numbers can and often do dip.....so what do you do when your downloads dip or plateau? Without listeners, your podcast isn't going to be profitable and is going to become something you resent producing. Audience growth is critical to your bu…
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This is a flashback episode to the 80’s and my childhood. Sometimes we can miss things that are right under our noses. We can smell that there's something wrong, but we just can’t fathom out what and where. It’s something I see time and time again in business. We know there's a problem, but we either can’t figure it out of continue to let this prob…
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Time is money so efficiency and productivity are things we need to develop within ourselves and our businesses. So, it’s a hot topic and something that has grown faster than we could have ever imagined. It’s AI. My biz buddy had dinner together a couple of months ago and had a great conversation about how AI can help us both in our businesses. One …
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In this episode, I wanna talk about how reflecting and planning regularly can help you achieve your goals. I've got this cool hack that some of my clients have tried and it's been a total game changer for them. Basically, the hack involves breaking down your goals into shorter sprints of six to eight weeks. This way, you can work on your goals and …
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As an entrepreneur, how much time should you spend on your biz? Should you be working 24/7 to hit your revenue? This is a big question for business owners, how many hours should you spend and on what part of your biz should you allocate this? It is a goal to hit your revenue consistently on a monthly basis, but you also need to focus on the things …
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Sometimes selling can feel hard! …. And selling feels especially hard when we have multiple offers and different price points. You might have thought “ This should be easy! There’s something for everyone!”, but this might be the very reason selling feels hard for you! So in this episode, I will talk about Why selling feels hard because of multiple …
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What does it take to get consistent monthly revenue? How do you not only get but stay fully booked so you have consistent revenue? The answer - a marketing plan and a marketing system in place, a process. And I've developed my system called the Client Accelerator Framework. I have used this myself to grow my business and this is what I've taught my…
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“Choose your hard” This is a phrase I love and which I owe full credit to one of my previous coaches and biz buddies Gemma Gilbert for introducing me to this. I still use this when doubting things and stalling in action taking, and I will often ask this of my clients. As humans, we are oddly happy to stay in the status quo, even though it may not b…
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The Online marketing space has become increasingly busy in the last 10 years, and no more than now in 2023! Our audiences have become more switched onto marketing strategies and tactics that were once highly effective. It has become hard to stand out in this noisy space, so how do we really do that? One thing is key: Let us be more Marmalite…and le…
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Today let’s hear about one of my clients who successfully went from 0 business income to closing her first 2 clients and making a 2x ROI in just 6 months! Rita had been struggling for the past 2 years in her business. After working with her first coach to put the structures in place to run her business she'd hoped then that the clients would just c…
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It’s 2023! I know you are tired of the blah, boring, vanilla-like marketing. As we go ahead with the new year, let’s have fun, exciting, and fresh marketing ideas unlike before. Today we have Niki Hutchison and Abi Sea of Adventures of Marketing as our podcast guests! We want the 50 Shades of gray version of marketing, and that's what the Adventure…
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“You can’t market without social media” Have you ever heard of this? A lot of people think that they can’t market without social media, maybe you’re thinking about it too. If you’re in the camp of “I don’t believe marketing without social media is something that can be done!” this episode is for you! In this episode, you will learn The Brain and Ne…
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There are many different ways to scale your business! One of my favorite topics to discuss is collaborations and tapping into borrowing. Other people's audiences to grow your own. It is definitely the fastest way to grow your audience in the early days of your business. In this episode, I'm talking all about how to scale your collaborations within …
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Today, let's talk about leveraging, networking, connecting, and collaborating to elevate your brand awareness. What do I mean by that? Let's figure out how to increase your visibility, establish your authority, grow your audience, get referrals, save time and save money. That's what this episode is all about! I am joined by the fabulous business st…
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Today let's talk about the whole six-figure thing It is one of those numbers that gets banded around in the online business space all the time, like some milestone. In this episode, I am talking all about how to scale, and how to grow to six figures without having to post any organic social media content. How do we do it? How do we achieve that? Le…
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What do we mean when we talk about positioning? Well, fundamentally, it is the question of what position do you occupy in the minds of your ideal clients? Why would they work with you versus other people who do what you do if you don't get your positioning? It's really hard to become known and you will have to do a lot more legwork in your sales ca…
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In this episode, we are talking about how to get your very first three clients, or if you've worked with one or two clients, those next three clients. Why? Because it's when you start working with clients that the magic starts happening. You get that momentum, get into the flow, and start getting more clients. So let's dive straight into this Quick…
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Previously we’ve talked about how to actually achieve your goals by tracking your data to really be aware of what's going on. But what if you’re just seeing zeros? And you know that the cause might be you… because you’re not taking the actions. So today let’s talk about what’s ACTUALLY stopping you from taking the action that you need in order to a…
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I often hear people saying… “I am not hitting my goals” “I have not brought in the revenue that I want” “I have not brought in the number of clients that I want” I have been there and done that! So If you are not hitting your revenue goals and booking the number of clients that you want every single month, then I'm gonna give you this one really si…
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The question remains: how does one with a minimal audience build offline connections, in an aligned way outside social media? This is a question that one of my wonderful listeners emailed in after listening to the episode about my 1 year anniversary without social media. So let’s dive in and answer this question! In this episode you will learn: Whe…
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A year without social media… wow! Time has flown so fast When I said I was leaving social media, a lot of people were interested and were watching with eager anticipation to see what happened and to see if they wanted to follow in my footsteps. So it's only fair that I share what that journey has been like. Instead of doing this as a solo episode, …
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Have you ever imagined having a fully booked calendar with hot new leads every week? Wouldn’t that be freaking amazing? Although, here’s the thing…. It’s only amazing IF they are your ideal clients! How are you qualifying those people before you get them on a call? Because you don't wanna waste your time. Your time is one of your most precious comm…
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How do we price our services? A problem many people have is the work on an hourly rate….they look at it as this is what it is per session and that seems too much. But don’t think about the cost per session, think about the ultimate result and transformation you are helping clients achieve. In this episode, you’ll learn: The 2 ways to price your ser…
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Is it possible to get from 0 to 10k recurring months in just one year? It definitely is! When I started working with my client Jenny she was feeling fed up and miserable because her business was not taking off. She was trying to persevere through social media because that is what she has been told to do to market her business. But she was getting n…
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Ever wondered what’s the number 1 sales saboteur? I absolutely believe that it is the story we tell ourselves! It is around our self-belief and how we hold ourselves when things are not going well. In this episode, I will talk about how the story we tell ourselves, that we don’t sometimes realize is stopping us from taking action. I will share a st…
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“Why will nobody buy from me? What am I doing wrong?” Every single week, I have this conversation with my prospective clients and the people who are new to working with me. I have been there myself and have asked myself exactly the same question. It is important to understand why people are not saying “yes” to your business because without those ‘y…
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It is the end of summer break for us here in the UK. Some of us had just been back from vacation with our family - and are now gearing to get back into work. But the thing is that after having a chunk of time off over summer or a disrupted work pattern (especially those parents out there), getting back into work can be tough. The problem here is th…
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How do you keep the belief when you are not seeing tangible results? I’ve been there and it IS hard. When you are not seeing new leads coming in, new email subscribers, people turning up to your workshops or challenges, when you’re not getting new clients, when you are not getting new enrollments and when you are just not making the money you need …
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“Facebook ads are the golden bullet of marketing!” You’ve probably heard of that before, many biz owners think of facebook ads as a sure-fire way of bringing people into our business. But that’s not necessarily the case, especially since the IOS changes that came in from September 2021. Today’s episode of Marketing without Social Media is not the o…
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As entrepreneurs our goal is to become highly effective at what we do in business. We do this so that we can become effective at marketing so that we can have a sustainable and profitable business, bring in consistent leads (which is the lifeblood of our biz!!) and do more of what we love in business! However, the big challenge of most biz owners r…
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It's estimated that up to 1 in 5 people are 'neurodistinct' in some way. Autism, dyspraxia, dyslexia, ADHD, and other neuroidentities are all becoming increasingly well-known and understood by the public. Neurodiversity and neuroinclusion have had a rapid increase in awareness in the last 10 years, in fact in the last 2-3 years and I think this is …
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If you're that person that either is posting or scrolling to check comments etc when they aren't 'officially' working (weekends, days off, when the kids are home) and feel you have no choice. OR The person who totally switches off from social media for a week or 2 when you go on holiday and then feel that dread at having to get back onto social med…
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Bundle is an effective way to increase your audience. It’s a sure-fire way to boost your email list and grow your connections Today we will super duper deep dive with the amazing queen of bundles, Kate Doster. If you ask anyone who you should speak to about bundles… Kate’s name always comes up! In this episode, we are going deep dive in and you are…
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