Your Source for Great Running
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A weekly conversation between two mid-pack runners learning to master the art of running while life gets in the way.
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If you are thinking about a first ultra marathon or marathon this is the podcast for you. Running 44@60 began as a motivational and educational tool to help host Trevor Lee celebrate in 2021 a landmark birthday by running his first ultra marathon - the 44 mile Classic Quarter on the Cornish coastal path from Lizard Village to Lands End. The run was completed and the podcast has evolved and features runners and running specialists offering tips and advice from training to nutrition via race p ...
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The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches
Michelle Lake
The show that helps Endurance Coaches bridge the gap from hobby to creating a dream, impact filled, profitable coaching business. We will discuss all things Endurance business: - time management - marketing - mindset - growing your community of engaged athletes Listen here to grow your athlete roster of ideal, perfect for you, athletes while bringing home more income for you and your family. Endurance coaching is already your dream job, let’s make it a full time reality!
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The Lazy Girl's Guide to Podcasting: Podcasting Tips for How to Start and Run a Podcast
Verity Sangan
This show is for you if you are searching for podcasting tips, how to podcast, and answers to podcasting questions such as: - How do I start a podcast without feeling overwhelmed? - What equipment do I need? - Is there an easy way to start a podcast? - How do I get my podcast on Apple Podcasts? - How do I get my podcast on Spotify? - How do I promote my podcast? - What should I podcast about? - And so much more… Welcome to "The Lazy Girl’s Guide to Podcasting," your go-to podcast for bite-si ...
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Episode 30 - Niche to Win: Why Endurance Coaches Need to Specialize Who They Coach
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It's so common to think - why don't I stay super broad and then I won't offend anyone and then also be able to coach everyone? This couldn't be further from the truth. When you try to attract everyone, you attract no one! In this episode, I go over the 3 main reasons niching WORKS and also answer 2 questions that I often get about niching. The Drea…
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Send us a Text Message. On this episode of the Running 44@60 podcast Colin Bathe returns to tell us how he got on in the 2024 West Highland Way Race On episode 148 we heard all about Colin's preparation - and Colin is a meticulous race planner. During the event Colin and Becca, who was one of his crew and his second half pacer, recorded snippets. F…
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Ep 97: Why Have My Podcast Downloads Dropped? How to Podcast in the Summer Months
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📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar…
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Episode 29 - The 5 Things I Would Tell a Promising New Coach (Or Any Coach)!
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In this episode, I go deep on what I would tell a promising new coach (or any coach actually). These five things may not be what you expect! The Dream Launcher program is opening again in late July for those newer coaches who: Took all the certification classes but are struggling to actually get athletes Have no clue where to start Don’t know what …
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Ep 96: Do You HAVE to Wear Headphones When Recording Your Podcast Episodes? with Ash from Shure
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In this episode, we have an insightful conversation with Ash from Shure about the world of microphones, particularly focusing on Shure's prominent models like the SM7B. Ash explains why Shure microphones have a stellar reputation in podcasting and music production, offering tips for achieving high-quality recordings. The discussion also delves into…
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Episode 28 - Here's How I Hit My First 10K Month Endurance Coaching
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In this episode, I uncover the 6 main things I did to go from 6-7k months in 2021 to 10-12k months starting in April 2022. Interested in learning more about my programs? The Dream Launcher program is opening again in late July for those newer coaches who: Took all the certification classes but is struggling to actually get athletes Has no clue wher…
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Ep 95: Does Individual Episode Artwork Affect Your Podcast Downloads?
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Back in episode 38, we talked about Apple Podcasts introducing episodic podcast covers - that is, each podcast episode can have its own bespoke artwork; a little bit like a YouTube thumbnail. Nearly a year later, I'm now reviewing the effectiveness of individual podcast episode artwork to see if its made any difference to my downloads or listenersh…
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Episode 27 - How Often Should I Post Content?
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In this episode, I deep dive into the 6 stages of content creation frequency - what stage are you currently in and are you ready to move into the next level? Our goal is consistency over everything else! Do you need help with content ideas? Download my free content types guide for endurance coaches here: https://coachmichellelake.ck.page/8contentty…
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Ep 94: Taking Your Podcast from Audio-Only to a Video Podcast - with Kendall from Riverside.fm
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In this episode, I'm joined by Kendall from Riverside, and we're recording this episode at the Podcast Show London. Kendall and I have been trying to get together for almost a year now to record an episode. Our schedules and timezones just haven't aligned until this event when I basically accosted her at the Riverside booth. No time like the presen…
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Episode 26 - Mastering Your Pricing: Coaches' Top 3 Questions Answered
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In this episode, I dive right into the 3 questions I hear the most frequently about pricing: 1. How to change your pricing 2. Should I put my pricing on my website? 3. But what if my coach's pricing is cheaper than me? I created a free guide to help you feel more confident about your pricing as well as be able to explain it's reasoning better. Need…
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Ep 93: How to Create and Launch a Podcast - Full Tutorial
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In this longer-than-usual episode, I go through a detailed step-by-step guide on how to start your own podcast from beginning to end. We cover choosing your topic, coming up with episode ideas, naming your show, creating artwork, selecting a hosting platform, releasing your first episodes, promoting on social media, and more. There are so many podc…
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5 Memorable Athletics Moments with Tom Knight plus Smugglers Scuttle 2024
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Send us a Text Message. As an athletics correspondent for Running Magazine (the forerunner of Runners World), the Daily Telegraph and as a freelance Tom Knight covered 7 Summer Olympics and several World Athletic Championships In that time Tom witnessed some amazing athletic feats that were controversial, inspirational, unbelievable For this episod…
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Episode 25 - Sales Call Secrets: How to Determine If an Athlete Fits
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In this episode, I give you the 3 questions to ask (or to determine the answers to) while on your sales calls. These questions are sure to help you ensure that you only get great fits in your athlete roster. Coaching mostly (or only!) ideal fits is not only going to help you enjoy coaching more but it will also help you stay coaching longer. Both t…
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Ep 92: What You Need to Know About Podcasting 2.0 - with Mark Asquith from Captivate.fm
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In this episode, I had the pleasure of sitting down with the one and only Mark from Captivate.fm. We kicked things off by discussing the fantastic Podcast Show London 2024 that we were lucky enough to attend. Can you believe Mark has been attending podcasting events like this since way back in 2014? His experience in the industry is truly impressiv…
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Episode 24 - The Seasons of Coaching Part 2: The 4 Seasons in Your Year
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After 14 years in business, I have nailed down the seasons of my business: 1. Race Season 2. Selling Season 3. Project Season 4. Rest Season In this episode, I help you determine your cycle in coaching based on your sports, weather and types of athletes you coach. And then, once you know your season, what you should do (and not do) to optimize your…
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Ep 91: How to Rank Your Podcast in Apple Podcast Search Results
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Want your podcast to rank high in Apple Podcast search results? Then this is the episode for you. In this episode of the Lazy Girl's Guide to Podcasting, I'll share podcasting tips for ranking your podcast in Apple Podcasts search results by targeting specific keywords. You'll learn how to research and incorporate keywords into your show details, e…
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Episode 23 - The Seasons of Coaching Part 1: Business Owner Seasons
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In this episode, I describe the three stages of business: Season 1: Beginner, your first 5/10 athletes, as covered in the Dream Launcher Program Season 2: Gaining Experience, building to "full", as covered in the Dream to 6 Program Season 3: Scaling, diversifying, building out profitability and clients through scaling & hiring, as covered in the su…
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Preparing for the West Highland Way with Colin Bathe
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Send us a Text Message. On this episode of the Running 44@60 podcast I'm talking to Colin Bathe as he is busy preparing for the West Highland Way Race The West Highland Way Race gets underway at 1am on Sunday June 22nd starting from Milngavie which his about 10 miles north of Glasgow. The 95 mile route with 15,000 feet of elevation makes it way to …
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Ep 90: Top 10 Free Podcasting Tools for Podcasters
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Back in episode 80, I talked about my podcasting costs. It stacked up and some of you guys were outraged! So, I wanted to make it clear that podcasting does not have to be expensive. In fact, I record and edit this episode on free software. And with this in mind, during this episode, I will give you 10 FREE podcasting tools that you should consider…
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Episode 22 - A Content Mistake: 1 Thing Coaches Should Stop Doing Now
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In this episode, I tackle a thing I see so much with Endurance Coaches and their content. And 3 easy ways to start working on fixing it. Content is such an important part of a coaches profession. It's the place that we hone our ability to effectively communicate our coaching, methodologies and how we help people. It's how we provide wins to those w…
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Ep 89: How Well Do You Know the Podcasting World? - It's Quiz Time!!
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Join me as I broadcast live from the Podcast Show London 2024, taking part in a fun Spotify quiz with questions about Taylor Swift podcast streams, growing podcast categories, and more. Discover interesting facts about podcast trends and see how well you can do in this spontaneous quiz! Also, learn which podcast content has seen the most significan…
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Episode 21 - Navigating the Coach-Athlete Relationship: What to Do When It's Not a Good Fit
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Sometimes a coaching match is not a good one! In this episode, we navigate how to get more ideal athletes to work with you by your sales call/inquiry process and weed out ones that potentially won't work and what to do after the relationship has started and it goes sour. This episode will help endurance coaches navigate what matters to the coach in…
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Ep 88: How to Get Multiple Episodes from 1 Podcast Interview
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So often podcasters conduct a podcast interview, publish it, and never think about it again. But what if you could maximise your podcast interview and get multiple episodes out of the same interview? How awesome would that be? It's at least double the content for you, and at least double the exposure for your podcast guest! In this episode, I'll ex…
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Ep 87: Maximising Your Podcast Show Experience: Your Survival Guide to The London Podcast Show 2024
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Welcome to a bonus episode of the Lazy Girl's Guide to Podcasting! This episode, I'm sharing eight essential tips to help you prepare for the Podcast Show London 2024 or any podcast event you might attend. First things first, remember to eat amidst the excitement. Networking is crucial, so spend time chatting with others, even if you're attending s…
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Hurray for the second instalment in the series on The Endurance Coachpreneur on Mindset! Each month I will bring you a new episode about one of my favorite topics! This month, we dive into a personal favorite, the mindset of time (timelines, staying in the present, procrastination, and more). Listen here for explanations, practical tips and advice …
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Ep 86: What a TikTok Ban Could Mean for Podcasters
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Let's chat about the potential impacts of a TikTok ban in the U.S. on podcasters. With the uncertainty surrounding TikTok's fate and the evolving social media landscape, I explore whether podcasters should be concerned about the platform's future. In this episode, we will delve into the complexity of the situation, considering political, economic, …
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Episode 19 - Cleaning House: 4 Areas Businesses Need to Clean Up
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I work with newer coaches but also ones that have been around awhile. And they often have become so set in the ways they do business that need some big help to fix processes and parts of their businesses that are feeling really stuck, and painful to change. This is some of my favorite work. In this episode, I go over the 4 big areas that many coach…
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Ep 85: Are You Killing Your Podcast's Growth?
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Are you inadvertently killing your podcast's growth by being resistant to change? Because here's the truth - being creatures of habit, we podcasters often shy away from trying new things, even when our current approach isn't yielding the desired growth that we want to see. In this episode, I'll encourage you to take a critical look at your podcast'…
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Bonus Episode - Leveraging your Community to Build a Thriving Business
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Today, we have a special guest! Coach Robin Barth, owner and Head Coach of Rise Up Racing gives us her favorite tips and ways to leverage and build your community of athletes to grow your business. You can learn more about Robin on Instagram @Robin_Triathlete. How do 6 figure Coaches do it? Discover how to fill your athlete rosters & get FREEDOM wi…
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Scilly60, 60% and Tide Race with Wez Swain
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Send us a Text Message. On this episode of the Running 44@60 podcast I'm talking to Wez Swain In 2023 Wez had an idea that became the Scilly60 A 60km race that takes in the five inhabited islands of the Isles of Scilly 75 places were available and 65 runners started with 24 finishing. If you missed the cut out you missed the boat to the next start …
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Episode 18 - Be the Captain of Your Ship
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These are the things that I need to get out because they are constantly on my mind. You can be in service AND a profitable profession You can be MORE We CAN PIONEER - to change the industry My stories and how they relate. The old guard is telling us that this is the way it always has been. Be the Captain of your own ship. Own your work. Own your bu…
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Ep 84: Crafting the Perfect Podcast Guest Pitch - with Sarah Hopkinson
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Pitching to be a guest on someone else's podcast can often seem as a daunting task. But when Sarah Hopkinson from CopyHop contacted me to pitch to be a guest, I was blown away by her email. It was specific, to the point, and told me exactly how she'd fit with my podcast and you as the podcast audience. So, in this episode, I chat to Sarah all about…
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Send us a Text Message. On this episode of the Running 44@60 podcast I'm talking to Fergy - who is now the Event Director of Arc of Attrition by UTMB - about the Arc of Attrition, how it started and how it’s going to look as part of the UTMB World Series. There has been a tremendous amount of chatter on social media since the announcement that UTMB…
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Send us a Text Message. On this episode of the Running 44@60 podcast I'm talking to Mark Roby about how he went from struggling to walk because of a back injury to a sub 3 hour marathon in less than 3 years. Mark ran his first London Marathon when he was 23 years old back in 1999 in a time of 4:18 He didn't really run then until he discovered parkr…
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Episode 17 - 5 Changes to the Endurance Coaching Industry
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Fortunately or unfortunately, the coaching space has changed a lot the last few years. It's important to stay up to date with important endurance coaching trends and this episode will help you stay current so that you can ready to optimize your business growth! My program, the Dream to 6, is here to help you get to the next level in your business. …
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Ep 83: How to Run a Podcast and an Email List Without Going Insane - with Sarah Hopkinson
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It's safe to say that as a podcaster, marketing your podcast probably takes up most of your time. And the thought of effectively promoting your podcast via email marketing might just sound a step too far. So, in this episode, we're joined by Sarah Hopkinson from CopyHop to discuss the importance of building an email list to promote your podcast, ho…
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