Podcast Breaking And Entering terbaik (2024)

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#243: Sam Shepherd, Chief Creative Officer at Uncommon New York 1:01:21

18h ago1:01:21

1:01:21

🎙️ Breaking and Entering Advertising: Inside the Mind of Sam Shepherd, Chief Creative Officer at Uncommon New York In this episode, host Geno Schellenberger interviews Sam Shepherd, Chief Creative Officer at Uncommon New York, to discuss the agency's culture, creative approach, and work with iconic brands. Sam shares lessons from his career, includ…

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#242: Tom Scharpf, Chair of Art Direction, and Holly Hessler, Chair of Copywriting, on the VCU Brandcenter Experience 56:42

2d ago56:42

56:42

In this episode, Geno Schellenberger sits down with VCU Brandcenter faculty Tom Scharpf, Chair and Professor of Art Direction, and Holly Hessler, Chair and Professor of Copywriting. They explore what makes the Brandcenter’s master’s program a launchpad for successful advertising careers, from its collaborative, real-world focus to its supportive, c…

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Behind the Scenes with Elizabeth Paul: Comedy’s Comeback in Advertising 13:51

6d ago13:51

13:51

In this episode of the Breaking & Entering Advertising Podcast, Geno sits down with Elizabeth Paul, EVP and Chief Brand Officer at The Martin Agency, live from the heart of the New York Comedy Festival. Elizabeth shares exclusive insights into the agency’s collaboration with the festival and why they’re working to bring humor back to the forefront …

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#241: Andy Nathan, Founder/CEO of Fortnight Collective 44:27

6d ago44:27

44:27

Geno sits down with Andy Nathan, founder and CEO of Fortnight Collective, an innovative agency based in Boulder, Colorado, known for accelerating brand growth with their unique two-week “brand hack” process. Andy shares his journey from media at Y&R to leading teams at Ogilvy and Crispin Porter + Bogusky, all the way to founding Fortnight Collectiv…

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The Vault: An Overview To Building A Creative Portfolio 4:51

6d ago4:51

4:51

Unlock the Vault: https://breakingandenteringadv.substack.com/ You’ve discovered The Vault, and that tells us you’re serious about becoming a top advertising professional. By subscribing, you’ll unlock exclusive insights, actionable advice, and direct access to the B&E Team. We’ll see you on the inside. What's On The Other Side? ✨ Exclusive Vault P…

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#240: Chris Noble, Founder of Consiglieri 32:04

6d ago32:04

32:04

In this episode, Geno Schellenberger interviews Chris Noble, founder of Consiglieri, who shares his extensive experience in the advertising industry. The conversation explores the challenges faced by CMOs, the importance of operations in creative work, and how Consiglieri supports brands in modernizing their marketing strategies. Chris discusses th…

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#239: Erin Regan, Partner at Full Contact Advertising 37:50

8d ago37:50

37:50

Geno Schellenberger interviews Erin Regan, Managing Partner and Co-Owner at Full Contact Advertising. Erin shares her journey from “new business hustler” at Arnold Worldwide to partner at Full Contact, where she leads the agency’s approach to “branded performance”—blending brand-building with bottom-line results to drive consumer impact. We explore…

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BrandSide: Kate Kenner Archibald, CMO of Dash Hudson 42:14

13d ago42:14

42:14

In this episode of the Breaking and Entering Brandside podcast, host Jack Westerkamp interviews Kate Kenner Archibald, the Chief Marketing Officer of Dash Hudson. They discuss the evolution of social media management, the role of AI in marketing, and Kate's journey from the beauty industry to tech. Kate shares insights on balancing creativity with …

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Insider Series: Greg Andersen, CEO of Bailey Lauerman on Bridging America's Divide 54:24

15d ago54:24

54:24

Geno Schellenberger chats with Greg Anderson, CEO of Omaha-based Bailey Lauerman, about the agency's unique perspective on representing America "from the middle." Greg shares fresh insights from the agency’s latest research, showing how brands can bridge divides by focusing on shared values like unity, honesty, and protected freedoms. Through examp…

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#238: Bradley Keefer, CRO of Keen Decision Systems 45:01

18d ago45:01

45:01

Ever wondered how data-driven decisions can turn marketing from a cost center into a powerful profit engine? In this episode of the Breaking and Entering Advertising Podcast, Geno sits down with Bradley Keefer, Chief Revenue Officer at Keen Decision Systems, to reveal how brands can bridge the gap between finance and marketing for measurable, long-…

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#237: John McKelvey, Founder, Chief Creative Officer at Mirimar Creative Group 44:38

20d ago44:38

44:38

In this episode of the Breaking and Entering podcast, host Geno interviews John McKelvey, founder and chief creative officer of Mirimar Creative Group. They discuss John's journey from Sydney, Australia to the United States, his early advertising experiences, and his agency's founding. John shares insights on the creative process, the importance of…

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#236: Ramaa Mosley, CCO/Founder of Adolescent Content 56:09

22d ago56:09

56:09

Ramaa Mosley shares her journey from aspiring director to founder of Adolescent Content, a youth-focused marketing agency. She reflects on her early experiences in directing, growing up in Vermont, and the organic growth of her agency. Ramaa candidly discusses the challenges of being a female director in a male-dominated industry, the importance of…

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#235: Daniel Wadia, Co-Founder of Mrs & Mr 47:08

27d ago47:08

47:08

In this episode of the Breaking and Entering Advertising podcast, host Geno interviews Daniel Wadia, co-founder of the branding agency Mrs. and Mr. Daniel shares his journey in the advertising industry, the unique concept behind his agency, and how he and his wife Kate have built a successful partnership both personally and professionally. They dis…

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#234: Kelsey Hodgkin, CEO, Partner at Special US 40:13

29d ago40:13

40:13

Kelsey Hodgkin, CEO and partner of Special US, discusses the agency's focus on independent creativity and the importance of making work that is truly special. She shares her unconventional path into advertising and emphasizes the value of empathy, critical thinking, and having a clear point of view in strategy. Kelsey also highlights the significan…

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Agency Break-In: Danny Robinson – CEO of The Martin Agency 21:10

1M ago21:10

21:10

In this episode of Agency Break-In, we sit down with Danny Robinson, CEO of The Martin Agency, to explore his leadership journey and the unique culture that has kept The Martin Agency at the forefront of the advertising world. Danny shares how the agency lives by the mantra “Do work you love with people you love,” and how it has shaped their work a…

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Agency Break-In: Jerry Hoak – Chief Creative Officer at The Martin Agency 29:50

1M ago29:50

29:50

In this episode of Agency Break-In, we dive deep into what it's like to work at one of the most respected agencies in the industry—The Martin Agency. We sit down with Jerry Hoak, Chief Creative Officer, to uncover the secrets behind their creative culture, his leadership approach, and how Martin has maintained its edge. Whether you're curious about…

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Agency Break-In: Jordi Martinez – Executive Creative Director at The Martin Agency 22:15

1M ago22:15

22:15

From Digital Developer to Global Creative Leader… In this episode of Agency Break-In, we sit down with Jordi Martinez, Executive Creative Director at The Martin Agency, to explore his incredible journey from a coder in Barcelona to leading global campaigns for iconic brands like Oreo and more. Jordi shares his unique career path, including his expe…

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Agency Break-In: Behind The Work – BeetleMax: The Way Car Buying Shouldn't Be with The Martin Agency 15:29

1M ago15:29

15:29

In this special episode of the Breaking and Entering Advertising Podcast: Martin Agency Series, we dive deep into CarMax’s recent blockbuster campaign partnership with Beetlejuice 2—officially titled BeetleMax: The Way Car Buying Shouldn't Be. Join Geno Schellenberger as he sits down with Lindsey Netto (Group Account Director) and Lindsey King (Cre…

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Agency Break-In: Hunter Scott – Creative Recruiter at The Martin Agency 34:32

1M ago34:32

34:32

In this episode of Agency Break-In, we chat with Hunter Scott, creative and strategy recruiter at The Martin Agency, to uncover what it takes to break into one of the most prestigious agencies in the business. Hunter gives us a behind-the-scenes look at how she identifies top talent, the qualities she values most in candidates, and what sets The Ma…

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Agency Break-In: Adrienne Cleveland – EVP, Chief Operating and Culture Officer at The Martin Agency 31:53

1M ago31:53

31:53

In this episode of Agency Break-In, we sit down with Adrienne Cleveland, EVP, Chief Operating and Culture Officer at The Martin Agency, to explore how she shapes the agency’s culture and operational success. Adrienne shares her insights on balancing people and performance, fostering a sense of belonging, and what it takes to thrive at The Martin Ag…

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Agency Break-In: Elizabeth Daniel (Sr. Copywriter) & Blair Seward (Sr. Art Director) – Dynamic Creative Duo at The Martin Agency 19:43

1M ago19:43

19:43

In this episode of Agency Break-In, we sit down with the talented creative duo Elizabeth Daniel, Senior Copywriter, and Blair Seward, Senior Art Director, at The Martin Agency. They share their journey from VCU Brandcenter to working on groundbreaking campaigns together. Elizabeth and Blair discuss their creative process, how they broke into The Ma…

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Agency Break-In: Britta Dougherty – EVP Global Managing Director at The Martin Agency 32:07

1M ago32:07

32:07

In this episode of Agency Break-In, we sit down with Britta Dougherty, EVP Global Managing Director at The Martin Agency, to discuss her nearly two decades at one of the industry's top creative agencies. Britta shares her journey from an unexpected start in advertising to leading major global accounts like Oreo and Geico. Discover her insights on l…

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Agency Break-In: Walker Teele – Executive Partner & Head of Account Leadership, The Martin Agency: Client Relationships & Creative Excellence 22:38

1M ago22:38

22:38

In this episode of Agency Break-In, we sit down with Walker Teele, Executive Partner and Head of Account Leadership at The Martin Agency. Walker shares his journey of leading the account management practice, including project management, and how he helps bridge the gap between clients' business objectives and bold creative ideas. Tune in to hear hi…

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Agency Break-In: Ashley Davis Marshall – ECD & Head of Social, The Martin Agency: Bold Ideas & Social Strategy 30:40

1M ago30:40

30:40

In this episode of Agency Break-In, we chat with Ashley Davis Marshall, Executive Creative Director and Head of Social at The Martin Agency, to dive into her role overseeing creative teams and developing bold social media strategies. Ashley shares her approach to humor in advertising, the importance of finding the right people for the right briefs,…

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#233: Austin Scott, Creative Director at Brandon on Crafting Your X Factor in Advertising 50:47

1M ago50:47

50:47

Join us as we chat with Austin Scott, Creative Director at Brandon, a leading independent agency known for its creative excellence. Austin shares his unconventional journey from aspiring dentist to advertising leader, revealing how to build your 'X factor' and stand out in the industry. Connect with Austin Scott: https://www.linkedin.com/in/austins…

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BrandSide: WWE’s Tank Ledger Gives Lessons on Branding, Authenticity, and the WWE’s Secret Ingredients 48:35

1M ago48:35

48:35

Welcome to BrandSide from Breaking and Entering Media, where we spotlight marketing executives and leaders across different industries. In this episode, host Jack Westerkamp sits down with WWE superstar Tank Ledger (aka Joe Spivak) to discuss personal branding, taking risks, and the importance of authenticity in building a successful product. Hear …

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Y2 Q2 Crowbar Winner: Emily Chiu! Guest Judge, Shannon Washington 36:57

1M ago36:57

36:57

In this special episode of the Breaking and Entering Advertising Podcast, we feature our Blue Crowbar Award winner, Emily Chiu! Geno Schellenberger hosts alongside our guest judge, the amazing Shannon Washington. Emily takes us through her winning campaign for Tony’s Chocolonely, a brand focused on fair trade and ethical chocolate. She shares her c…

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#232: Frank Cartagena - Solving Business Challenges For The Biggest Brands in the World Through Creativity 1:07:16

2M ago1:07:16

1:07:16

Frank Cartagena is the US CEO at MullenLowe. Frank shares his career journey from Chief Creative Officer at The Community to leading one of the industry’s most adaptable agencies. He discusses how he’s positioning MullenLowe as a creative powerhouse, using curiosity and entrepreneurial thinking to solve client problems. Learn how Cartagena navigate…

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#231: Rob Baiocco - Simplicity Liberates Creativity: Founding The BAM Connection and Empowering Challenger Brands 25:18

2M ago25:18

25:18

In episode #231 of the Breaking and Entering Advertising podcast, host Geno Schellenberger sits down with Rob Baiocco, Co-Founder and Chief Creative Officer at The BAM Connection. Baiocco shares his career journey from Deputy Chief Creative Officer at Grey New York to founding a small but mighty agency in Brooklyn. He dives into how simplicity driv…

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#230: Aaron Duffy – Directing Creativity, Founding Special Guest: A Journey of Production and Innovation 40:52

2M ago40:52

40:52

In episode #230 of the Breaking and Entering Advertising podcast, host Geno Schellenberger interviews Aaron Duffy, co-founder of Special Guest, as he shares his journey from commercial director to creative agency leader. Duffy discusses how his background in video production and collaborations with tech giants like Google and Meta shaped his innova…

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BrandSide: How Ronak Patel and MoonBrew are Disrupting the Sleep Wellness Market 28:04

2M ago28:04

28:04

Welcome to BrandSide from Breaking and Entering Media, where we spotlight top marketing executives from innovative brands. In this episode, host Geno Schellenberger chats with Ronak Patel, VP of Marketing at MoonBrew, a sleep supplement brand focused on improving rest and recovery without melatonin. Ronak reveals the bold marketing moves that shift…

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#229: Jimon Boadi, Copywriter at Joan and One of Ad Age's 23 Gen Zers to Know in Advertising 36:50

2M ago36:50

36:50

In this episode, Geno sits down with Jimon Boadi, a Junior Copywriter at Joan Creative and one of Ad Age's 23 Gen Zers to know in advertising. Jimon shares his unconventional journey from tech temp to junior strategist and now a rising copywriter. Tune in to hear how Jimon's knack for turning internet trends into Gen Z insights has shaped major cam…

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#228: Noobs, Cactus, and Creativity - Norm Shearer’s Blueprint for Success 52:06

2M ago52:06

52:06

In this episode, we sit down with Norm Shearer, Partner and Chief Creative Officer at Cactus, a purpose-driven agency known for its belief and behavior design approach. Norm shares his unique journey from chemistry student to creative leader and discusses his work in mental health with Grit Digital Health. He also reveals how his podcast Noobs help…

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#227: Breaking into Strategy with John Gibson, Head of Strategy at The Martin Agency 35:53

2M ago35:53

35:53

In this episode, we talk with John Gibson, Managing Director and Head of Strategy at The Martin Agency. John offers valuable insights on leadership, collaboration, and how to break into advertising strategy. Plus, get an inside look at the strategy behind Oreo's "Wonderfilled" campaign and how it became a global success. Connect with John: https://…

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Nobody Told Me: Advice from Two Pals on Advertising 42:37

2M ago42:37

42:37

Join us as we chat with Kyle O’Brien, Agencies Reporter at Adweek, and Doug Zanger, Founder of Indie Agency News and former Adweek and The Drum Editor. These longtime friends share what they wish they had known starting out in advertising. In this candid conversation, Kyle and Doug offer personal stories, humor, advice on navigating agency life, bu…

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Joe Staples Reveals Expert Tips for Tackling The Polaroid Brief 30:09

3M ago30:09

30:09

In this episode of Breaking and Entering Advertising, hosts Geno Schellenberger and Cooper Colvig dive into the Crowbar Awards with Joe Staples, Chief Creative Officer & Partner at Mother Industries, and this brief's Guest Judge. The Crowbar Awards is a global competition designed for aspiring advertisers to showcase their creativity, with the chan…

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#226: Niche Expertise and Career Growth with Jeremy Heilpern of Ammunition 32:53

3M ago32:53

32:53

In this episode of the Breaking and Entering Advertising Podcast, Geno Schellenberger interviews Jeremy Heilpern, founder and CEO of Ammunition, a top Atlanta-based agency. Jeremy discusses his journey from rising through the ranks to launching Ammunition, emphasizing the power of niche expertise, passion, and relationship-building in advertising. …

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Ep 11: Lace Up, Brian Bonilla Teaches us about Sprint Agencies 23:47

3M ago23:47

23:47

In this conversation, Geno Schellenberger and Brian Bonilla discuss the concept of sprint agencies and the growing trend of speed in the advertising industry. They explore different models of sprint agencies and how they offer quick and focused solutions to clients. They also discuss the implications of this model for the future of advertising and …

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#225 Alex Schill: Leading Europe's Largest Independent Agency Network 30:11

3M ago30:11

30:11

In the Breaking and Entering Advertising Podcast episode, host Geno Schellenberger interviews Alex Schill, Global Chief Creative Officer at Serviceplan Group, Europe's largest independent agency network. Schill delves into blending creativity with execution, hiring for potential, and the importance of self-confidence and challenging norms. He also …

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#225: The Evolution of Independent Agency Networks with Bob Kantor 47:09

3M ago47:09

47:09

In this episode of the Breaking and Entering Advertising Podcast, CEO of Dawn, Bob Kantor, explores the world of independent agency networks. He shares his career journey from founding an agency in college to leading global agencies, and the creation of Dawn. He discusses the concept of independent agencies, their benefits, and how they contrast wi…

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B&E Dream Guest List: Five Influential Advertising Figures 33:18

3M ago33:18

33:18

In this episode, Geno Schellenberger and Ken Bates discuss their dream list of future guests for the Breaking and Entering Advertising Podcast. The guests they mention include David Droga, Alex Bogusky, Rob Reilly, Susan Credle, and Danny Robinson. They highlight the achievements and contributions of each guest to the advertising industry and share…

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#224 Christy Hiler: Championing Diversity and Creativity at Cornett 35:52

3M ago35:52

35:52

In this episode of the Breaking and Entering Advertising Podcast, host Geno Schellenberger interviews Christy Hiler, the owner and CEO of Cornett. With over 20 years of experience, Christy shares her journey from starting at Cornett to transforming it into a national powerhouse. She discusses leading with empathy, the importance of bold ideas and i…

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#223 Tim Gordon: From Intern to Industry Leader, How Creativity and Persistence Shaped a CCO 38:22

3M ago38:22

38:22

Join us as we explore Tim Gordon's remarkable journey from intern to Chief Creative Officer. Today, he is a Partner & CCO at Zulu Alpha Kilo New York. In this episode, Tim shares how his creativity, persistence, and award-winning campaigns for brands like Coca-Cola and Under Armour have shaped his career. Whether you're breaking into advertising or…

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Blueprint: Meet Our New Co-Host: Jess Lee 10:58

3M ago10:58

10:58

We're excited to introduce Jess Lee as the new co-host of Blueprint, a quick-hitting segment from the Breaking and Entering Advertising podcast. Jess, a senior at UNC Chapel Hill majoring in advertising and public relations, is on a mission to break into art direction. Fresh from her internship at Goodby Silverstein & Partners, she'll share her jou…

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#222: Paul Caiozzo on the Future of Creativity: Lisbon, AI, and Supernatural 1:00:42

3M ago1:00:42

1:00:42

"Our primary objective is to take this technology and tell new stories with it—better, different, and more impactful than we've ever seen before." Paul Caizzo is the founder of the agency Supernatural. Join us for an inspiring conversation with Paul Caiozzo, one of the industry's most awarded and recognized advertising creatives. From redefining Bu…

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221: Inside Gen Z Marketing with Carson + Doyle Co-Founders 44:58

4M ago44:58

44:58

Ready to break into the advertising world or start your own agency? Join us on this episode of the Breaking and Entering Advertising Podcast as we sit down with Thomas Brazier and Charlie Naus, the co-founders of Carson + Doyle, a Gen Z-focused creative agency. From childhood friends to successful entrepreneurs, Thomas and Charlie share their journ…

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Blueprint: Mentorship and Networking Thoughts 12:44

4M ago12:44

12:44

Join us for another Blueprint episode through the eyes of a current MSU senior. For this week’s topic she’ll be discussing her experience with mentorship, how she’s met her mentors, and why she thinks they are the most powerful thing a student can have. Additionally, she discusses networking, and how to reach out to industry professionals on Linked…

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#220: Jason Gingold, Head of Strategy at Mekanism 54:08

4M ago54:08

54:08

Many of us have backward paths into the ad industry. Jason Gingold's move from aspiring actor to Head of Strategy at Mekanism is a journey worth listening to. This week, Cooper Colvig and Jason break down the persistence, luck, curiosity, and kindness necessary to not only break into the industry, but leave advertising and marketing better than you…

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Breaking with Brian Bonilla: Ep 10 - Ari Weiss on Career, Creativity, and Comedy in Advertising 55:54

4M ago55:54

55:54

Ari Weiss is the Founder & Creative Chairman of Quality Experience. An independent creative agency based in New York City, built on the belief that experience is everything and everything is an experience. After starting out at the famous Cliff Freeman & Partners, he worked his way through the advertising industry. In this episode, we catch up with…

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Brand-Side: Mikayla Hopkins, Head of Brand at Tracksuit 37:24

4M ago37:24

37:24

This week, Cooper Colvig dives deep into the importance of brand, the world of B2B, and marketing effectiveness. Our guest is Mikayla Hopkins, Head of Brand at Tracksuit, a company revolutionizing brand tracking and reshaping consumer centricity. They chat about her journey in marketing, how she landed in B2B SaaS, and the key effectiveness princip…

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