One on one mentorship saved my business. So I decided to share that process starting with a 200-word blog post. Fast forward to today and my mentorship practice is a 21 million dollar worldwide company with a team of 50 professional mentors. Scaling from a tiny gym business to one of the largest mentorship practices in the world meant developing simple systems that could be taught easily to others. But building a movement requires leading by example, and showing people that business isn’t ev ...
…
continue reading
Most entrepreneurs know they should do more of what works. But very few realize they also need to stop doing what doesn’t. In this episode of BusinessIsGood, I walk through how to identify the things in your business that are wasting your most valuable asset: your time. I share stories—from my own businesses and from our mentorship clients—about ho…
…
continue reading
You’ve probably heard the saying: “The rich get richer during a recession.” But here’s the truth: It’s not the crisis that makes people successful—it’s their preparedness. In this episode of BusinessIsGood, I share one of the best lessons I’ve learned from Dan Sullivan of Strategic Coach: “Give half the credit to luck—and the other half to your abi…
…
continue reading

1
82: How to Build a Business Scoreboard
14:34
14:34
Putar nanti
Putar nanti
Daftar
Suka
Menyukai
14:34In this episode of BusinessIsGood, I talk about one of the biggest mistakes business owners make: running their business by story instead of by numbers. The problem with stories—especially the ones we tell ourselves—is that they’re often wrong. We tell ourselves things like: “My clients can’t afford to pay more.” “I’m working as hard as I can.” “I’…
…
continue reading

1
81: The Growth Mindset: How it Actually Grows Your Business
12:14
12:14
Putar nanti
Putar nanti
Daftar
Suka
Menyukai
12:14We’ve all heard that we should “have a growth mindset.” But what does that actually mean in business—and how do you practice it? In this episode of BusinessIsGood, I break down the difference between a growth mindset and a scarcity mindset, and explain how most of us were raised to believe in competition, limitation, and fear of loss. The truth? Bu…
…
continue reading

1
80: What Culture REALLY Is (and How to Fix Yours)
12:14
12:14
Putar nanti
Putar nanti
Daftar
Suka
Menyukai
12:14Culture Is What You Tolerate In this episode of BusinessIsGood, I give full credit to Keith Cunningham, author of The Road Less Stupid, for one of the clearest insights I’ve ever heard about culture: “Culture is what you tolerate.” It’s not about nap rooms, Red Bull in the fridge, or inspirational posters. Culture is shaped by what we allow, what w…
…
continue reading
Podcast Summary: Chicken and Rice In this episode of BusinessIsGood, I talk to business owners who feel like they’re pushing harder than ever but getting the same—or worse—results. Maybe your sales have plateaued. Maybe retention’s dropping. Or maybe your business just doesn’t feel fun anymore. It feels heavy. Slow. Like you’re pushing a rope uphil…
…
continue reading

1
78: The "Save Game" Button for Business
12:09
12:09
Putar nanti
Putar nanti
Daftar
Suka
Menyukai
12:09In this episode of BusinessIsGood, I talk about how it feels to take one step forward in your business—only to get pulled one step back. Most entrepreneurs think they have a growth problem. But the real issue? Shrinkage. You make progress… and lose it. Over and over. I share why that happens and how to fix it. The solution is to hit "Save Game"—by …
…
continue reading
In this episode of BusinessIsGood, I talk about one of the most common breakdowns in founder-led businesses: lack of clarity. Too often, CEOs and founders assume that once is enough when it comes to communicating vision, expectations, or processes. But the truth is, if your team doesn’t seem to "get it," it’s not a people problem—it’s a clarity pro…
…
continue reading
Podcast Script: Why Business Leaders Should Be Coaches, Not Captains Intro Music Fades In Host: Welcome to BusinessIsGood, the podcast where we explore the ideas and practices that help entrepreneurs grow their businesses and create lasting success. I’m your host, Chris Cooper. Today, we’re tackling a big question: should you lead your business as …
…
continue reading

1
75: The Best Workouts for Entrepreneurs
12:09
12:09
Putar nanti
Putar nanti
Daftar
Suka
Menyukai
12:09Give me six hours to chop down a tree, and I will spend the first four sharpening the axe. Abraham Lincoln You're buried in work. Who has time to work out? Being a good entrepreneur doesn't just mean making money. It doesn't mean out-grinding the competition, or even loving your work every day. But it does mean: Selling your service Negotiating Lea…
…
continue reading
How To Calm Down Every entrepreneur gets triggered sometimes. The reasons might be obvious: a late employee, a missed detail, a poor customer experience. Or they might not be: we could show up to work escalated; we could be carrying dread or guilt around; we could have a fight with our spouse before we left for work. Many days, our emotional meter …
…
continue reading
In this episode of *Business Is Good*, I explore the concept of self-leadership and why it’s the foundation of all other types of leadership. I share that while a business's efficiency helps it survive tough times, it’s the strength of its leadership that determines its success in the good times. Often, the biggest limitation to growth is the found…
…
continue reading
This November, join me for a 30-day GOLDEN HOUR Challenge to grow your business! To participate: Commit to participating in our Facebook group (join here) Post "done!" under each daily GOLDEN HOUR CHALLENGE post when you've completed the work for the day! Connect with Chris Cooper: Website - https://businessisgood.com/…
…
continue reading
Why Get Rich_ Chris Cooper discusses the motivations and challenges of gym owners, who often sacrifice higher-paying careers to pursue their passion despite low earnings. He argues that wealth creation is essential for personal and societal progress, emphasizing that wealth enables freedom, problem-solving, and opportunities for others. Cooper high…
…
continue reading
why you want the hard times Dave tate: business is a battle of attrition what determines who lasts and who doesn't? the hard stuff nobody wanted covid lockdowns, but when they reopened there was far less competition Tadej Pogacar - I want the steepest, hardest climbs becuase they're the separator when you ahve stafff quit - so do they when your ren…
…
continue reading
Episode Summary: In this episode, we’re talking about how business owners—especially gym owners—often make the mistake of overcomplicating their businesses. It’s easy to add unnecessary options, details, and management layers, but that can slow down growth, create confusion, and reduce profit. Many of us became entrepreneurs to flex our creative mu…
…
continue reading
This week, we're going to build entrepreneurial resilience: the ability to just keep going when things go wrong. Listen to this episode, and then visit the Daily Directives section at BusinessIsGood.com to complete daily exercises for resilience all week. I'm Chris Cooper, and today I'm discussing strategies for overcoming adversity in business. Se…
…
continue reading
Why founders don’t make money They are product oriented -inventors not investors They quit too soon - in the product crew successful, they have done its job They failed to scale - They are irreplaceable in their business. Connect with Chris Cooper: Website - https://businessisgood.com/Oleh Chris Cooper
…
continue reading

1
Improving Profitability by Improving Your Product
13:29
13:29
Putar nanti
Putar nanti
Daftar
Suka
Menyukai
13:29I'm a product guy. I want to believe that if I keep making my product better, I'll make it more profitable. Unfortunately, that almost never works - we get caught in the Technician's Curse and never stop iterating on our product, tweaking it, improving it...and never having time to market it. But there are SOME ways that improving your product CAN …
…
continue reading
Connect with Chris Cooper: Website - https://businessisgood.com/Oleh Chris Cooper
…
continue reading
Characteristics of Missionaries and Mercenaries Missionaries: Purpose-Driven: Focused on the company’s vision and values, often motivated by making a meaningful impact. Long-Term Commitment: Likely to stay with the company through ups and downs, seeing their work as a calling or part of a larger mission. Team-Oriented: They prioritize collaboration…
…
continue reading
I get between 30 and 300 messages on FB every single day. Usually, I ask, "what are your goals for the business?" and the entrepreneur answers, "I need more clients." But in many ases, they have lots of clients, and that's not ht eproblem. They're chasing the wrong metric. In fact, they're chasing the hardest metric. They should be chasing profit. …
…
continue reading
When most entrepreneurs get their business running smoothly, they turn their eyes to the next thing: the next level, the next opportunity, the next location, or the next big idea. This means they no longer spend all of their time caring for, feeding and protecting the Golden Goose. They might entrust its care to someone else...but that person doesn…
…
continue reading

1
Selling Subscriptions to Your Service-Based Business
10:57
10:57
Putar nanti
Putar nanti
Daftar
Suka
Menyukai
10:57Connect with Chris Cooper: Website - https://businessisgood.com/Oleh Chris Cooper
…
continue reading
Connect with Chris Cooper: Website - https://businessisgood.com/Oleh Chris Cooper
…
continue reading
No matter what kind of service business you own, you must carefully consider their first 3 visits into your service. These first 3 interactions set you up for long-term client retention...or early washout. Here's how to do it. Connect with Chris Cooper: Website - https://businessisgood.com/Oleh Chris Cooper
…
continue reading
Last week I shared the story of the Smokejumpers, and the horrible tragedy that happened in Mann Gulch, Montana in 1949. But as in all tragedies and all business setbacks, there's a lesson that we can learn and take from this. In this lesson, the foreman of the Smokejumpers--Wagg Dodge-- did something that seemed counterintuitive and didn't make se…
…
continue reading
In the annals of firefighting history, few events are as heartbreaking and instructive as the tragedy of the Smoke Jumpers in Mann Gulch. This group of elite wildland firefighters met their fate in a devastating fire in 1949, which claimed the lives of 13 brave souls. Their story is not only a poignant reminder of the hazards faced by firefighters …
…
continue reading
Connect with Chris Cooper: Website - https://businessisgood.com/Oleh Chris Cooper
…
continue reading
Connect with Chris Cooper: Website - https://businessisgood.com/Oleh Chris Cooper
…
continue reading
BiG Podcast - Golden Hour Chris Cooper emphasizes the importance of dedicating an hour each day to growing one's business, citing the benefits of uninterrupted time for focus and consistency in practicing the 'golden hour.' He advises listeners to prioritize their mentor's tasks during this hour and highlights the ease of entering a state of focus …
…
continue reading

1
Why Your Kid Should Start a Business, with Nevin and Hannah Buconjic
48:26
48:26
Putar nanti
Putar nanti
Daftar
Suka
Menyukai
48:26Connect with Chris Cooper: Website - https://businessisgood.com/Oleh Chris Cooper
…
continue reading
Today on the podcast, Business Mentor Ashley Haun shares the importance of rest for entrepreneurs, highlighting three types of rest: physical, emotional, and mental. She shares personal experiences of feeling exhausted after a 72-hour race and the need for emotional rest to avoid burnout. Haun encouraged entrepreneurs to prioritize rest to make bet…
…
continue reading
Stay In Your Lane Summary Limiting growth by trying to do too many things. 0:01 Chris Cooper highlights the common mistake of trying to do too many things at once, leading to watered-down core services and distraction from the main business. Limiting growth by building multiple, mediocre businesses instead of focusing on one great business, resulti…
…
continue reading
Motivation is not about fear or money. True motivation comes from those 3. Autonomy, mastery and purpose - dan pink Autonomy: the 4 Ts: their task, their time, their technique and their team Freedom and responsibility within a framework Mastery You don’t get motivated and then start winning. You start winning and then get motivated. Counting tiny w…
…
continue reading
Connect with Chris Cooper: Website - https://businessisgood.com/Oleh Chris Cooper
…
continue reading
Connect with Chris Cooper: Website - https://businessisgood.com/Oleh Chris Cooper
…
continue reading
Summary Identifying ideal clients and product market fit. 0:01 Chris Cooper identifies the challenge of identifying ideal clients and explains the importance of product market fit for business growth. He observes that businesses have a small group of loyal long-term clients and a larger group of newer clients with a higher churn rate, highlighting …
…
continue reading
Summary Why businesses should fire underperforming staff quickly. 0:03 Chris argues that it's best to fire people quickly, rather than psychoanalyzing their personal problems or taking on their troubles, and explains why this approach is best for everyone involved. The impact of bad team members on business success. 2:15 Chris Cooper emphasizes the…
…
continue reading
Connect with Chris Cooper: Website - https://businessisgood.com/Oleh Chris Cooper
…
continue reading

1
Brand and Direct Marketing - Part 1
15:04
15:04
Putar nanti
Putar nanti
Daftar
Suka
Menyukai
15:04There are two types of marketing. Brand Marketing is your long term play. Direct Marketing is your short term play. In this two part podcast series, I'll walk you through what each means as succinctly as possible. I'll tell you the opportunities and challenges with both. And I'll tell you what you can do today to grow your business using both brand…
…
continue reading
In a perfect world, a business goes through four phases: Ideation - you craft your original idea, test and tweak it until you have good product-market fit. Income - you build your business to give you a good predictable income. Investment - you build your team to give you time freedom. And you build your wealth to give you financial freedom. Impact…
…
continue reading
Years ago, I thought about making my gym a co-op. I told myself I wanted to give 'ownership' to the clients and let them guide the future...but really, I was trying to avoid responsibility. In this episode of Business Is Good, I discuss the common - but sometimes unconscious - desire for the owner to say "It's not my fault!" It's up to you to make …
…
continue reading

1
The ADHD Advantage, with Leighton Bingham
15:50
15:50
Putar nanti
Putar nanti
Daftar
Suka
Menyukai
15:50Many entrepreneurs will tell others they "have ADD" or have a "slight case of attention-deficit disorder". But most don't: they're just scattered. They're trying to multitask instead of focusing. They're unclear on what to do next in their business. They love starting things, but not finishing; they're usually juggling a dozen things in their head …
…
continue reading
Taryn is an experienced business mentor, and she's worked with a lot of small businesses. Based in Yorkton, SK, Taryn started a gym to pursue her CrossFit passion. Like many of us, she quickly realized that her job skills didn't translate into ownership skills. She sought a mentor and turned her gym around. But during that process, she began sharin…
…
continue reading
In a lecture to Entrepreneurship students at a local university this month, I shared a simple business plan that you can use in a week to launch a business, and continue to use for years. In this podcast, I walk through the model step by step, with examples you can use for different businesses. It's never too soon to start a business...and it's nev…
…
continue reading
Starting your own company often means wearing many hats and mastering a wide array of skills. When I founded my first business, a gym, I had to be adept at various tasks from entering daily sales to ensuring a clean and welcoming environment for my clients. While I considered myself an A-level trainer, my skills in other areas, like bookkeeping and…
…
continue reading
What do you do when your system crashes, or gets really slow, or spins around when doing normal tasks? You reboot it. You clear the memory and start from scratch. When you reboot a computer, you shut down all the programs that are running in the background. You clear its memory. When the computer reboots, it starts with the basics: just the systems…
…
continue reading
For the last 15 years, I've almost always had a 1:1 mentor. I've participated in masterminds, had specific coaches, but always paid someone to help me set goals, build a plan and stay on course. I pay between $100,000 and $250,000 per year, but the ROI is unmeasurable (though it's in the millions.) Working with a mentor is a two-way street. These a…
…
continue reading
“My staff never cleans up before they go home.” “Our front office is a pigsty!” “No one returns phone calls or emails quickly.” “No one cares except for me!” If you struggle to get consistent action from your staff, there are two possible causes. The first probable cause is your process. The second probable cause is your people. Read the full artic…
…
continue reading