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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX


1 #712: Compounding returns on your marketing campaigns with Chris O'Neill, GrowthLoop 31:22
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If your marketing grew like a dividend-reinvestment plan, would you still let a quarterly target dictate every decision? Agility requires stacking returning gains faster than the market changes—think compound interest, but for marketing campaigns. Today we’re going to talk about the Compound Marketing Engine, agentic AI, and why “data-driven” still needs greater adoption among leaders. To help me discuss this topic, I’d like to welcome Chris O'Neill, CEO of GrowthLoop. About Chris O'Neill Chris O’Neill is CEO of GrowthLoop and a board director at Gap Inc. (NYSE: GPS). His 25+ year career includes leadership roles at Google Canada, Evernote, and Xero, and board experience at Tim Hortons. As an advisor and investor, his portfolio includes Koho, Plus AI, and Neeva (acquired by Snowflake). Chris lives in Northern California with his wife, two children, and their dog Teddy. Chris O'Neill on LinkedIn: https://www.linkedin.com/in/croneill/ Resources GrowthLoop: https://www.growthloop.com https://www.growthloop.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 " Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Christopher Coppola's Blog » CRC Radio Podcast
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Konten disediakan oleh Christopher R. Coppola Productions. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Christopher R. Coppola Productions atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
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Tandai semua (belum/sudah) diputar ...
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Konten disediakan oleh Christopher R. Coppola Productions. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Christopher R. Coppola Productions atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
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×CRC Radio Podcast Ep. 14 – Listen Now! In which Christopher chats with film maker, Justin Romine. Topics include: Buddy King, film making and imagination, Fat Head Films , Thriller and Horror Flicks, Deliverance, The Wizard of Gore, and Timothy reads some of his excellent poetry. iTunes: Subscribe Now! Music in this podcast: Trudy Is Sacrificed To Ishtar/Leftovers by Herschell Gordon Lewis From the Album The Eye Popping Sounds of Herschell Gordon Lewis Suburban Roulette by Herschell Gordon Lewis From the Album The Eye Popping Sounds of Herschell Gordon Lewis…
CRC Radio Podcast Ep. 13 – Listen Now! In which Christopher chats with Augistino from Toronto. Topics include: new media, jazz, family, friends, religion. Also hear some original music from Aug himself. iTunes: Subscribe Now! Music in this podcast: Concert for Flute, Strings and Basso Continuo, No. 2 in D Major by Camerata Rhenania, Guido Steiger From the Album Sunday Morning Classical Music…
CRC Radio Podcast Ep. 12 – Listen Now! In which Christopher holds a live faq with his facebook friends. Topics include: caring for our elderly, each individual’s frequency, a couple film ideas, The Godfather, and health care. Christopher also walks us through his coveted red wine marinara sauce. iTunes: Subscribe Now! Music in this podcast: Italian Fantasia (Tarantella; O Solo Mio; A Frangesa) by Mantovani From the Album Live At Festival Hall…
CRC Radio Podcast Ep. 11 – Listen Now! In which Christopher interviews Bearz from facebook. Topics include Michael Powell, photography, art, true age, and Orson Welles. iTunes: Subscribe Now! Music in this podcast: Aquarius, Let The Sunshine In by 5Th Dimension War of the Worlds – Part 1 (Classic Radio Theatre Production) by H G Wells, Orson Welles…
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