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Konten disediakan oleh Nathan Webster and Nathan A Webster. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Nathan Webster and Nathan A Webster atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
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Let's Talk Marketing w/NDUB
Tandai semua (belum/sudah) diputar ...
Manage series 1094090
Konten disediakan oleh Nathan Webster and Nathan A Webster. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Nathan Webster and Nathan A Webster atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
The Let’s Talk Marketing Podcast w/NDUB is where we unravel the dynamic, various, and layered marketing world to empower your business journey. I'm your host, Nathan Webster (aka, NDUB), and each week, I break down the marketing fundamentals in bite-size episodes. At times, I’ll be joined by guests and dive into the concepts, latest trends, strategies, and insights shaping the marketing landscape and the customer journey. Whether you're a seasoned marketer or just starting in your marketing journey, I created this podcast with the goal of providing actionable tips, exposure to industry experts, and a dose of inspiration and laughter to fuel your marketing efforts. Get ready to elevate your brand, connect with your audience, and stay ahead in this ever-evolving digital age.
…
continue reading
313 episode
Tandai semua (belum/sudah) diputar ...
Manage series 1094090
Konten disediakan oleh Nathan Webster and Nathan A Webster. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Nathan Webster and Nathan A Webster atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
The Let’s Talk Marketing Podcast w/NDUB is where we unravel the dynamic, various, and layered marketing world to empower your business journey. I'm your host, Nathan Webster (aka, NDUB), and each week, I break down the marketing fundamentals in bite-size episodes. At times, I’ll be joined by guests and dive into the concepts, latest trends, strategies, and insights shaping the marketing landscape and the customer journey. Whether you're a seasoned marketer or just starting in your marketing journey, I created this podcast with the goal of providing actionable tips, exposure to industry experts, and a dose of inspiration and laughter to fuel your marketing efforts. Get ready to elevate your brand, connect with your audience, and stay ahead in this ever-evolving digital age.
…
continue reading
313 episode
Semua episode
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Let's Talk Marketing w/NDUB

1 Ep 252 - DIY Marketing - Building a Website 15:49
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In this episode of Let's Talk Marketing with NDUB , Nathan Webster emphasizes the importance of DIY marketing, particularly focusing on building your own website and owning your domain. He discusses the significance of creating quality content and how a website serves as a business plan. Nathan encourages listeners to leverage their digital presence to connect with their audience and control their narrative online. Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

1 Ep 251 - The Era of Zero-Click Search 35:42
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In this episode of Let's Talk Marketing with NDUB , Nathan Webster and Amanda Farley discuss the critical topic of zero click search and its implications for businesses. They explore how Google is evolving into an answer engine, leading to significant traffic drops for many companies. The conversation emphasizes the need for businesses to adapt their SEO strategies, focusing on authenticity, permission-based marketing, and building relationships with customers. Amanda shares insights on the importance of video content and the evolution of marketing channels, highlighting the necessity for brands to engage with their audience both online and offline. The episode concludes with a call to action for businesses to embrace change and invest in their marketing efforts to thrive in the new landscape. Guest Name: Amanda Farley Title: CMO Company: Aimclear Expertise: Amanda Farley is a marketing tour-de-force who is helping to define what “integrated marketing” means to investor-backed brands in the AI era. Website: aimclear.com Social: linkedin.com/in/amandafriedt Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

1 Ep 250 - Why a Brand Strategist says "Your Website Sucks" 33:46
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In this episode of Let's Talk Marketing with NDUB , Nathan Webster and Réland Logan discuss the critical aspects of website design and brand strategy. They explore why many websites fail to meet user expectations, emphasizing the importance of clarity, purpose, and regular updates. The conversation highlights the need for a user-centric approach, where the website effectively communicates the brand's message and engages visitors. Key takeaways include the significance of a well-structured homepage, the necessity of clear and relevant content, and the importance of visual storytelling. The episode concludes with actionable insights for improving website effectiveness and enhancing user experience. Guest Name: Réland Logan Title: Branding Expert Company: Gray Digital Marketing Expertise: Woman owned consultant agencies hire them to perfect their brand message in 1-3 business days so they can easily land champagne clientele using her BrandExtraordinary method! Website: https://graydigitalmktg.co/ Social: linkedin.com/in/reland-logan/ Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

In this episode of Let's Talk Marketing with NDUB , Nathan Webster invited Crystal Haight and Dina Kroshkin to discuss their journey in the finance industry, emphasizing the importance of financial knowledge for business owners. They explore the dynamics of good and bad debt, the significance of strategic partnerships, and how to become a desirable borrower. The discussion also highlights the value of having a strong financial team to support business growth and the upcoming workshop aimed at educating entrepreneurs on navigating the lending process. Guest Name: Crystal Haight Title: Principal Consultant Company: Northwest Book Pros Expertise: Crystal Haight helps property managers leverage their businesses to create lasting wealth using specialized accounting strategies. Website: www.nwbookpros.com Social: Crystal Haight's LinkedIn Guest Name: Dina Kroshkin Title: SVP & National Production Manager Company: Total Loan Solutions Expertise: Dina Kroshkin leads loan origination and participation programs for an extensive National Loan Network. These programs are designed to maximize financing opportunities for CRE owners and investors. Website: www.tlsnationwide.com Social: Dina Kroshkin's LinkedIn Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

1 Ep 248 - The 3 Reasons why Streaming Wins over Cable 14:40
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In this episode of Let's Talk Marketing with NDUB , Nathan Webster discusses the advantages of streaming over cable television from a marketing perspective. He outlines three main reasons: affordability, quality content, and the importance of understanding consumer needs. Nathan emphasizes that streaming services are more accessible and flexible, allowing consumers to choose what they want without being locked into contracts. He also highlights the significance of quality storytelling in attracting and retaining viewers, and the necessity for marketers to focus on consumer preferences rather than their own. Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

1 Ep 247 - Hiring Mistakes to Avoid with Mac Prichard 46:46
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In this episode of Let's Talk Marketing with NDUB , Nathan Webster engages with Mac Pritchard, founder of Mac's List , discussing the nuances of hiring and job searching. Mac shares his journey from a communications professional to a job board operator, emphasizing the importance of human connections in hiring. The conversation delves into common hiring mistakes, the significance of clear job postings, and the impact of company culture on attracting talent. Mac provides actionable insights for both job seekers and employers, highlighting the need for effective communication and a positive hiring experience. In this conversation, Mac Prichard discusses essential hiring practices for employers, emphasizing the importance of clear communication regarding company culture, salary transparency, and the application process. He highlights the need for small businesses to adopt best practices in recruitment to attract the right candidates and improve their hiring outcomes. The discussion also touches on the significance of leveraging networks for referrals and maintaining communication with candidates throughout the hiring process. Guest Name: Mac Prichard Title: Recruitment and Career Expert Company: Mac's List Expertise: I’m a recruitment and career expert, podcaster, connector, communications strategist, and business owner based in Portland, Oregon. My own career and my business are built on my commitment to service, relationships, and community-building. Social: linkedin.com/in/macprichard Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

In this episode of Let's Talk Marketing with NDUB , Nathan Webster engages with marketing expert Marin Ištvanić to explore the intricacies of Facebook advertising and digital marketing strategies. They discuss Marin's journey from a computer science student to a successful entrepreneur managing a boutique agency specializing in paid social media. The conversation delves into the importance of having a clear offer, understanding customer needs, and optimizing ad performance through strategic testing and creative content. Listeners gain valuable insights into effective marketing practices and the significance of data-driven decision-making in advertising. Guest Name: Marin Ištvanić Title: Performance marketer Expertise: Helping DTC brands scale with paid social. Spent over 100M, while working with some of the ecom Giants like The Oodie and Vessi Social: linkedin.com/in/marin-i%C5%A1tvani%C4%87/ Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

In this episode of Let's Talk Marketing with NDUB , Nathan Webster and Amanda Farley discuss the evolving role of AI in marketing and business. They explore how AI is not a new concept but has become more accessible and impactful in various sectors. The conversation covers practical applications of AI, tools for different business stages, and strategies for entrepreneurs. They emphasize the importance of quality content and human oversight in leveraging AI effectively, especially in the context of nonprofits and community projects. The episode concludes with insights on the future of AI in creative content and marketing strategies. Guest Name: Amanda Farley Title: CMO Company: Aimclear Expertise: Amanda Farley is a marketing tour-de-force who is helping to define what “integrated marketing” means to investor-backed brands in the AI era. Website: aimclear.com Social: linkedin.com/in/amandafriedt Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

In this episode of Let's Talk Marketing with NDUB , Nathan Webster discusses the challenges and realities of marketing, emphasizing the importance of authenticity and investment in oneself and one's business. He highlights that marketing is often uncomfortable and requires stepping outside of one's comfort zone. Nathan encourages listeners to embrace their unique value propositions and invest in their digital assets, as well as seek help when needed to achieve their definition of success. Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

1 Ep 243 - Why Fractional CMOs or Growth Marketing Agencies Are Crucial for Scaling Businesses 24:46
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In this episode of Let's Talk Marketing with NDUB , Nathan Webster speaks with Amanda Farley, CMO of Aimclear, about the critical role of fractional CMOs in driving growth and scaling businesses. They discuss the importance of strategic alignment in marketing, the necessity of effective systems and attribution, and the value of data-driven decision-making. Amanda emphasizes that marketing should be viewed as an investment and highlights the significance of clear communication and reporting. The conversation also touches on the impact of AI in marketing and the need for businesses to adapt as they grow. Guest Name: Amanda Farley Title: CMO Company: Aimclear Expertise: Amanda Farley is a marketing tour-de-force who is helping to define what “integrated marketing” means to investor-backed brands in the AI era. Website: aimclear.com Social: linkedin.com/in/amandafriedt Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

1 Ep 242 - Business + Community = Self-Care | NDUB 24:22
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In this episode of Let's Talk Marketing with NDUB , Nathan Webster and Eduardo Torres discuss the intersection of business, community, and self-care. They explore the importance of authenticity in business, the role of community in personal and professional growth, and the significance of self-care for leaders. Eduardo shares his journey from being an immigrant to becoming a community consultant, emphasizing the need for genuine connections and mentorship. The conversation highlights the challenges of work-life balance and the necessity of intentional networking. Listeners are encouraged to embrace their unique stories and foster relationships that can lead to meaningful opportunities. Guest Name: Eduardo Torres Title: Community | Mentor | Culture Development Company: Betancourt Torres & Associates Expertise: Eduardo is an experienced community leader and liaison with over a decade of dedicated service in the non-profit sector. Website: buildingfuturesfoundationclarkcounty.org Social: linkedin.com/eduardo-torres-70518572 Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

1 Ep 241 - Kya & Travis Hunter see Influencer Shadowside | NDUB 25:09
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In this episode of Let's Talk Marketing with NDUB , Nathan and Réland discuss various themes surrounding marketing, social media dynamics, and the challenges faced by women in the industry. They delve into the viral success of Cooking with Kaya, highlighting the double standards in how women are perceived in the influencer space compared to their male counterparts. The conversation also touches on the implications of DEI (Diversity, Equity, and Inclusion) in marketing strategies, the importance of niche marketing, and empowering women entrepreneurs. The episode concludes with insights on future directions and the significance of authenticity in branding. Guest Name: Réland Logan Title: Branding Expert Company: Gray Digital Marketing Expertise: Woman owned consultant agencies hire them to perfect their brand message in 1-3 business days so they can easily land champagne clientele using her BrandExtraordinary method! Website: https://graydigitalmktg.co/ Social: linkedin.com/in/reland-logan/ Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

1 Ep 240 - Was Sean "Diddy" Combs a Marketing Genius? | NDUB 17:51
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In this episode of Let's Talk Marketing with NDUB , Nathan explores the genius of Sean Diddy Combs, examining his strategies, influence, and the darker aspects of his persona. The conversation delves into how Diddy has navigated the marketing landscape, leveraging his relationships and understanding of consumer behavior to build his brand. Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

1 Ep 239 - Why the Cooking with Kya is Viral | NDUB 15:11
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In this episode of Let's Talk Marketing with NDUB , Nathan Webster explores the viral success of Cooking with Kya, discussing the importance of engagement in marketing and branding. He emphasizes how Kya's unique approach to cooking videos combines entertainment and education, leading to widespread popularity without direct selling. Nathan highlights the significance of creating content that resonates with audiences and encourages interaction, ultimately driving brand awareness and loyalty. Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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Let's Talk Marketing w/NDUB

1 EP 238 - 2024 Recap To 1025 Predictions | NUDB 17:54
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In this episode of Let's Talk Marketing with NDUB , Nathan Webster eflects on the tumultuous year of 2024, discussing the evolution of marketing, business, and personal growth. He shares insights from his travels, particularly in Africa, and emphasizes the importance of adapting to change in a post-pandemic world. Nathan also makes predictions for 2025, urging listeners to focus on evolution and value creation in their businesses. Watch the full podcast on YouTube . NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/…
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