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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

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#755: Sitecore CMO Michelle Boockoff-Bajdek and Microsoft's Talisha Padgett on designed intelligence for marketing 27:13

15 hari yang lalu27:13

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27:13

In the race to adopt AI, how do we avoid creating a sea of sameness and alienating the very customers we're trying to connect with? Today, we're going to talk about the intentional design of our marketing future. We’ll explore how leading brands are moving beyond the hype of AI to build practical, collaborative frameworks between humans and machines, shifting from outdated customer segments to real-time signals, and ultimately, creating experiences that are not only efficient but deeply empathetic and relevant. To help me discuss this topic, I'd like to welcome, Michelle Boockoff-Bajdek, CMO at Sitecore and Talisha Padgett, GM MArTech, AI & Automation at Microsoft, who will be doing a fireside chat at the upcoming Sitecore Symposium, November 3-5 in Orlando Florida. We’re going to get a sneak preview today of some of the topics they’ll be discussing. About Michelle Boockoff-Bajdek and Talisha Padgett Michelle Boockoff-Bajdek on LinkedIn: https://www.linkedin.com/in/michellebb/ Talisha Padgett on LinkedIn: https://www.linkedin.com/in/talishapadgett/ Resources Sitecore: https://www.sitecore.com Register now for Sitecore Symposium, November 3-5 in Orlando, Florida. Use code SYM25-2Media10 to receive 10% off. Go here for more: https://symposium.sitecore.com/ Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

Rune Soup explicit

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Rune Soup is a podcast channel that platforms the most important discussions at the cutting edge of magic, animism and spirit work. Gordon is chaos magician, shamanic practitioner, podcaster, author and permaculture designer with a background in data and analytics gained at some of the world's largest media companies. He is the author of four books on magic, animism and star lore: Star.Ships: A Prehistory of the Spirits, The Chaos Protocols, Pieces of Eight and Ani.Mystic: Encounters With A Living Cosmos. When not travelling, Gordon hosts his weekly show, Rune Soup, from a small permaculture farm in southern Tasmania.

381 episode

#Society #Religion #Philosophy #Gordon White #Magic #Occult #Paranormal #UFOs

Rune Soup

Rune Soup explicit

updated 6 hari yang lalu

Beranda serial•Feed

381 episode

#Society #Religion #Philosophy #Gordon White #Magic #Occult #Paranormal #UFOs

Toate episoadele

Rune Soup

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Lucifer: Praxis | Peter Grey 1:08:07

6 hari yang lalu1:08:07

1:08:07

Lucifer: Praxis! Peter Grey joins the show once again to talk about his explosive new book. We explore who the being of Lucifer is, his relationship to western magic, western magicians' relationships to him and how the current of liberty, individualism and legitimate rebellion have shaped centuries of culture. An excellent discussion about a milestone achievement in western occulture. Get the damned book here . Enjoy!…

Rune Soup

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Discovering the Sacred Through The X-Files | Christopher Knowles 2:18:03

4 weeks yang lalu2:18:03

2:18:03

Synchromystic raconteur, author, and pattern seeker Christopher Knowles returns to the show, as well as the wheelhouse, for this one. Not that we would ever need one, but the flimsy excuse for Chris coming back this time is so that we can discuss his amazing new book, XF-ULTRA: The X-Files, Conspiracy Culture, and the National Security State . Can a 90s genre TV-show both explore AND generate high strangeness What happened to our ancient mythology? Who is called to tend the flame of our culture's sacred stories through the chaos all around us? Even if, almost ESPECIALLY if, you've never seen The X-Files before, this journey down to the underworld and back up through the trash stratum of popular culture has wider metaphysical implications that make it essential listening. Show Notes The Secret Sun on Substack . Get XF-ULTRA: The X-Files, Conspiracy Culture, and the National Security State .…

Rune Soup

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Travelling Ghosts Bent Spoons and the Science of Magic | Dean Radin 1:25:25

6 weeks yang lalu1:25:25

1:25:25

In this episode, Dr Radin returns to the show to talk to us about his amazing new book, The Science of Magic . We look at Meta-analyses with trillion-to-one odds. Hotel poltergeists that target specific researchers. Spoons that bend without force. Sigils. Always, always sigils. Radin explains why materialist skeptics have run out of arguments, how belief literally structures the universe, and why your unconscious mind might be doing magic right now. If you liked Real Magic , this one takes the conversation even further. The dominant of wider inclusions has surely arrived. Show Notes Pre-order the new book Dr Radin's website…

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Otto Rahn, Nazi Grail Hunter | Richard Stanley 1:29:51

7 weeks yang lalu1:29:51

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Filmmaker Richard Stanley joins us to unpack his incredible book "Otto Rahn: Grail Hunter" - the true story of a gay Jewish medievalist who became the SS's chief grail hunter in Nazi Germany. We explore Stanley's own supernatural experiences on Montségur (getting trapped by lightning), the brutal genocide of the Cathars, and why this whole story feels disturbingly relevant right now. From Lucifer's emerald diadem to disappearing treasures to Stanley's decades-long quest through the most mysterious corners of southern France. Good times! Show Notes Get the book here . Previous documentary trailer mentioned in the episode .…

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How Spirit Entities Shape Human Affairs | Vanese McNeill 1:31:52

9 weeks yang lalu1:31:52

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Vanese McNeill, co-producer of the Magical Egypt series, returns to the show. In this episode, we explore the hows and possible whys of spirit involvement in history, from the super-elite level down to the everyday. And also across to some of the sillier claims about AI floating in the air like so many plasma entities. And all of this was inspired by a post Vanese wrote on the Magical Egypt substack about ontozoology back in June . So that's where we begin, and this is where we go after: 1. The Ontozoology Framework What invisible beings actually exist in the ecosystem Moving beyond Christian binary (demons vs. angels) to animist complexity The difference between malevolent, benevolent, and simply non-human agendas 2. Catherine Austin Fitts & Demonic Capital The exact quote about interdimensional intelligences controlling capital Why this is being discussed now by credible people The problem with oversimplifying complex entities as "Satan" 3. Conscious vs. Unconscious Elite Collaboration How much is deliberate ritual worship vs. unconscious possession The decline of magical literacy among modern elites Why materialist worldviews make people more vulnerable to influence 4. Historical Magic & Modern Mind Control Ancient Egyptian spirit relationships as information exchange How modern "operations" are rituals without the practitioners knowing it Predictive programming as contemporary magic 5. The AI & Slop Demon Problem Why "The Architect" and similar AIs aren't sentient but are dangerous How AI creates mental conditions ripe for spiritual colonisation The difference between AI hosting demons vs. AI making minds available for possession 6. UFOs, Aliens, and Interdimensional Beings The reframing of UFO phenomena as spiritual rather than extraterrestrial Catherine's invitation to meet "aliens in human bodies" Distinguishing between visiting organisms and native invisible ecology…

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What Would You Do If Certainty Never Returned? 37:34

11 weeks yang lalu37:34

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Back on the farm, jetlagged and hustling. I've been sitting with this question since I decided not to renew my lease in Asunción. So today, I want to give you my thoughts. There's some frosty farm pics over on my Substack . Enjoy!

Rune Soup

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Zombie Co-Creation 23:12

13 weeks yang lalu23:12

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Or why our horrible internet is good, actually. Sick in an AirBnb in Paraguay, I make the case for co-creation still being the best way to exist with our ever-enhorribling media landscape. Show Notes End The Day With Ceremony, Not Distraction . Two things to watch or listen to with your lunch (of brains)? Gordon on THC . Kelly Brogan on THC .…

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The Kali Yuga, Astrology & The Power Of Long Cycles | Dan Waites 1:08:54

15 weeks yang lalu1:08:54

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Dan Waites joins us to discuss the literal long view, which is to say the things we can see and the frameworks we can find when we widen our perspective out to millennia-long cycles and epochal shifts. We explore: The Kali Yuga and why it may have ended THIS year. The Age of Aquarius and how it turns out to be both real and totally fashionable. (You heard me.) The long cycles of outer planets and their role in birthing new religions. UFO Disclosure, Mayan Apocalypses and the 'true' astrology of Atlantis. Show Notes Find Dan at: On Youtube. At World Astrology Report . On Substack .…

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Why You Came To Earth | Alberto Villoldo 50:42

16 weeks yang lalu50:42

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Note: Before we begin, my six-week Shadow Work Intensive, The Shaman's Devil , Is Now Live. There are only a few spaces left, so if you think you might be interested, move quickly. If you know me, you'll know this is a pretty big deal for me. The one and only Dr Alberto Villoldo joins the show this week. We discuss Why you came to earth in the first place. What healing is and how to achieve it. How the academy and culture's understanding of shamanism has changed in the five decades he has been working in the field. Bio Dr. Alberto Villoldo is a medical anthropologist, psychologist, and shamanic teacher who has spent decades studying the healing practices of the Amazon and Andean shamans. He founded The Four Winds Society to bring ancient energy medicine into dialogue with modern neuroscience. His work bridges worlds—science and spirit, biology and ceremony—to help people remember who they truly are. Show Notes This is the interview with Andre Duqum I reference at the end . The Shaman's Devil .…

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Astrology Forecast | Austin Coppock | H2 2025 1:22:10

20 weeks yang lalu1:22:10

1:22:10

I spent way too much time trying to shoehorn a Warhammer 40K reference into this episode title, and it devolved into something that would make a Chaos Marine blush. So we're keeping it professional (kinda) and diving straight into the space weather for 2025's back 9. Watch along on YouTube here, if you like. This is what we cover. Space Baby Update & Good Enough Goals Austin's 30-pound toddler is harder to carry than heavy deadlifts, and "good enough" is our 2025 achievement mindset Failed 40K References & First Half Lookback From the eternal Mars season to the Carnival of Chaos that delivered perfect tariff confusion Iran & Playing for All the Marbles Why this could mark the start of World War III and how it connects to the Jupiter-Saturn square Uranus Enters Gemini: The Pilot Episode The seven-year transit that historically reshapes America, plus the flying wedge formation of outer planets The Bow and Arrow Configuration Peak craziness in August with Mars-Saturn tension creating a cosmic weapon aimed at change The Pause That Does Not Refresh September's retreat into swampy Pisces energy—like WWI trenches where your feet rot in gross water Pisces-Virgo Eclipse Season The tail of the dragon's Buddhist letting go vs. the head's overwhelming hunger for the dream Neptune in Aries & Individual Glory From woke-era uniformity to the pursuit of personalised excellence and looking combat-ready Jupiter in Cancer Magic Learning what you really need and how to ask the divine for surgical beneficence Personal Updates & H2 Plans Austin's book progress, Gordon's Peru trip for the Festival of the Sun, and preparing for a louder 2026…

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They Broke Upon This Fortress Like Waves Upon Rock 39:01

21 weeks yang lalu39:01

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I've been revisiting Ursula K. Le Guin's brilliant essay "The Child and the Shadow". Le Guin was defending fantasy against the sterile modernism of her era—but what happens when that defence needs to evolve? We're no longer fighting a battle between "good" and "bad" fantasy. Instead, we're caught in something potentially more insidious: the tension between authentic imagination and the ersatz. From the disaster of Rings of Power to the destruction of Star Wars , from AI-generated Jung content flooding YouTube to the Soviet-style creative orthodoxy dominating our cultural institutions—we're witnessing the systematic neutering of the imaginal. But here's the thing: they can't actually touch the real. They break upon authentic creativity like waves upon rock. Through Le Guin's profound analysis of Hans Christian Andersen's "The Shadow" and Jung's psychology, I explore why confronting our shadow isn't just personal development—it's the key to understanding why authentic fantasy endures while corporate imitations crumble. Plus, I reveal how Bulgakov got there first in The Master and Margarita , showing us exactly what happens when the vital imaginal meets bureaucratic control. This isn't just about books or movies. It's about the difference between surface-level engagement and the depths where real creativity lives. Chapter Timestamps: 0:00 - Opening: The Shift from Good vs. Bad to Ersatz vs. Genuine 3:45 - Le Guin's Defence of Fantasy in the Modern Era 8:20 - The Rings of Power Problem: When Creators Think They're Fans 12:15 - AI Jung Slop and the Corruption of the Imaginal 16:30 - Bulgakov's Prophecy: The Master and Margarita's Cultural Critique 22:10 - Reading "The Child and the Shadow": Andersen's Dark Fairy Tale 28:45 - Jung's Psychology: Ego, Shadow, and the Collective Unconscious 35:20 - The Ethics of Fairy Tales: Why Gretel Can Push the Witch 42:15 - Tolkien's True Complexity: Frodo, Sam, and Gollum as Psychic Journey 48:30 - Why Fantasy is the Language of Moral Truth 52:40 - The Problem with "Realistic" Children's Literature 57:25 - Luke in the Cave: Star Wars as Genuine Imaginal Work 60:10 - Closing Thoughts and Shadow Project Tease…

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LinkedIn For Ghosts 1:03:33

25 weeks yang lalu1:03:33

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Last night I got halfway through a Substack post on a related issue to some of the subjects that came up on my appearance on the Disintegrator podcast . When I went to link to it, it suddenly dawned on me I had only shared it on the Rune Soup Premium Members Mighty Network. (Join below.) So here it is! We recorded this soon after my arrival in Paraguay, so I think it was early February. It's an excellent discussion, so I'm pulling an Alex Hormozi and sharing it with my own listeners. (Sub to Disintegrator , too.) Here is why AI thinks you should listen: In this high-energy episode I sit down with Marek and Roberto to talk about why barrels are meant for rolling and why reality is much bigger than the academic cubicles that try to contain it. We start with the ancient tale of the Watchers (the OG tech-bros from the Book of Enoch) and use it to kick open a door marked Technology, Magic & the Human Experiment . From there we dive straight into animism, the "community-of-beings" cosmos, and why a living universe renders most hand-wringing over "anthropocentrism" moot unless you're prepared to vault clean out of the academy's marble-floored worldview. What you'll hear me unpack Barrel-Rolling Out of Academia – how to exit the cathedral politely, become "invincible," and treat academic credentials like LinkedIn endorsements in a living cosmos. Markets, Magic & Capitalism – capitalism viewed as a resonant tool of a larger Ahrimanic being; why the market is archetypal, but turning it up to 120 % comes with karmic interest. Mineral Intelligence & AI – awakening the silica, ayahuasca visions of stones teaching in a galactic lecture hall, and why "artificial" intelligence might be a mis-nomer in an ensouled universe. Comparative ≠ Colonial – embracing perspectivism (à la Viveiros de Castro) as the clean way to decolonise knowledge without the usual Protestant guilt trip. Astrology & World Politics – the U.S. Pluto/Uranus returns, fourth-turning turbulence, and the astrological case for an amicable national "divorce" over a civil war redux. Practical Magic – why Ouija boards, jungle dieta, and good old-fashioned ghost stories still outperform peer-reviewed PDFs when it comes to proving the universe is alive. Join the world's leading online magical training community, Rune Soup, here .…

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I See That Strange Tales Are Woven About You 23:08

26 weeks yang lalu23:08

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Magical objects aren't just forged—they're found. In this solo episode, I explore the secret life of enchanted tools: the knife with a story, the crystal touched by a world-mountain, the wand bought in a witch town that still summons fairy queens. What gives an object its power? Sometimes it's planetary timing and whispered invocations—but sometimes it's stranger tales than that. This is a medium salsa reflection on self-initiation, storycraft, and the agency of objects that choose you . Note: Here's a link to the YouTube video about self-initiation I mention in this episode. Chapters Who Chose Whom? Opening questions on agency, destiny, and magical initiation. What Makes an Object Magical? Beyond grimoires—why backstories matter as much as consecrations. Salsa Scale and Self-Initiation How this podcast fits into your current content taxonomy. Denethor, Pippin, and the Agentic Object Tolkien's Anglo-Saxon worldview and the power of mythic artifacts. Crystals in the Andes Live tale-weaving on sacred mountains and magical stones. The Library Angel & YouTube Algorithms Synchronicity, digital spellwork, and unexpected transmissions. Strange Tales and Warped Realities How magical items—and magical people—bend the world around them. Grimoires vs. Found Objects Cutting Hawthorn at dawn vs. fairy queen summoning from a witch-town wand. Your Life Already Has Strange Tales Suburban magic, Red Cross births, and the imperative to gather and weave .…

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Huáscar Rising 30:31

29 weeks yang lalu30:31

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Hello from Cusco, where the streets are laid out like a puma and hawkers offer massages on every corner. I've been thinking about Huáscar, the last true Sapa Inca, who willingly took sacred knowledge into the underworld until the time was right for its return. What if the strange convergence we're witnessing - the grimoire revival, the sudden value of grandmother's recipes, and yes, even the rise of what I'm calling "orthodank" online - are all manifestations of the same archetypal energy? Things coming up from below, returning from the shadows at this precise moment in time. The question is: which returns will we embrace? Chapters The Temple City of Cusco - Exploring the ancient capital and how authentic experience lurks just beneath tourist traps The Tale of Two Brothers - The story of Waskar and Atahualpa, the civil war that weakened the Inca Empire, and how Waskar preserved sacred knowledge Three Stories of Waskar's Fate - Drowning, beheading, or escape: tracing the different narratives through history and oral tradition The Return of Waskar in the 90s - Alberto Violdo's observations and the rising indigenous pride in Peru The Fortean Dominant - How things pushed into the underworld are returning in our time Conservative Returns - The relationship between rising conservatism and the return of things worth conserving Grandmother's Foods - How millennials became the generation that values heritage foods and traditional ways Magic's Return - The grimoire revival and the return of ancestral magical knowledge Shadow and Integration - How to navigate the darker aspects of what returns from the underworld…

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Tolkien's Shire Anarchy and the Mandate of Heaven 1:35:22

30 weeks yang lalu1:35:22

1:35:22

This week, I'm welcoming fellow substacker and Tolkien nerd, Charles McBride, whose essay 'Shire Anarchy' caught my eye in the cultural curiosity that is the substack notes app. We're diving into the political imagination behind Middle-Earth – a world where having a king is perfectly fine, as long as he's quite far away or, better yet, long dead. From childhood obsessions with Tolkien to the strange bedfellows his work creates in modern fandom, Charles and I explore what it means when the villain of the story isn't a particular people, but the very desire for total control. How did this Franco-supporting Catholic writer end up crafting one of the most compelling visions of localism and self-governance in modern literature? And what might the hobbits teach us about freedom in an age of empire? "I think Shire anarchy is best described in a sentence I wrote in the piece, where I said that all the affairs of hobbits are organized under the assumption that having a king was basically a good idea, so long as he was quite far away, or better yet, long dead. And I think that that kind of cuts to the heart of what this concept of Shire anarchy is. You have a society that holds a reverence for the past. And they believe that their system of political and social organization is derived from something authoritative in their deep, distant past." Show Notes Charles's amazing essay, Shire Anarchy . Charles on Instagram . Timestamps 02:00 - Charles' essay "Shire Anarchy" and initial connection 04:00 - Childhood experiences with Tolkien and homeschooling background 08:30 - Gordon's similar Tolkien childhood experiences 11:00 - Discussion of Substack platform and media evolution 14:00 - Tolkien's political views and introduction to "quiet radicalism" 15:30 - Explanation of Tolkien as an "anarcho-monarchist" 18:30 - Monarchy, pragmatism, and Tolkien's support for Franco 22:30 - The Ring as metaphor for power, greed, and capital 25:00 - Lord of the Rings' resilience against political appropriation 27:30 - Peter Jackson's film adaptation achievement 29:00 - Charles' viral thread about polarized Tolkien fandom 32:00 - CS Lewis vs. Tolkien on moral clarity and writing 35:30 - Lewis as a potential universalist and perennial philosophy 38:30 - Religious conversion, cultural identity, and belonging 42:30 - Modern politics, monarchy, and fascism as shadow kingship 45:00 - Definition and explanation of "Shire anarchy" concept 50:30 - Charles' personal political journey toward anarchism 54:00 - Political polarization and contemporary discourse 57:00 - Defining philosophical anarchism and attitudes toward hierarchy 59:30 - Religion as natural human function and political movements 63:00 - Discussion of The Hobbit movies and fan edits 69:00 - Concluding thoughts and where to find Charles online…

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Cards Against Divinity - Balthazar Blacke & Natalia Lee 1:21:16

1 year yang lalu1:21:16

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Two contemporary deck creators, Balthazar Blacke and Natalia Lee, join the show this week for a round table on fortune telling and the role oracle cards specifically should have in your cartomantic practice. We explore: The things oracle cards can do that tarot cannot. (And vice versa!) Which situations call for which type of deck. Some historic resistance to using oracle cards among western practitioners. Some advice on different spreads and the role of significators. A super fun chat with some some fun people! Show Notes Balthazar's website . Divine Gypsy Mother . Balthazar's YouTube channel . Natalia's website . Saint Cyprian's Deck of Cards .…

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Magic, Media And Chaos with Richard Metzger 1:40:40

1 year yang lalu1:40:40

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Legendary cultural curator, media theorist and provocateur Richard Metzger joins the show this week. Richard, of course, co-founded The Disinformation Company, founded Dangerous Minds and has spent decades observing and participating in the changing media landscape. He is with us now to talk about his latest project, Magick Show, an extended documentary project featuring discussions with Grant Morrison Douglas Rushkoff Mitch Horowitz Gary Lachman Bri Luna Geraldine Beskine And many more -including the last-ever interview with Kenneth Anger! We cover magic, the failed promises of the internet, mind wars, propaganda and the perennial Rune Soup question: what is ours to do? Find out more about Magick Show here , including ways in which you can support the project. Enjoy!…

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Magical Thinking 101: What It Really Is And How To Improve Your Life With It 1:55:54

1 year yang lalu1:55:54

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This week's solo show forms part of a collection of observations lining us up for the beginning of the five-month, gargantuan Time Magic course we're starting in August. Here, we explore the quiet politics of magical thinking: The origin of the term. How it sort of is and sort of isn't like magical realism. Examples of it in the history of western esotericism. How you can make that inward turn toward magical thinking, and what any blocks in that process might be telling you. Enjoy!…

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Magical Egypt and The Legacy of John Anthony West | Chance Gardner and Vanese McNeil 1:46:19

1 year yang lalu1:46:19

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Chance Gardner and Vanese McNeil, producers of the legendary documentary series Magical Egypt , join the show this week. We discuss Getting history right and wrong. The legacy of John Anthony West and R. A. Schwaller de Lubicz. Materialism and its impact on studying history. The latest series of Magical Egypt -which Gordon is in! I mention at the outset that this episode was actually recorded six months ago. The plan was to release it at the same time as a video on hermeticism that I was going to shoot at an Ancient Egypt exhibition in Canberra (which is mentioned in my animism series). But that didn't happen, and then I thought I would do it at the Island of the Sun in Bolivia, and so on. Anyway, it's not six months later and I am choosing to blame the curse of the mummy, lol. A super fun chat, nonetheless. And a real high point in my own life to actually be in the legendary Magical Egypt series myself. Show Notes Watch the latest series of Magical Egypt here . Follow Magical Egypt on YouTube .…

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Astrology Forecast H2 2024 - Austin Coppock 1:49:36

1 year yang lalu1:49:36

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Six moons have passed and so the Council of the Wise was summoned once again. Also I was there. Austin Coppock returns to the show for the traditional half-yearly forecast. Join us as we talk about Mars retrogrades, eclipses, elections and proxy wars. Stick around till the end for some TV recommendations, because why not? Enjoy!…

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How To Be A Synchromystic - Christopher Knowles 2:01:42

1 year yang lalu2:01:42

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The legendary Christopher Knowles of the Secret Sun joins us this week to explain how to be a synchromystic. We learn ✅ What is synchronicity? ✅ What role synchronicity plays in modern mysticism. ✅ The importance of symbol sets in this pursuit. ✅ How this modern practice is really an ancient one described. Whilst it's always a pleasure to have Chris back on the show, this particular episode happens on the occasion of the release of his latest book. The Secret Sun Synchromystic Handbook! Get it here . Follow Chris here .…

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Iamblichus, Theurgy and The Body | Professor Gregory Shaw 1:11:47

1 year yang lalu1:11:47

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Gregory Shaw, Professor of Religious Studies at Stonehill College, joins the show to discuss, theurgy, the work of Iamblichus, and how we have probably got the Neoplatonists' attitude to the body quite wrong. We discuss The DESCENT of rather than ASCENT TO the gods. The theurgic imagination and how it relates to the spirit world. The role of divination in the development of the soul. How Imablichus can teach us a better way to compare between cultures. The necessity for ceremony. Professor Shaws joins us to discuss his latest book, Hellenic Tantra , which I am pretty sure is the best book I've read this year. Get it here .…

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Adventure As Epistemology | Solo Show 1:32:46

1 year yang lalu1:32:46

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Let's make the most of my jet lag and jump right back into regular live streams the morning after I arrive back on the farm! In this episode, we discuss How and why Wade Davis is my hero. The definition of adventure and why that matters for magicians. How adventuring creates reality. Sacred travel, how it is and isn't different from adventure. Tips and advice for your own adventures. Then I also share some stories from the High Andes, from Lake Titicaca, from the steamy cities of Paraguay and the mountains of Southern Brazil. Note: As this was a live stream episode, and the Q&A starts around the 92 minute mark. And it's May, so don't forget to contribute to the Missing Witches fundraising and reparations drive !…

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Jake Stratton-Kent's Night School | Erzebet Barthold 1:17:01

1 year yang lalu1:17:01

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Hadean Press's Erzebet Barthold returns to the show this week, on the occasion of the release of Cyprian's Offices of the Spirits -the posthumously published final volume in Jake Stratton-Kent's Night School . We talk about goetia, we talk about the sublunar, we talk about English Qaballa -all the Jake hits, really. And, inevitably, we reminisce about the man himself: His main ideas and contributions. Who influenced him and who he influenced. What future generations will make of his work. Who he was as a friend and a person. All in all, a lovely chat, and especially timely as the snappily-titled premium member course Grimoires: Our Greek Inheritance (The Jake Edit) starts this weekend! Show Notes Get the second volume of Night School , Cyprian's Offices of Spirits here . Join Rune Soup here . Gift a 3 month Rune Soup membership to someone here .…

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How To Get Good at Magic - Notes From Bolivia | Solo Show 40:44

2 years yang lalu40:44

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Coming to you from the shores of Lake Titicaca! Some lessons on how to get good at magic, specifically sigil magic, learned on the road in Bolivia. The short answer is your first hundred sigils will teach you more about magic than any book ever will. The long answer is.... this podcast. Here I share my notes and observations from spending time in mountaintop villages with lineaged shamans descending directly from the Incas, San Pedro ceremonies in the mountains and client encounters in the Witches Market in La Paz. We talk about: Desire cross-currents Incorporating oracle cards into your enchantments How to REALLY 'forget' about your spells so they actually come off. Show Notes How To Make Magical Sigils: A COMPETE Beginners Guide . The Missing Witches fundraiser is back this year!…

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Is Marxism Gnostic? Responding To Jordan Peterson | Miguel Conner 1:35:41

2 years yang lalu1:35:41

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Aeon Byte Gnostic Radio's Miguel Conner returns to the show this week for an in-depth unpacking of claims made by Jordan Peterson, James Lindsay and others in the online Right that Marxism is actually Gnosticism. We look at The origins of these claims. Exactly WHERE and HOW they are wrong. The origins of Gnosticism. The 'true' origins of 'woke' thought. We also explore some possible points of consent with the analysis Jordan Peterson presents regarding Lucifer and the archetypal significance of clowns, jesters and evil. Many thanks to Miguel for coming back on the show again. I have actually tried several different ways of doing this topic as a solo show since catching the discussion between Jordan Peterson and James Lindsay back in June of 2023. But imagine trying to have a discussion on the history of Gnosticism without Miguel? Turns out that was the very obvious unlock I needed all along. Enjoy! Show Notes Catch Aeon Byte Gnostic Radio here . This is the video examining Jordan Peterson's shadow projection that I mention during the show.…

Rune Soup

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Kate Middleton, Willy Wonka and the Spice Memes of Arrakis | World Without Sin 2:06:59

2 years yang lalu2:06:59

2:06:59

This week's episode is an installment in the long-running World Without Sin series, examining how we respond to monolithic media and how not every outsider is a plucky freedom fighter. We also look at how and why it might be that all forms of expression are collapsing into a meme singularity and what this might have to do with the jester archetype. After that there is a life update and a travel magic story. And then -on the video version only- we have a Q&A where we speculate on the whereabouts of Kate Middleton, what's really going on with Boeing, healing from trauma patterns and G. K. Chesterton. Also, I promised I'd share some of the memes that were hard to convey in audio format, but instead, I am just sharing a link to the presentation from the livestream. It's all here if you're interested . The show notes are just some other things that are coming up or going on, because why not? Peter Grey's talk at Occulture Berlin 2023: Atomic Gods: Magick beyond the nuclear horizon. J. F. Martel of Weird Studies has a new course coming up this months on the films of Stanley Kubrick . This Missing Witches fundraiser that Rune Soup listeners contributed so generously is coming back around again. I probably mentioned this one a few weeks too early as I have no detail on prizes and such yet, lol. But the link is here ! Hadean Press have just released the final Jake Stratton-Kent book we'll ever get, Cyprian's Offices of Spirits . My own fancy, pre-ordered copy is winging its way to the farm where it is useless to me for the Q2 member course will be Grimoires 2: Your Greek Inheritance (The Jake Edit) as I am currently back in South America. Lol. Anyway, more details on that closer to the date.…

Rune Soup

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Leaning Into 'Mixed' (Bad) Fortune | Life Update | Solo Show 37:54

2 years yang lalu37:54

37:54

Hello from the road! Just wanted to get out a little solo show of what I have been up to, which also morphed into how to deal with foreseen rather than unforeseen dramas. We also cover some updates on the Sigil A Day project, and speculate on the development of media and podcasts in our post-Putin-interview World Without Sin. Enjoy! Chat soon!…

Rune Soup

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UFOs, Jung and the Apocalypse | Mystic and the Machine 1:22:27

2 years yang lalu1:22:27

1:22:27

You may recall that Angie from Angie Speaks guested on the podcast last year. Well, she graciously invited me on a show she co-hosts, Mystic and the Machine , where we have a good ol' chat about UFOs, Jung, the looming apocalypse and how all of these things are interrelated. It was such a good chat, I'm releasing it as a main podcast episode this week. Should you wish to watch it instead, catch the interview at the Mystic and the Machine YouTube channel .…

Rune Soup

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Turning New Year's Intentions Into Enchantment Targets | Solo Show 58:03

2 years yang lalu58:03

58:03

Here we are in 2024, eh? And it's off to a bang for people starting on the #SigilADay2024 Project and, to a lesser extent, Japan Airlines. In this solo show, we cover: Locating your intentions and goals for 2024. Turning them into enchantment topic areas. How to create sigils from scratch. The initial sigil activation I am offering for those embarking on this project and why. (Hint: It needs to be quick but not as quick as some of you ejaculate. That's right, I made a sigil joke.) NOTE: the audio version does not contain the Q&A which starts at the one hour mark of the livestream , should you wish to check that out. As far as show notes go, I would recommend you also check out a video I shot over the Christmas break about setting and achieving powerful goals in 2024. It teams with the practical enchantment theme. Enjoy! Let's do this!…

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