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Konten disediakan oleh Rey & Dee. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Rey & Dee atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Banana Q: a Filipino-Flavored Podcast
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Manage series 2795647
Konten disediakan oleh Rey & Dee. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Rey & Dee atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Rey and Dee are Overseas Filipino Workers (OFWs) who answer questions about Filipino culture and other topics through funny, informative, yet oddly entertaining conversations. Info-tainment at its finest! Visit our website at bananaqpodcast.com for more information.
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125 episode
Tandai semua (belum/sudah) diputar ...
Manage series 2795647
Konten disediakan oleh Rey & Dee. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Rey & Dee atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Rey and Dee are Overseas Filipino Workers (OFWs) who answer questions about Filipino culture and other topics through funny, informative, yet oddly entertaining conversations. Info-tainment at its finest! Visit our website at bananaqpodcast.com for more information.
…
continue reading
125 episode
Semua episode
×We talk about our personal highlights of 2023 which include a lot of revenge travel and new roles and hobbies. We also share the results of Banana Q podcasts's Spotify Wrapped and then talk about our favorite TV shows and movies discovered during the year. Show Notes: Oxford Word of the Year 2023
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1 Ep 120: How to Save Money the Pinoy Way 52:08
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We share money-saving tips (pagtitipid tips) that Filipinos do and discuss the line between frugal and cheap. Notes: Walang sayang pag Filipina ang asawa mo Tipid Tips: 100+ Ways to Save Thousands of Pesos Every Month
We finally have our first reunion since we started this podcast... in Hong Kong. We give tips on what to do when traveling to Hong Kong, tackling different spots such as Wan Chai, Stanley, Tsim Sha Tsui, Kowloon, Mongkok, Tung Chung, and Lamma Island. We discussed Hotels.com, Klook, Jollibee, The Peak, Big Bus Tours, Symphony of Lights, Avenue of Stars, K11 Musea Mall, Bakehouse, Flash Coffee, Eggettes, Tim Ho Wan, cha chaan teng, Ladies Market, Lee Tung Avenue, City Gate Outlet, Rainbow Seafood Restaurant, and Aqua.…
We talk about our favorite toys while growing up as '90s kids in the Philippines - Barbie dolls, action figures, jackstones, pick up sticks, marbles, fighting spiders and sea shells and pogs and teks and trading cards, Monopoly, Gameboy, brick game, Tamagotchi, family computer, and arcade. Realizations: it was simultaneously more dangerous yet healthier to be a child back then? Also mentioned: the urban myth about how putting kisses in cotton would make them give birth. You might also like: Ep 77: Philippine Squid Games…
We talk about the cons of being an Overseas Filipino Worker, including experiencing being stereotyped and feeling like a second class citizen abroad, missing food and events back home, and being confused about what “home” means now.
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1 Ep 116: What’s in the Balikbayan Box? 44:02
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We explain what's a balikbayan box and pasalubong, and give tips from ourselves and Qties (our listeners) on the best gifts that you can get from different countries - Canada, Italy, Finland, New Zealand, Hong Kong, Japan, Singapore, and Philippines. Show Notes: What is a Balikbayan Box? We Tried What Ex-OFWs Miss in Singapore (Rey & Dee guest on YouTube) Balikbayan Box from Singapore to Philippines…
We discuss the most popular social media platforms and their differences - Facebook, Instagram, Linkedin, Tiktok, YouTube. We delve into a bit of nostalgia talking about the first popular Social media platforms in the Philippines back in the day - Friendster and Multiply. We share the social media etiquette rules you need to stop breaking. Show Notes: Understanding the Difference in Social Media Platforms 13 Social Media Etiquette Rules You Really Need to Stop Breaking Timeline: James Gunn’s long and winding road from Troma to the top of DC Studios…
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1 Ep 114: Asian Representation in Hollywood 48:36
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We talk about Asian representation in Hollywood, from Bruce Lee to Crazy Rich Asians to Everything, Everywhere, All at Once . We also discuss Filipino representation, from Jacob Batalon to Vanessa Hudgens to... Lumpia with a Vengeance. Show Notes: What Michelle Yeoh's win really says about Hollywood Uncovering The Complex History of Asian Representation in Hollywood How Crazy Rich Asians Changed Hollywood And No One Noticed Only 44 top ranking movies featured Asian American leads in the past decade Why 'Indiana Jones' and 'The Goonies' Kid Star Ke Huy Quan Quit Acting for 20 Years 10 Hollywood celebrities you might not know have Filipino Blood How Crazy Ex-Girlfriend Gets Filipino Culture Right 10 Films with Asian American Representation Lumpia with a Vengeance For Filipino Americans, seeing ourselves in a summer movie is a wonder…
We answer these questions: Why is Accountancy a popular course choice in the Philippines? What do accountants actually do? We share our real life experiences in Finance-related roles in Philippines, Singapore, Japan and Hong Kong, which include: assistant accountant, IRM auditor, business process owner, accounts payable analyst, hedge fund accountant, private equity and real estate accountant, projects and reporting coordinator, product controller, financial planning & analysis manager, finance business partner, and CFO (chief financial officer). We give tips on how to thrive in corporate life and how to turn fund accounting into FUN accounting. Show Notes: 3 Reasons Accounting Job is the Top Choice in the Philippines Why the Philippines is a Top Choice for Offshore Accounting…
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1 Ep 112: Weird Laws in the Philippines 42:35
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We share some outdated laws that Filipinos still have to live with, which include not offending religious feelings, owning a deadly pana, or being merely annoying. Show Notes: 15 Weird Laws Filipinos Still Have To Live With Offending Religion: The Case of Carlos Celdran
We interview Cate, an accountant in Australia, about her heartbreaking struggle of trying to have a baby. She talks about her endometriosis and multiple cycles of in vitro fertilization (IVF). Show Notes: Why Michelle Obama’s revelation that she had a miscarriage and did IVF matters
We talk about possible side hustles that you can do to supplement your income. We also discuss how Filipinos are very entrepreneurial and the culture shock that came from moving abroad and discovering it wasn't the norm there. Show Notes: 44 Profitable Side Hustle Ideas to Make Extra Money
Rey explains what inflation is for the average Juan, and includes discussion on the heavily memed phenomenon of the huge increase in price of onions in the Philippines.
We review the Philippine national symbols and think about what we would choose to update them to be more representative of Filipinos in the modern times.
We learn about Chinese New Year history and traditions in China, Philippines, and other places. Show Notes: Chinese New Year Wikipedia How The Philippines Celebrates Lunar New Year
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