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The Agile Brand with Greg Kihlström®


1 #669: It's already time to start planning for the holiday shopping season with Carey Cockrum, Cella by Randstad Digital 28:52
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Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
The Liberty Mic
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Konten disediakan oleh thelibertymic. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh thelibertymic atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Michael and Liberty Larry discuss news and politics promoting personal liberty, free enterprise and self-government.
…
continue reading
102 episode
Tandai semua (belum/sudah) diputar ...
Manage series 2843605
Konten disediakan oleh thelibertymic. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh thelibertymic atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Michael and Liberty Larry discuss news and politics promoting personal liberty, free enterprise and self-government.
…
continue reading
102 episode
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The Liberty Mic

We talk about expertise, media standards, freedom of association, the developed world's demographic implosion and (of course) why government is responsible for all of their problems.
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The Liberty Mic

This episode is really just an extended rant about the current administration, politics, the hypocrisy of politicians and general idiocy.
We discuss banking, tariffs and trade.
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The Liberty Mic

We recall the most important aspect of the Yemen bombing, which we somehow forgot. Then, we move to tariffs, a quick update on South Korea and finally deportations and research funding.
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The Liberty Mic

We discuss the Signal controversy, the Yemen strikes, Israeli censorship, the proper response to unjust laws and taxes.
We talk about the absurdity of the continued resolution, the US active involvement in the war in Ukraine, the new war in Yemen, canceling free speech for foreigners and Tesla attacks.
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The Liberty Mic

We cover duels in the White House, in Congress, East Asia and the frozen steppes.
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The Liberty Mic

We talk about the Oval Office row (with empathy for all parties, of course), the need to end the wars, Israeli expansionism, our own version of the domino theory, the terror of tariffs and postal privatization.
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The Liberty Mic

We talk about the economic benefits of farm subsidies, the economic benefits of diplomacy, the economic benefits of imperialism and the economic benefits of gold. We also relate a Jewish mystery.
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The Liberty Mic

USAID, corruption, foreign policy steps and missteps, and a little Economics 101 are all to be found here.
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The Liberty Mic

We talk about an inefficient use of resources in the context of DEI, AI, tariffs, scientific research and blowing stuff up.
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The Liberty Mic

Governments are thieves, but maybe some of your money may be saved. We cover some local expropriation, some national expropriation and some international expropriation as well as the confirmation of some political outsiders and insiders. We close on the step backward to arrest the momentum.
We talk about the transition from one President to another, last minute acts and first minute acts.
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The Liberty Mic

We talk about the Gaza ceasefire, the California wildfires and Zuckerberg liar-liar-pants-on-fire.
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The Liberty Mic

Vivek, Trudeau, Trump and Panama, science education and what can the Libertarian Party do for you?
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