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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX


1 #712: Compounding returns on your marketing campaigns with Chris O'Neill, GrowthLoop 30:22
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If your marketing grew like a dividend-reinvestment plan, would you still let a quarterly target dictate every decision? Agility requires stacking returning gains faster than the market changes—think compound interest, but for marketing campaigns. Today we’re going to talk about the Compound Marketing Engine, agentic AI, and why “data-driven” still needs greater adoption among leaders. To help me discuss this topic, I’d like to welcome Chris O'Neill, CEO of GrowthLoop. About Chris O'Neill Chris O’Neill is CEO of GrowthLoop and a board director at Gap Inc. (NYSE: GPS). His 25+ year career includes leadership roles at Google Canada, Evernote, and Xero, and board experience at Tim Hortons. As an advisor and investor, his portfolio includes Koho, Plus AI, and Neeva (acquired by Snowflake). Chris lives in Northern California with his wife, two children, and their dog Teddy. Chris O'Neill on LinkedIn: https://www.linkedin.com/in/croneill/ Resources GrowthLoop: https://www.growthloop.com https://www.growthloop.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 " Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Canada Live from CBC Radio 2
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Konten disediakan oleh CBC Radio 2. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh CBC Radio 2 atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Every night on CBC Radio 2, Canada Live presents the best in live music from concert stages across the country. And every week the Canada Live podcast brings you highlights from some of those amazing concerts, from pop to jazz, roots to world, and everywhere in between.
…
continue reading
44 episode
Tandai semua (belum/sudah) diputar ...
Manage series 3015508
Konten disediakan oleh CBC Radio 2. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh CBC Radio 2 atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Every night on CBC Radio 2, Canada Live presents the best in live music from concert stages across the country. And every week the Canada Live podcast brings you highlights from some of those amazing concerts, from pop to jazz, roots to world, and everywhere in between.
…
continue reading
44 episode
सभी एपिसोड
×Lights performs a special acoustic concert for a standing-room-only crowd at the Igloo Church in Inuvik, Northwest Territories.
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Canada Live from CBC Radio 2

Kathleen Edwards performs a rocking set at the inaugural CBCMusic.ca Festival at Echo Beach in Toronto.
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Canada Live from CBC Radio 2

Sam Roberts Band performs as part of the inaugural CBCMusic.ca Festival, thrilling the crowd with a career-spanning set of hits.
The Morrocan inspired group Ayrad, winners of the 2013 Prix de la diversité, perform at the Montréal arts interculturels.
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Canada Live from CBC Radio 2

Tom Cochrane hosts part 2 of the 2013 edition of the Juno Songwriters Circle, featuring Bahamas, Kathleen Edwards, and Danny Michel at Casino Regina.
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Canada Live from CBC Radio 2

Tom Cochrane hosts the 2013 edition of the Juno Songwriters Circle, featuring Colin James, Crystal Shawanda, and Classified with David Myles at Casino Regina.
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Canada Live from CBC Radio 2

To help celebrate the 25th anniversary of the East Coast Music Awards, CBC Music invited listeners to nominate and vote for their top 10 east coast songs. The songs were performed to a capacity crowd at the Spatz Theatre in Halifax by Jimmy Rankin, Ben Caplan, Maureen Ennis, Kim Stockwood, and Jenn Grant.…
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Canada Live from CBC Radio 2

Breakout Newfoundland singer-songwriter Andrew James O'Brien, along with special guests The Once, perform a set of sweet tunes for a sold-out crowd at LSPU Hall in St. John's.
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Canada Live from CBC Radio 2

50 years after its release, Robi Botos and his trio recreate Oscar Peterson's seminal recording, Night Train, live at Victoria Hall in Montreal.
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Canada Live from CBC Radio 2

Singer-songwriter Amelia Curran performs songs from her newest album, Spectator, along with some old favourites for an adoring crowd at the Arts and Culture Centre in her hometown of St. John's, Newfoundland.
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Canada Live from CBC Radio 2

Vancouver Afro-pop band Zimbamoto create enchanting and upbeat sounds on the mbira and marimba in this performance recorded at CBC Vancouver's Studio 1.
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Canada Live from CBC Radio 2

Cold Specks brings her lush voice and "doom soul" sound to St. James Hall in Vancouver.
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Canada Live from CBC Radio 2

Snowblink performs their evocative songs at this CD release concert for their newest album, Inner Classics.
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Canada Live from CBC Radio 2

Singer-songwriters Stephen Fearing and Erin Costelo team up for this concert featuring a handful of brand new songs written by the duo.
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Canada Live from CBC Radio 2

Singer-songwriter Bif Naked performs songs both new and old in her apartment in Vancouver.
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Canada Live from CBC Radio 2

Johnny Reid performs songs from his latest album, Fire it Up, in session in CBC Toronto's Studio 211.
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Canada Live from CBC Radio 2

Jarvis Church and the Soul Station perform Sam Cooke classics, plus a few original tunes, at the Jackson-Triggs Auditorium in Niagara-on-the-Lake, Ontario.
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Canada Live from CBC Radio 2

Twin sisters and musical duo Tegan and Sara perform a stripped-down show for a hometown crowd of friends and family at the Theatre Junction Grand in Calgary, Alberta.
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Canada Live from CBC Radio 2

Ray Lamontagne and the Pariah Dogs perform to an adoring crowd at the inaugural Harvest Picnic in Dundas, Ontario.
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Canada Live from CBC Radio 2

Corb Lund and his band The Hurtin' Albertans premiere their new album, Cabin Fever, at the Arden Theatre in St. Albert, Alberta.
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Canada Live from CBC Radio 2

Oh My Darling combine bluegrass, Franco-folk, and country with their charming four-part harmonies to wow the crowd at the 2011 BreakOut West festivities in Whitehorse, Yukon.
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Canada Live from CBC Radio 2

Deep Dark Woods rock the Great Hall in Toronto with their jammy alt-folk sound.
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Canada Live from CBC Radio 2

Banjo-picking, storyteling Old Man Luedecke wins over the crowd at the Great Hall in Toronto.
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Canada Live from CBC Radio 2

Larger-than-life acoustic blues artist Matt Andersen delights the crowd at the Maurice Young Millennium Place in Whistler, BC.
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Canada Live from CBC Radio 2

Six great Canadian singer-songwriters, including Ash Koley, David Vertesi, Bonnie Ste-Croix, Deon Blyan, Beth Moore, and Jeffrey Piton perform as part of the CBC Canada Day Songwriters Circle in Major's Hill Park in Ottawa.
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Canada Live from CBC Radio 2

Canadian country superstar Paul Brandt performs in his hometown of Calgary in front of an adoring crowd at the Jubilee Auditorium.
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Canada Live from CBC Radio 2

Singer-songwriter David Francey delights the crowd at the Black Sheep Inn in Wakefield, Quebec with his heartfelt songs and hilarious stories.
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Canada Live from CBC Radio 2

Michael Bernard Fitzgerald (affectionately known to his fans as mbf) brings together over 250 performers -- including a 50-voice choir, a 30-piece orchestra, a marching band, a drumline, and dancers -- at the Jack Singer Concert Hall in Calgary.
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Canada Live from CBC Radio 2

Mike and Margo Timmins of Cowboy Junkies discuss the band's history and their recent four-album project, the Nomad Series, with CBC host Laurie Brown.
Ndidi O charms the crowd at the Edmonton International Jazz Festival with her soulful, jazzy tunes and funny stories.
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Canada Live from CBC Radio 2

1 Sarah Slean with Symphony Nova Scotia 31:31
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Sarah Slean performs a brand new song cycle, written just for her by Canadian composer Christos Hatzis, with help from Symphony Nova Scotia.
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Canada Live from CBC Radio 2

Newfoundland folk band The Once, joined by special guest Matthew Byrne, perform a mix of new and traditional tunes as part of their annual Christmas concert at the Gower Street United Church in St. John's, Newfoundland.
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Canada Live from CBC Radio 2

Some of Canada's best jazz guitarists come together at Glenn Gould Studio in Toronto to celebrate jazz giant Ed Bickert, who turned 80 on November 27th.
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Canada Live from CBC Radio 2

Serena Ryder premieres her brand new album, Harmony, for a capacity crowd at the Mod Club in Toronto.
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Canada Live from CBC Radio 2

Three great Canadian guitarists -- Donna Grantis, Suzie Vinnick, and Christine Bougie -- get together in CBC Toronto's studio 211 for a session of great bluesy, jazzy, guitar-driven tunes.
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Canada Live from CBC Radio 2

Whitehorse performs songs from their new album, The Fate of the World Depends on this Kiss, at a secluded cabin in the woods.
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Canada Live from CBC Radio 2

Matt Mays rocks out with tunes from his newest album, Coyote, in CBC Toronto Studio 211.
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Canada Live from CBC Radio 2

Evening Hymns perform songs from their recent album, Spectral Dusk, at the Great Hall in Toronto.
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Canada Live from CBC Radio 2

Royal Wood is joined by special guest Sarah Slean plus a string section for this performance of new songs from his recent album, We Were Born to Glory.
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Canada Live from CBC Radio 2

Jason Collett releases his brand new album, Reckon, with a concert featuring some of his best musical friends.
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Canada Live from CBC Radio 2

East-coast singer-songwriter Mo Kenney is joined by her producer, Joel Plaskett, for this special session featuring tunes from Mo's brand new album.
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Canada Live from CBC Radio 2

Cuban-Canadian singer-songwriter Alex Cuba plays his infectious tunes for a lucky audience in this preview concert of his newest album, Ruido en el Sistema.
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Canada Live from CBC Radio 2

Hannah Georgas is joined by an all-star band as they perform songs from her brand new self-titled album.
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Canada Live from CBC Radio 2

Vancouver's Mother Mother perform a special preview concert of their brand new album, The Sticks, for an enthusiastic audience in CBC Vancouver Studio 40.
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