The Psychonauts Mirror podcast

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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

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#776: Black Friday Special: Zappi CMO Nataly Kelly on the high-stakes world of holiday advertising 26:19

8 hari yang lalu26:19

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In a world drowning in data, is the 'big creative idea' for a holiday campaign an endangered species, or is it more critical than ever? Agility requires not just moving fast, but moving with confidence. It's the ability to validate creative instincts with real-world data, ensuring that your biggest bets are also your smartest ones. Today, we're going to talk about the high-stakes world of holiday advertising and the delicate balance between creative magic and data-driven methodology. We’re going to talk about one such campaign for John Lewis, a popular British Department store whose holiday ads are a cultural event in the UK, where the stakes can be high. And they aren’t alone. The holiday season is the equivalent of the Super Bowl for many brands, where a single campaign can define the entire year. Yet, for every heartwarming success story, there are countless others that miss the mark. So how do brands de-risk their biggest creative investments and ensure their message will actually resonate with consumers? About Nataly Kelly Nataly Kelly is Chief Marketing Officer at Zappi, based in Boston, MA. Previously she served at HubSpot as Vice President of Marketing, Vice President of International Operations and Strategy, and Vice President of Localization. Nataly Kelly on LinkedIn: https://www.linkedin.com/in/natalykelly/ Resources Zappi: https://www.zappi.io/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Watch the John Lewis "Where Love Lives" Ad: https://www.youtube.com/watch?v=z1bRlnyQeDk Zappi Report: Lessons in Advertising: Christmas 2025: https://email.zappistore.com/hubfs/Zappi%20Christmas%20Advertising%202025.pdf Zappi Report: The Connected Insights Imperative: https://www.zappi.io/web/connected-insights-imperative-report/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

The Psychonauts Mirror

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A Podcast that is an all exclusive experience into the world of psychedelics through one woman's wild journey and all she has brought with her and learned along the way.

54 episode

#Society #Conversations #Holly Howard

The Psychonauts Mirror

updated 2 tahun yang lalu

Beranda serial•Feed•Bayar penerbitnya

A Podcast that is an all exclusive experience into the world of psychedelics through one woman's wild journey and all she has brought with her and learned along the way.

54 episode

#Society #Conversations #Holly Howard

Усі епізоди

The Psychonauts Mirror

1
The knowing and the Third Eye 28:16

2 years yang lalu28:16

28:16

Episode 7 of an 8 part series of the Chakra Challenge! Hang out with Cristy and Holly as they talk about the adventures of the third eye and the adventures to go see the Rare Blue Super Moon, the biggest full moon of the year! This conversation was one for the books, with lots of laughs and deep discussions of how the Universe has helped guide us through this journey! Thank you for hanging out with us. Enjoy the show!…

The Psychonauts Mirror

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Communication through an unblocked throat chakra and the Journey ahead 47:25

2 years yang lalu47:25

47:25

Week 6 of the Chakra Series, Chakra 5 episode! Please join Cristy and Holly while they deep dive into the 5th chakra of the chakra system, the throat chakra! Explore how to recognize when it is unbalanced or becoming blocked and the steps to take to heal it! Join the ladies while they communicate their week’s journey through the throat and how they utilized the shadows that lurk and the choices they make to speak consciously from their heart. Enjoy the sound healing we added at the beginning and the end!…

The Psychonauts Mirror

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Heart Chakra Alignment and that Green gushy ushy ushy 30:58

2 years yang lalu30:58

30:58

Have you fell into your heart space and felt all the love? Well, we’re here to tell you that once you are open to receive, the Universe will happily give you your blessings. Cristy and Holly have an open conversation about how their heart chakra week has went and how they integrated the lessons and how they are excited to balance that throat chakra with pure heart Love! They invite you to join their sound Bath Reiki meditation at Walker Wellness also, so grab a pen and paper at the end to get the details! We hope you enjoy the experience and we look forward to you all joining us next week for the throat chakra!…

The Psychonauts Mirror

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Struggle Bus to the Solar Plexus Shine 57:36

2 years yang lalu57:36

57:36

What creates the pain? What makes you happy? Whenever you get triggered, how do you respond versus react? What pulls you down to low vibrations, no one else but you. You are the light and you are the darkness, change is on the other side of the things that are hard to face. Believe in yourself and believe that you are worthy! Join Cristy and Holly as they take you through a real raw conversation and make you feel the feelings, respectfully! ::::TRIGGER WARNING:::: this episode contains content that may trigger you!…

The Psychonauts Mirror

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Sacred Sacral Space and The Alignment Journey 1:17:42

2 years yang lalu1:17:42

1:17:42

Grab you a spot of tea and get cozy while the ladies Holly, Cristy and Misty express their Sacral Chakra balancing journey this week! We dive in deep and explore our own unique experiences with love and compassion! Yes, we know we are two days late, but Tuesday is the day ruled by Mars and we are releasing this episode with so much fiery passion!…

The Psychonauts Mirror

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Root Chakra Exploration and We 3 1:15:46

2 years yang lalu1:15:46

1:15:46

Journey with Yogi Misty, Cristy the Butterfly and Holly Little Owl through the experience of a root chakra balancing week! We hope that this experience brings you the most wonderful joy. This episode truly allows you to witness our healing journey through this chapter of our life. If you would like to reach out to us directly we would love that. Shared experiences through sacred practice is a key to the Universe.…

The Psychonauts Mirror

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A Chakra Balance Plan of Action and a Deep Sisterhood 45:47

2 years yang lalu45:47

45:47

Journey with Cristy (The Butterfly) and Holly ( Little Owl ) while they talk about the challenge they created together to help balance and align the Chakra System to feel more connected with thy self! This is such a special experience and we were blessed to have Yogi Misty join us in this adventure of spirit. Sit down and enjoy the ride!…

The Psychonauts Mirror

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The Ambitious journey of the Soul and the six artists 36:31

2 years yang lalu36:31

36:31

June 17th I was blessed with the opportunity to meet with six ambitious and talented artists! Derek Cantu, Uncle Slim, Tru Ambition, Benzo the Bull, Yak Let It Bang and Bru Swain are creating magic my friends! The level of talent and attention to detail has their own unique strengths when they hit the stage! They are all performers, they are all truly gifted and set a great standard for up an coming generation of artists! Hangout with us and ride the waves of this amazing journey. Huge shoutout to Tru Ambition/ Tru Erra for making this all possible and always sharing the vision!!!…

The Psychonauts Mirror

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Tru Ambition and Tzunami Fish 1:00:14

3 years yang lalu1:00:14

1:00:14

Wrapping up the Artist series, I sat and hung out with Tru Ambition and Tzunami Fish! In this episode we cover not only the journey, but we really just got to enjoy each other’s company! It’s always very creative and fun when you explore new realms with amazing souls. This is a whole different version of how I do my podcast and it is FUN! I hope you all enjoy as much as I did! Sit back and enjoy the ride, it is sure to get weird here and I wouldn’t have it any other way!…

The Psychonauts Mirror

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Scentsational Encounters and Building it from the Roots up 48:26

3 years yang lalu48:26

48:26

Part of the Oklahoma artist series, I sat with Cameron Riggs an entrepreneur who is creating not only candles with intentions, but a way to center and come back to a time in space where there are lots of laughs and so many memories to be made. Cameron has built something that is so heart centered that I feel tears in my optical when I think about how this is all coming together. Cameron has so much heart and soul and can make ya laugh with 4 words and his funny voices he does. Go check out Cameron and his company Scentsational Encounters and book a party or come be apart of one of his events. www.scentsationalencounters.com is where you can go to book a party and get all the information you need.…

The Psychonauts Mirror

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Hurry Up Start Living you are the G.O.A.T. 1:21:17

3 years yang lalu1:21:17

1:21:17

Episode number 2 of the Local artist series was spent with HusL. HusL decided to be a rapper when his professor at Rose State College told him he had a way with words, a gift of gab if you must! When I talked with him before we recorded I ask him, "Well, So what did you want to be when you grew up?", his first response was, "The Trashman!" . That statement was wild, because I would have never guessed this wasn't something he hadn't been dreaming of since childhood. His ability to convey a direct message in his music is out of this world, some may even say, it's ALIEN! Enjoy This bad ass episode! BIG THANK YOU TO HusL!!!…

The Psychonauts Mirror

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Derek Cantu and The Money Green$ Jag 1:02:46

3 years yang lalu1:02:46

1:02:46

Kicking off my first episode of the Local Artist Series, I sit with Derek Cantu! Derek is a very talented writer that started writing poetry at 8 years old. His deep insightful mind was driven in the direction to create music. Sit with us while we journey through his life and get to know the life of a well rounded artist. He has performed at SXSW and the Norman Music Festival, also being asked back to perform this year! Sit back and relax and enjoy the ride!…

The Psychonauts Mirror

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Part 2 with The Wizard of Mayfair and all the Laughs 2:02:06

3 years yang lalu2:02:06

2:02:06

Come hang out with The Wizard of Mayfair and Myself on this episode of The Psychonauts Mirror. In this episode we will cover so much about the journey one will take to find himself and the pain you release when you choose to do the work. Kevin and I have so much fun on this episode and I know you will too!…

The Psychonauts Mirror

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The Wizard of Mayfair and his Journey through this life 1:23:30

3 years yang lalu1:23:30

1:23:30

Come on this wild journey with Kevin and I as we deep dive into the reality of one. This is an adventure of self realization and programming that had to be destroyed. Kevin is a man that has lived many lives just in this one journey. The adventures that we go on to self discovery. This is part one of the journey into innerstanding our habits and our why we think these certain ways. This episode will trigger you in more ways than one and it was intended to. Think outside yourself and lean into the knowing that we are all little programs running around trying to be in our highest self after the years of conditioning. Sit back and buckle up, this is one bumpy ride.…

The Psychonauts Mirror

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Just 4 Bars and The Heart of a Dream 45:53

3 years yang lalu45:53

45:53

Take a journey through the creating of such an amazing company. Just 4 Bars is a locally owned business that was started by way of an idea that started as a college contest, and flourished into a fully functioning business right here in the heart of the states Oklahoma. Briana and Marcus Washington have been going strong with a vision they had back in 2019, that is one of love and affordability. Sit with us as we talk about how they started and where they are now and also how you can be apart of the vision!…

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The Psychonauts Mirror

The Psychonauts Mirror

Podcast Layak Disimak

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