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The Agile Brand with Greg Kihlström®


1 #669: It's already time to start planning for the holiday shopping season with Carey Cockrum, Cella by Randstad Digital 28:52
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Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Ad Lucem
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Konten disediakan oleh QCODE. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh QCODE atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
The year is 2032, and the revolutionary tech company AD LUCEM O.I. has over 10 million subscribers. Their Corporeal Augmented Reality Assistant, or CARA for short, is a massive success. CARA isn’t just another listening device. It’s a virtual assistant, helmed by a live operator, who responds to the wants and needs of their clients in real time – the way only a human can. With an update to this game-changing technology on the horizon, the company’s CEO is poised to capture the fame and fortune she’s always dreamed of. But it is quickly revealed that her determination to “maintain the thread of human connection” might have unintended consequences… AD LUCEM is a nine-episode, socio-political thriller about the ethical dilemmas that surface when the pursuit of human connection blurs the lines between technology and reality. All nine episodes will be available for free, but QCODE+ subscribers get early, uninterrupted access to new episodes. Learn more at https://qcodemedia.com/qcodeplus. Produced by QCODE, Barry Linen Motion Pictures, and SALT with Executive Producers Chris Pine, Olivia Wilde, Ian Gotler, Troian Bellisario, and Joshua Close. Written and directed by Troian Bellisario and Joshua Close. Starring Chris Pine, Olivia Wilde, and Troian Bellisario with Fiona Shaw, Clancy Brown, and Joshua Close.
…
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18 episode
Tandai semua (belum/sudah) diputar ...
Manage series 3499953
Konten disediakan oleh QCODE. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh QCODE atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
The year is 2032, and the revolutionary tech company AD LUCEM O.I. has over 10 million subscribers. Their Corporeal Augmented Reality Assistant, or CARA for short, is a massive success. CARA isn’t just another listening device. It’s a virtual assistant, helmed by a live operator, who responds to the wants and needs of their clients in real time – the way only a human can. With an update to this game-changing technology on the horizon, the company’s CEO is poised to capture the fame and fortune she’s always dreamed of. But it is quickly revealed that her determination to “maintain the thread of human connection” might have unintended consequences… AD LUCEM is a nine-episode, socio-political thriller about the ethical dilemmas that surface when the pursuit of human connection blurs the lines between technology and reality. All nine episodes will be available for free, but QCODE+ subscribers get early, uninterrupted access to new episodes. Learn more at https://qcodemedia.com/qcodeplus. Produced by QCODE, Barry Linen Motion Pictures, and SALT with Executive Producers Chris Pine, Olivia Wilde, Ian Gotler, Troian Bellisario, and Joshua Close. Written and directed by Troian Bellisario and Joshua Close. Starring Chris Pine, Olivia Wilde, and Troian Bellisario with Fiona Shaw, Clancy Brown, and Joshua Close.
…
continue reading
18 episode
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