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Konten disediakan oleh Terry O'Reilly CBC. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Terry O'Reilly CBC atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang dijelaskan di sini https://id.player.fm/legal.
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412 Odballs: Singular Campaigns

 
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Konten disediakan oleh Terry O'Reilly CBC. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Terry O'Reilly CBC atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang dijelaskan di sini https://id.player.fm/legal.

Just as there are oddballs in sports, the arts, and certainly in politics- there is no shortage of oddball campaigns in advertising. This week, Terry explains why oddball campaigns are so important to his trade. Not all rank among the all-time greats; not all scoop major awards. What they do was change the way people think about ads. Terry will tell the story of the controversial Benneton campaign of the 80’s and 90’s, and pay tribute to an ad giant who change the way the world thinks… about prunes.

http://podcast.cbc.ca/mp3/ageofpersuasion_20100409_30521.mp3
  continue reading

70 episode

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Manage episode 237096588 series 2518900
Konten disediakan oleh Terry O'Reilly CBC. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Terry O'Reilly CBC atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang dijelaskan di sini https://id.player.fm/legal.

Just as there are oddballs in sports, the arts, and certainly in politics- there is no shortage of oddball campaigns in advertising. This week, Terry explains why oddball campaigns are so important to his trade. Not all rank among the all-time greats; not all scoop major awards. What they do was change the way people think about ads. Terry will tell the story of the controversial Benneton campaign of the 80’s and 90’s, and pay tribute to an ad giant who change the way the world thinks… about prunes.

http://podcast.cbc.ca/mp3/ageofpersuasion_20100409_30521.mp3
  continue reading

70 episode

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