4 Secrets to EXPLODE Your Short Form Videos W/ Rachel Pedersen

BusinessTok - A Short Form Video Marketing Podcast

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Today's guest is the queen of social media, Rachel Pedersen!
Connect with Rachel Pedersen:
https://rachelpedersen.com/
https://www.facebook.com/the.mrs.pedersen/
https://www.youtube.com/channel/UC4p2nJb-8j9IjVOhrlTUmWw
https://www.instagram.com/themrspedersen/
Connect with your host:
https://www.tiktok.com/@usefulaiwebsites
https://www.linkedin.com/in/austinarmstrong90/
https://twitter.com/SocialtyPro
https://www.facebook.com/Owwstin/
https://www.youtube.com/@socialtypro

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What if your social media strategy could transform your business and personal life simultaneously? Join us for an eye-opening conversation with Rachel Peterson, the queen of social media, as she recounts her inspiring journey from college dropout and single mother to a top-tier social media strategist. Rachel's groundbreaking techniques, such as leveraging TikTok as a search engine, have driven immense business success, and she shares the importance of providing free value as a way to enhance both personal and professional growth. Learn how her entrepreneurial spirit, influenced by her grandmother, has shaped her family's approach to business.
Discover how Rachel transitioned from hairstylist to marketing consultant, with support from a crucial ally—her spouse. We explore the initial steps in social media marketing, the pivotal moments that opened new doors, and the challenges of adapting to new relationship dynamics when pursuing ambitious goals. Rachel's journey highlights the significance of a supportive partner and the role of attitude and humility in overcoming obstacles. Furthermore, we delve into her evolving TikTok strategy, inspired by industry giants like Gary Vee, and how blending personal and professional life can lead to thriving digital content creation.
Get an exclusive look at Rachel's future projects, including a top-secret long-term initiative and the creation of a physical product brand. She also shares her passion for high fantasy writing, with dreams of seeing her work on the big screen, and her progress in becoming a certified equine specialist. Lastly, Rachel introduces her "90 Day Business Magic" program, aiming to scale a hobby business while providing daily insights and transformative experiences. Tune in for actionable strategies, inspiring stories, and a glimpse into the exciting future endeavors of Rachel Peterson.

Chapter

1. The Power of Short Form Video (00:00:00)

2. Growing a Business With Support (00:06:00)

3. Evolving TikTok Strategy for Business (00:13:08)

4. Text-Based Content Strategy Success (00:20:27)

5. Strategies for Short Form Video Success (00:25:08)

6. Future Projects and Creative Endeavors (00:37:23)