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Ep. 441 – Connecting Strategy to Execution with Ari Zelmanow, Senior Director of Research, Analytics, and Insights at Gtmhub

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Manage episode 312070929 series 2417857
Konten disediakan oleh Jamin Brazil. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Jamin Brazil atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang dijelaskan di sini https://id.player.fm/legal.

Our guest today is Dr. Ari Zelmanow, the Sherlock Holmes of Consumer Behavior. He is also the Senior Director of Research, Analytics, and Insights at Gtmhub.

Founded in 2015, Gtmhub is a SaaS company that helps businesses manage employees through business results. Specifically, they leverage an Objective & Key Result framework. Today, Gtmhub serves over 500,000 users across 1,000 organizations globally.

Prior to joining Gtmhub, Dr. Zelmanow has held senior insight roles at Panasonic, Twitter and Altria.

Find Ari Online:

LinkedIn: https://www.linkedin.com/in/zelmanow/

Website: https://gtmhub.com/

Find Jamin Online:

Email: jamin@happymr.com

LinkedIn: www.linkedin.com/in/jaminbrazil

Twitter: www.twitter.com/jaminbrazil

Find Us Online:

Twitter: www.twitter.com/happymrxp

LinkedIn: www.linkedin.com/company/happymarketresearch

Facebook: www.facebook.com/happymrxp

Website: www.happymr.com

Music:

“Clap Along” by Auditionauti: https://audionautix.com

This Episode is Sponsored by:

This episode is brought to you by Michigan State's Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the world of market research?

Today, the program has tracks for both full-time students and working professionals.

They also provide career support assisting students to win today’s most sought-after jobs. In fact, over 80% of Michigan State's Marketing Research students have accepted job offers 6 months prior to graduating.

The program has three formats:

The first is a Full-Time 100% Online program taught over 12-months starting in January 2022The second is a Part-Time 100% Online program that is 20-months. This one starts in May 2022 and is specifically designed for working professionals,And of course, they offer a Full-Time 12-month in-person experience that starts in September 2022

All programs include real-world experience and full-time job placement support.

If you are looking to achieve your full potential, check out MSMU's programs at:

broad.msu.edu/marketing

It costs nothing to get more details. Take the time, invest in yourself. You are worth it and your future self will thank you. Class sizes are limited, so please, check it out today.

This episode is brought to you by Momentive. You may have heard that SurveyMonkey’s parent company recently rebranded as Momentive, a leader in agile insights and experience management. The Momentive AI-powered insights platform is built for the pace of modern business so you can deeply understand your market, elevate your brand, and build winning products faster.

Momentive offers 22 purpose-built market research solutions that incorporate an AI engine, built-in expertise, sophisticated methodologies, and an integrated global panel of over 144M people to deliver meaningful insights in hours, not months. Momentive also has a team of market research consultants that can take on anything from research design to custom reporting as needed, so you can spend more time shaping what’s next for your organization.

To learn more, visit momentive.ai

[00:00:00]

Jamin Brazil: Hey everyone. I'm Jamin, you're listening to the Happy Market Research podcast. My guest today is Ari Zelmanow, the Sherlock Holmes of consumer behavior. He's also the senior director of research analytics and insights at Gtmhub. Founded in 2015, Gtmhub is a SaaS company that helps businesses manage employees through business results. Specifically, they leverage an objective and key results or OKR framework today. Gtmhub serves over 500,000 users across 1,000 organizations globally. Prior to joining Gtmhub, Dr. Zelmanow has had senior insight roles at Panasonic, Twitter and Altria. Ari, thanks for joining me on the Happy Market Research podcast.

[00:00:46]

Ari Zelmanow: Thanks Jamin. Thanks for having me.

[00:00:51]

  continue reading

323 episode

Artwork
iconBagikan
 

Seri yang sudah diarsipkan ("Feed tidak aktif" status)

When? This feed was archived on February 08, 2024 06:09 (2M ago). Last successful fetch was on January 08, 2024 13:03 (3M ago)

Why? Feed tidak aktif status. Server kami tidak mendapatkan feed podcast yang valid secara terus-menerus.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 312070929 series 2417857
Konten disediakan oleh Jamin Brazil. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Jamin Brazil atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang dijelaskan di sini https://id.player.fm/legal.

Our guest today is Dr. Ari Zelmanow, the Sherlock Holmes of Consumer Behavior. He is also the Senior Director of Research, Analytics, and Insights at Gtmhub.

Founded in 2015, Gtmhub is a SaaS company that helps businesses manage employees through business results. Specifically, they leverage an Objective & Key Result framework. Today, Gtmhub serves over 500,000 users across 1,000 organizations globally.

Prior to joining Gtmhub, Dr. Zelmanow has held senior insight roles at Panasonic, Twitter and Altria.

Find Ari Online:

LinkedIn: https://www.linkedin.com/in/zelmanow/

Website: https://gtmhub.com/

Find Jamin Online:

Email: jamin@happymr.com

LinkedIn: www.linkedin.com/in/jaminbrazil

Twitter: www.twitter.com/jaminbrazil

Find Us Online:

Twitter: www.twitter.com/happymrxp

LinkedIn: www.linkedin.com/company/happymarketresearch

Facebook: www.facebook.com/happymrxp

Website: www.happymr.com

Music:

“Clap Along” by Auditionauti: https://audionautix.com

This Episode is Sponsored by:

This episode is brought to you by Michigan State's Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the world of market research?

Today, the program has tracks for both full-time students and working professionals.

They also provide career support assisting students to win today’s most sought-after jobs. In fact, over 80% of Michigan State's Marketing Research students have accepted job offers 6 months prior to graduating.

The program has three formats:

The first is a Full-Time 100% Online program taught over 12-months starting in January 2022The second is a Part-Time 100% Online program that is 20-months. This one starts in May 2022 and is specifically designed for working professionals,And of course, they offer a Full-Time 12-month in-person experience that starts in September 2022

All programs include real-world experience and full-time job placement support.

If you are looking to achieve your full potential, check out MSMU's programs at:

broad.msu.edu/marketing

It costs nothing to get more details. Take the time, invest in yourself. You are worth it and your future self will thank you. Class sizes are limited, so please, check it out today.

This episode is brought to you by Momentive. You may have heard that SurveyMonkey’s parent company recently rebranded as Momentive, a leader in agile insights and experience management. The Momentive AI-powered insights platform is built for the pace of modern business so you can deeply understand your market, elevate your brand, and build winning products faster.

Momentive offers 22 purpose-built market research solutions that incorporate an AI engine, built-in expertise, sophisticated methodologies, and an integrated global panel of over 144M people to deliver meaningful insights in hours, not months. Momentive also has a team of market research consultants that can take on anything from research design to custom reporting as needed, so you can spend more time shaping what’s next for your organization.

To learn more, visit momentive.ai

[00:00:00]

Jamin Brazil: Hey everyone. I'm Jamin, you're listening to the Happy Market Research podcast. My guest today is Ari Zelmanow, the Sherlock Holmes of consumer behavior. He's also the senior director of research analytics and insights at Gtmhub. Founded in 2015, Gtmhub is a SaaS company that helps businesses manage employees through business results. Specifically, they leverage an objective and key results or OKR framework today. Gtmhub serves over 500,000 users across 1,000 organizations globally. Prior to joining Gtmhub, Dr. Zelmanow has had senior insight roles at Panasonic, Twitter and Altria. Ari, thanks for joining me on the Happy Market Research podcast.

[00:00:46]

Ari Zelmanow: Thanks Jamin. Thanks for having me.

[00:00:51]

  continue reading

323 episode

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