Paco Underhill interview
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What an incredible conversation with environmental psychologist, author and founder of Environsell - Paco Underhill. I first read his work - Why We Buy: The Science of Shopping - back in the day when I was a retailer, building and remodeling for national chains. Such an honor and so great to come full circle and have the opportunity to interview Paco Underhill. I'm ready, I'm inspired!
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123 episode