Artwork

Konten disediakan oleh Daniel Rowles, Ciaran Rogers, and Louise Crossley. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Daniel Rowles, Ciaran Rogers, and Louise Crossley atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang dijelaskan di sini https://id.player.fm/legal.
Player FM - Aplikasi Podcast
Offline dengan aplikasi Player FM !

'Apple Mail-Geddon!'

24:28
 
Bagikan
 

Manage episode 302530692 series 2427536
Konten disediakan oleh Daniel Rowles, Ciaran Rogers, and Louise Crossley. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Daniel Rowles, Ciaran Rogers, and Louise Crossley atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang dijelaskan di sini https://id.player.fm/legal.

One of the most exciting announcements at Apple's June 2021 event was that they would be updating their Mail App. As a result, Apple Mail Privacy Protection will soon be an option for Apple Mail users.

For Apple Mail users it's all great news on the privacy front but for marketing it creates some issues. This feature will radically change what you can measure with your email marketing.

Are you gating your content to maximise the email addresses you can gain? We explore why that tactic could quickly become a lot less effective.

Discover the impact these changes will have on your email marketing this autumn. Learn what it means for your business right now and what you need to do before these changes take effect.

Useful Links

Read the official announcement from Apple in June: https://www.apple.com/uk/newsroom/2021/06/apple-advances-its-privacy-leadership-with-ios-15-ipados-15-macos-monterey-and-watchos-8/

Litmus Commentary on Apple Mail changes. Includes more technical insight into how Apple's new Privacy Protection feature in Mail Apple Mail works.

https://www.litmus.com/blog/apple-mail-privacy-protection-for-marketers/

Get the latest Data on Global Email Client Share

https://emailclientmarketshare.com/

  continue reading

188 episode

Artwork

'Apple Mail-Geddon!'

The Digital Marketing Podcast

323 subscribers

published

iconBagikan
 
Manage episode 302530692 series 2427536
Konten disediakan oleh Daniel Rowles, Ciaran Rogers, and Louise Crossley. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Daniel Rowles, Ciaran Rogers, and Louise Crossley atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang dijelaskan di sini https://id.player.fm/legal.

One of the most exciting announcements at Apple's June 2021 event was that they would be updating their Mail App. As a result, Apple Mail Privacy Protection will soon be an option for Apple Mail users.

For Apple Mail users it's all great news on the privacy front but for marketing it creates some issues. This feature will radically change what you can measure with your email marketing.

Are you gating your content to maximise the email addresses you can gain? We explore why that tactic could quickly become a lot less effective.

Discover the impact these changes will have on your email marketing this autumn. Learn what it means for your business right now and what you need to do before these changes take effect.

Useful Links

Read the official announcement from Apple in June: https://www.apple.com/uk/newsroom/2021/06/apple-advances-its-privacy-leadership-with-ios-15-ipados-15-macos-monterey-and-watchos-8/

Litmus Commentary on Apple Mail changes. Includes more technical insight into how Apple's new Privacy Protection feature in Mail Apple Mail works.

https://www.litmus.com/blog/apple-mail-privacy-protection-for-marketers/

Get the latest Data on Global Email Client Share

https://emailclientmarketshare.com/

  continue reading

188 episode

Semua episode

×
 
Loading …

Selamat datang di Player FM!

Player FM memindai web untuk mencari podcast berkualitas tinggi untuk Anda nikmati saat ini. Ini adalah aplikasi podcast terbaik dan bekerja untuk Android, iPhone, dan web. Daftar untuk menyinkronkan langganan di seluruh perangkat.

 

Panduan Referensi Cepat