Building a Profitable Business When You Don't Want to Be a CEO with Kim Dawson
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You love being a small business owner and you started your business because you wanted to make a living doing something you love. But there is pressure coming from all around you telling you to “grow and scale” - whether it’s creating passive revenue streams, hiring employees, growing your team, or even building to sell. The message you’re told is that it’s the only way to be successful. But it isn’t.
In this episode of The Sassy Strategist, host Kim Dawson shares her thoughts on finding joy and profitability as a small business owner. Kim also discusses why trying to be a CEO rather than the service provider may actually be hurting your business. Listen in to hear Kim’s personal story of how she realized that staying small was the best fit for her, and her clients.
KEY POINTS FROM THIS EPISODE
You can be financially successful without growing your team or scaling
Focusing on your services rather than being a CEO may be the best fit for you and your clients
Small businesses typically have small budgets - scaling may cause you to lose clients who can no longer afford your services
You can do something that you love and that you're passionate about and make a good living at it
ABOUT THE HOSTKim Dawson is a results-driven business strategist, accountant, and fractional CFO for solopreneurs and small business owners. She works with clients to help them increase profitability, improve cash flow, and manage their business more effectively, with less stress and more confidence and joy. Kim has helped her clients double - and sometimes triple - their revenue, all while doing more of what they love, and gaining their free time back.
If you’re ready to have a profitable business that brings you the lifestyle you desire, book a discovery call with Kim at https://kdawsonco.com/.
80 episode