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The Future Of CX Is Customer Journey Management With Jochem van der Veer
Manage episode 334055188 series 2686684
Konten disediakan oleh Betsy Westhafer and Tony Bodoh, Betsy Westhafer, and Tony Bodoh. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Betsy Westhafer and Tony Bodoh, Betsy Westhafer, and Tony Bodoh atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Meet Jochem van der Veer, Co-Founder and CEO of TheyDo. His business is based on a simple yet sometimes impossible task for large organizations: breaking down processes to make it easier for C-level executives to connect with their customers.
Traditionally, small and large organizations have focused on customer journey mapping. TheyDo has a strategic focus on customer journey management, an innovative strategy that creates alignment to what the company designs versus what the customer actually experiences. This allows the organizations that Jochem and TheyDo partner with to make data-driven decisions with qualitative inputs.
Betsy and Tony dive deep into this conversation with Jochem and explore what the future of the customer experience could be in the next 5-10 years: intertwining individual emotions with transactions and journeys to predict future behavior.
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