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Episode 19. If Results don't matter then what does?
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Konten disediakan oleh Corné Lategan. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Corné Lategan atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Throughout the years of talking to prospects, I've noticed that when pitching only the results that your business can achieve, you can miss a massive opportunity to increase conversion. The value is in including the journey that accompanies the results. People love to hear about the story behind the outcome. They want to know about how your business has helped the person or business get the results that they have achieved.
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