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Where Next for Platform Exclusive Podcasts?
Manage episode 343431142 series 3317666
Konten disediakan oleh Danny Brown. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Danny Brown atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
In May 2020, Spotify shook the podcasting world when it announced it had signed the hugely popular YouTube show, The Joe Rogan Experience, to an exclusive deal on Spotify.
The deal meant Rogan’s show would only be available on Spotify, and his back catalogue of videos on YouTube would be removed.
It was part of a huge acquisition journey by Spotify, in their goal to be the number one audio-on-demand platform. But with news that several exclusive podcasts are leaving, and listener numbers down dramatically for some exclusive shows, is the sheen coming off the exclusive approach?
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Contact me: danny@dannybrown.me
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My equipment:
- Shure SM7B dynamic mic
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- Sony MDR-7506 Studio Monitor Headphones
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Recommended resources:
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- Aweber email marketing
- Boomcaster remote interviewing
- Poddin transcripts
- Reel.so audiogram creator
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