Randy TheNewsGuy Talks on the Forte Growth Podcast on Using PR for SEO

The News Guy

In a recent episode of the Forte Growth podcast, Randy Rohde, a distinguished digital marketing and SEO expert, shared his insights on the strategic use of press releases for business growth. Rohde emphasized how effectively tailored press releases can propel businesses forward, especially those in niche markets, e-commerce, or offering local services. 38 Digital Market, a dynamic digital marketing and web design agency, focuses on delivering tailored business solutions for small to medium-sized businesses. Their innovative digital strategies cater to the evolving needs of modern businesses, offering various services such as PR writing, SEO, social media marketing, content creation, and web design. By combining these services, they help businesses enhance their online presence and achieve significant growth. Press releases play a vital role in constructing a robust link-building framework and elevating brand visibility through renowned news platforms like AP News and Digital Journal. Rohde categorized press releases into three types: SEO-focused, viral, and feature article placements. Each type serves a different purpose, from enhancing keyword rankings and domain authority to broadening organic reach and targeting specific industry publications. To establish credibility and expand a business's digital footprint, Rohde advocates for regularly issuing press releases. These releases should not only announce significant updates but also strategically link to various site pages to optimize SEO benefits. Rohde also recommends leveraging platforms like PDF-sharing sites and Google Sheets to prolong the effectiveness and reach of press releases. For local businesses, integrating geo-relevant keywords and embedding Google Maps in releases can substantially enhance local search engine rankings. Rohde highlights the importance of quality writing, comprehensive distribution networks, and robust post-release support when selecting press release services. A tailored approach that focuses on brand and SEO optimization is crucial for maximizing the effectiveness of press releases. In conclusion, press releases are invaluable tools in digital marketing strategies. They boost online visibility, strengthen brand credibility, and are essential in today's competitive markets. By utilizing press releases thoughtfully, businesses can achieve substantial growth and visibility. Listen to the full episode on the Forte Growth Podcast and learn more about press release services on the 38 Digital Market website.
For more information, visit:
https://thenewsguy.com/
https://forteanalytica.co.uk/ep-22-randy-rohde/
https://38digitalmarket.com/
https://twitter.com/randy_rohde
https://www.linkedin.com/in/randyrohde/
https://www.youtube.com/@RandyTheNewsGuy
https://www.kten.com/story/46064733/seo-expert-randy-rohde-from-38-digital-market-appears-on-entrepreneurs-on-podcast