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We chat about an interesting case study in technology governance: the rise of vapes and the return of cigarettes. How do you create new markets for a product that is highly addictive but also extremely regulated (even banned)? The answer is to flaunt regulation, disrupt competitors, and create an image of coolness using social media influencers. Platforms like Uber learned their strategies from industries like big tobacco, and now the new crop of nicotine dealers are deploying the strategies of platforms like Uber. ••• The Vapes of Wrath https://www.npr.org/transcripts/1197959345 ••• Juul Is an Easy Target—Let's Ban More Tech Products That Harm Us https://www.vice.com/en/article/qjk4q5/juul-is-an-easy-targetlets-ban-more-tech-products-that-harm-us ••• Why Uber and Lyft are taking a page out of big tobacco’s playbook in labor law battle https://www.theguardian.com/commentisfree/2020/sep/11/why-uber-and-lyft-are-taking-a-page-out-of-big-tobaccos-playbook-in-labor-law-battle ••• Government waters down vaping ban to win support of Greens https://www.abc.net.au/news/2024-06-24/vaping-ban-watered-down-greens-support/104016012 ••• How Big Tobacco enlists Black activists to fight menthol, vaping bans https://www.washingtonpost.com/health/2024/06/21/menthol-ban-vaping-black-lgbt-activists/ ••• Big Tobacco Heralds a Healthier World While Fighting Its Arrival https://www.nytimes.com/2022/11/06/health/tobacco-fda-menthol-ban-nicotine.html ••• A Viral Cigarette Brand? In 2023? https://www.nytimes.com/2023/08/24/style/hestia-cigarettes-downtown.html ••• That Cloud of Smoke Is Not a Mirage https://www.nytimes.com/2022/01/12/style/smoking-cigarettes-comeback.html Subscribe to hear more analysis and commentary in our premium episodes every week! https://www.patreon.com/thismachinekills Hosted by Jathan Sadowski (www.twitter.com/jathansadowski) and Edward Ongweso Jr. (www.twitter.com/bigblackjacobin). Production / Music by Jereme Brown (www.twitter.com/braunestahl)
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387 episode
MP3•Beranda episode
Manage episode 427944689 series 2778147
Konten disediakan oleh This Machine Kills. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh This Machine Kills atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
We chat about an interesting case study in technology governance: the rise of vapes and the return of cigarettes. How do you create new markets for a product that is highly addictive but also extremely regulated (even banned)? The answer is to flaunt regulation, disrupt competitors, and create an image of coolness using social media influencers. Platforms like Uber learned their strategies from industries like big tobacco, and now the new crop of nicotine dealers are deploying the strategies of platforms like Uber. ••• The Vapes of Wrath https://www.npr.org/transcripts/1197959345 ••• Juul Is an Easy Target—Let's Ban More Tech Products That Harm Us https://www.vice.com/en/article/qjk4q5/juul-is-an-easy-targetlets-ban-more-tech-products-that-harm-us ••• Why Uber and Lyft are taking a page out of big tobacco’s playbook in labor law battle https://www.theguardian.com/commentisfree/2020/sep/11/why-uber-and-lyft-are-taking-a-page-out-of-big-tobaccos-playbook-in-labor-law-battle ••• Government waters down vaping ban to win support of Greens https://www.abc.net.au/news/2024-06-24/vaping-ban-watered-down-greens-support/104016012 ••• How Big Tobacco enlists Black activists to fight menthol, vaping bans https://www.washingtonpost.com/health/2024/06/21/menthol-ban-vaping-black-lgbt-activists/ ••• Big Tobacco Heralds a Healthier World While Fighting Its Arrival https://www.nytimes.com/2022/11/06/health/tobacco-fda-menthol-ban-nicotine.html ••• A Viral Cigarette Brand? In 2023? https://www.nytimes.com/2023/08/24/style/hestia-cigarettes-downtown.html ••• That Cloud of Smoke Is Not a Mirage https://www.nytimes.com/2022/01/12/style/smoking-cigarettes-comeback.html Subscribe to hear more analysis and commentary in our premium episodes every week! https://www.patreon.com/thismachinekills Hosted by Jathan Sadowski (www.twitter.com/jathansadowski) and Edward Ongweso Jr. (www.twitter.com/bigblackjacobin). Production / Music by Jereme Brown (www.twitter.com/braunestahl)
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