Turning the Tide on Fossil Fuels: Is Eco Wave Power the Future of Clean Energy?

Business for Good Podcast

Not everyone gets a second chance of life. But Inna Braverman got just that, and is using her second chance to try to solve one of humanity’s most pressing problems.

Born in Chernobyl, Ukraine, Inna was only two weeks old when the nuclear disaster nearly took her life. When her mom found Inna blue and unresponsive from the pollution spewed from the damaged reactor, she used her nursing skills to revive her baby and miraculously keep her alive long enough for paramedics to arrive.

A few years later, the Bravermans moved to Israel, where Inna would grow up to be a translator at an energy company in her early 20s. But as she learned more about the failed efforts to capture the energy of ocean waves, she wondered if there was a better way. This wondering led Inna to found her own company and start making some waves of her own.

In this episode, we dive into the world of renewable energy with a focus on the innovative efforts of Eco Wave Power, an Israeli startup seeking to revolutionize clean energy production. Founded by Inna when she was 24, Eco Wave Power is harnessing the energy of ocean waves to generate sustainable electricity from onshore locations. Now at 37, Braverman has led the company to the forefront of the renewable energy sector.

Eco Wave Power's cutting-edge technology captures and converts the natural motion of waves into usable electricity, offering a viable and environmentally friendly alternative to traditional fossil fuels. Unlike many offshore wave energy systems, Eco Wave Power's approach involves attaching their wave energy converters to existing human-made structures, such as breakwaters and piers. This onshore method simplifies maintenance and reduces costs while maximizing energy output.

Already, the company has installations at several locations, including one at the Port of Los Angeles. Eco Wave Power went public in the US in 2021 with an IPO on the NASDAQ (symbol: WAVE) and hasn’t had to raise additional money since.

Throughout this episode, we’ll explore Inna’s journey from company inception to its current status as a pioneering force in the renewable energy industry. Eco Wave Power is not only contributing to the global shift towards sustainable energy but also demonstrating the potential of young entrepreneurs to make an impact on our planet's future.

Discussed in this episode

• To view a photo of an Eco Wave Power installation, see here.

• The United Nations on Eco Wave Power’s work.

• Inna recommends Sheryl Sandberg’s book and TED talk.

• Forbes profile on Eco Wave Power in 2024.

• How wave energy works and why onshore may be more promising.

• The story of Jack Ma, founder of Alibaba.

• Why nuclear power is safer than using fossil fuels.

More about Inna Braverman

Technology entrepreneur, Inna Braverman founded Eco Wave Power in 2011, at the age of 24, and was recently chosen as one of the 100 most influential individuals in the world by medium.com (along with Mark Zuckerberg, Elon Musk, and others). Under her leadership, Eco Wave Power installed the first grid connected wave energy array in Gibraltar. She is also responsible for securing the significant projects pipeline for the company.

For Inna, clean electricity is a very personal journey, as she was born two weeks before the Chernobyl Nuclear Disaster and suffered respiratory arrest due to the pollution in the region. She got a second chance in life and decided to devote it to mitigating pollution.

Inna has given three TEDx speeches and her personal journey as a female entrepreneur was documented in a virtual reality film by Google, under the name “Female Planet”. She was also featured in Sanjay Gupta’s “Tomorrow’s Hero” in CNN for her impressive work in the wave energy field.

Some of her notable awards include:

• “100 Makers and Mavericks” by Medium.com

• Wired’s list of “Females Changing the World.”

• “Eight young innovators with ingenious ideas for the future of energy” by Smithsonian Magazine

• The “30 most influential women in the world” by MSN.com