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The ROI of Sustainability with Jim Hanna
Manage episode 435104935 series 3560419
Konten disediakan oleh Jeff Senne. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Jeff Senne atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Jim Hanna has held corporate sustainability roles with Xanterra and Starbucks and is currently at Microsoft and working with Fractal CSOs. He is a great guy with a ton of useful insights. However, one area that he focuses on relentlessly is making the business case. While for many, that is a complex process, he nails it with simple questions: What keeps your leaders up at night, and what are they incentivized on? If you can find a way to connect sustainability to those things, you are 90% of the way there.
Great conversation.
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