Simplifying Social Security for Advisors with Mary Beth Franklin (Ep. 73)

Breakthrough Advisor

Are your clients missing out on maximizing their Social Security benefits?

In this episode, Jack Martin speaks with Mary Beth Franklin, CFP® renowned for her expertise in Social Security planning, about essential strategies for optimizing retirement income. Learn about strategies to optimize Social Security benefits and the potential legislative changes that could affect your clients’ financial futures. Mary Beth shares practical advice to help advisors stay ahead in a rapidly changing landscape, learn about claim strategies, and how to better advise clients.

Mary discusses:

• (09:50) How advisors can better help Gen X with Social Security planning as they approach retirement
• (21:02) Social Security claiming strategies and their impact
• (24:08) Navigating spousal and survivor benefits effectively
• (30:54) How to stress-test retirement plans considering potential reductions in Social Security benefits
• (32:54) The importance of guaranteed income and how Social Security serves as a model
• (38:59) Why we shouldn’t underestimate the value of Social Security
• And more

Resources:

• Winning at the Intersection of Annuities and Wealth Management
• Social Security Administration
• PBS: Social Security and You
• Transcript

Connect With Mary Beth Franklin CFP®:

• LinkedIn: Mary Beth Franklin

Connect with Jack Martin:

• LinkedIn: Jack Martin
• InsurMark
• Contact Form

About Mary Beth Franklin:

Mary Beth is a CFP®, longtime contributing editor to Investment News, author, highly sought-after speaker, expert on Social Security planning, and recently won a Telly award for her PBS special “Social Security and You.”

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