The show born through the experience of chatting drunken gibberish with friends and thinking ... Hey, This Could Be a Podcast...With your hosts, Peter and Jen!
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Three BROADS (Lori Highby, Kris Harrington, and Erin Courtenay) bringing you stories and strategies exploring manufacturing topics that challenge the status quo while laying the foundations for future success. Together with special guests they’ll celebrate what’s working and unpack what is not so YOU can learn, grow, and succeed. The hosts are a BROADcast for Manufacturers are: Kris Harrington | President and COO of GenAlpha Technologies | linkedin.com/in/kristinaharrington Kris Harrington i ...
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61: A New Approach to Hiring- with Chris Czarnik
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Meet Chris Czarnik Chris Czarnik, a former military officer and HR manager, revolutionized job search approaches with "The Human Search Engine," endorsed by US Congress as a standard. He later innovated talent acquisition processes to reduce turnover and authored "Winning the War for Talent," influencing over 3,500 organizations worldwide. As a coa…
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60: Trailblazing in Tech and Sustainability- with Terry Tuttle
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Meet Terry Tuttle Terry Tuttle is President of HellermannTyton North America, the leading supplier of cable management products to the automotive, heavy truck and equipment, renewable energy and other industrial markets. Previously, Tuttle held various marketing positions with HellermannTyton and had been VP of Sales and Marketing in 2009 before he…
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59: Building a Superhero Brand in Heavy Duty- with Whitney Jennings
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Meet Whitney Jennings Whitney started working for an automotive gasket manufacturer in 1994, and has worked in the aftermarket ever since. She’s been a pricing specialist, a sales administrator, customer service manager, sales manager, and today, president of her own company. She’s married and has two daughters. One is a senior in HS and the other …
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58: Breaking Barriers in a Male-Dominated Industry- with Stacia Hobson
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Meet Stacia Hobson Stacia Hobson, co-owner of Image Industries Inc, began her career in the family business upon graduating college. Although her plan was never to work for the business let alone own it, she was the key driver in transforming the business from 100% distribution to 100% manufacturing. Today, she runs operations for her family’s mult…
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57: Connecting Technology and Manufacturing- with Prashanth Sharma
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Meet Prashanth Sharma Prashanth Sharma is the CTO at ThoughtFocus and leads the technology function across all business lines and customer engagements. With over 22 years of industry experience, Prashanth is spearheading the next wave of technology growth at ThoughtFocus, motivating teams to exceed customer expectations. Connect with Prashanth! www…
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56: The Intersection of Mindfulness and Manufacturing- with Trevor Blondeel
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Meet Trevor Blondeel Trevor Blondeel founded Manufacturing Greatness. He has 25 years of experience leading manufacturing plants and is the host of the podcast Mindfulness Manufacturing. He works with organizations as a speaker, advisor, and coach to connect the top to the shop. In his spare time, he serves as the president for the Kentucky/Indiana…
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55: The Guide to Modern Manufacturing Marketing- with Jaclyn Kolodziej
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Meet Jaclyn Kolodziej Jaclyn Kolodziej, Client Growth Services Specialist at the Illinois Manufacturing Excellence Center (IMEC), has worked on over 220 marketing projects over the past two years. With a diverse background in various manufacturing sectors, Jaclyn has amassed a wealth of experience driving progress and innovation through marketing. …
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54: The Story of American Labor- with Rachel Slade
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Meet Rachel Slade Rachel is an author and journalist (trained as an architect) with more than 15 years of publishing experience. Her first book, "Into the Raging Sea," about the 2015 sinking of the American cargo ship El Faro, was a NYT Notable Book and winner of the Maine Literary Award. Her second book, "Making It in America," about the American …
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53: Shop Floor Storytelling- with Barbara Pennell Jaynes
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Meet Barbara Pennell Jaynes In 2013, Barbara founded Positively-Funded. She has engaged with manufacturers, facilitating their strategic growth planning: beta testing, opening new markets, product launches, and creating key industry partnerships. Highlights 00:00 Travel Stories and Favorite Destinations 03:28 Introducing Barbara Pennell Jaynes 04:5…
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52: Empowering Connections with Women in Manufacturing (WiM) Southern Wisconsin
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This special episode, partially recorded live at the Women in Manufacturing (WiM) Southern Wisconsin Chapter event 'From Mic to Merlot' on May 15, 2024, at Wollersheim Winery, delves into the experiences and impact of WiM. The hosts share their excitement about the event and interview Andrea Virsnieks, President of WiM Southern Wisconsin, who provi…
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51: Mastering ROI-Driven Marketing- with Chris Peer
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Meet Chris Peer Chris brings more than 20 years of experience in B2B digital marketing strategy, lead generation, and marketing consultancy for manufacturing firms. An author and entrepreneur, Chris is the founder and CEO of G8P and SyncShow. Having witnessed the pain and frustration caused by ineffective marketing, Chris and his team developed the…
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Reflecting on 50 Episodes: Our Journey So Far
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In this special 50th episode, Erin, Lori and Kris reflect on their podcast journey, celebrating the diverse and enlightening conversations they've had with various guests from the manufacturing industry. They reminisce about starting the podcast, how it's evolved, and the personal growth and gratification they've experienced along the way. Highligh…
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49: The Art of Curiosity in Manufacturing- with Jeff Beyle
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Meet Jeff Beyle Jeff started out writing software and then went to law school because he played softball with a bunch of lawyers and thought their work was interesting. Then he got lucky and joined Coca-Cola and had the opportunity to move to Hong Kong. He spent 7 years there, focusing mainly on China and Korea. Jeff moved to Seattle to join Getty …
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48: Veteran Employment in Manufacturing- with Retired LtCol Kathy Lowrey Gallowitz
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Meet Retired LtCol Kathy Lowrey Gallowitz Retired LtCol Kathy Lowrey Gallowitz is an award-winning businesswoman with first-hand experience hiring Veterans who coaches employers how to boost productivity and reduce turnover by hiring and retaining Veterans. She helps companies become “Veteran-Ready” through the creation of a Veteran Talent Strategy…
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47: Navigating Leadership Challenges in Manufacturing- with Holly Whitcomb
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Meet Holly Whitcomb Holly Whitcomb’s passion for helping people be their best drives her every day. Holly is the CEO and Founder of Novel Leadership, focused on the development of individuals and teams through coaching, workshop facilitation and consulting. Holly is well versed in working with front-line level leaders in manufacturing organizations…
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46: Focusing on Common Goals in Organizations- with Jim Bohn
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Meet Jim Bohn Jim Bohn PhD, is a researcher-practitioner focused on improving organizations one person at a time. He is a change management expert with decades of experience across multiple business markets and has spoken throughout the United States on topics of leadership, organizational performance and people development. He is currently coachin…
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45: Unveiling the Power of a Strong Brand- with Scott Seroka
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Meet Scott Seroka Scott is the president of Seroka Industrial Branding, providing fractional CMO services to small to medium-sized industrial companies. Scott’s approach to creating effective marketing strategies is centered on building strong, compelling, and well-differentiated brands and activating brands within organizations through organizing …
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44: Breaking Barriers in E-commerce for Manufacturers- with Nicole Donnelly
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Meet Nicole Donnelly Nicole is a fourth generation entrepreneur and the owner of DMG Digital - a content marketing agency for manufacturers. Nicole is the host of the Tales of Misadventure podcast where she invites successful entrepreneurs to share their stories of failure and how they turned lemons into lemonade. You have two different cultures at…
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43: Navigating the Six Stars of Client Acquisition- with Craig Lowder
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Meet Craig Lowder Craig Lowder, author of Smooth Selling ForeverTM and co-author of the soon to be released Trusted Advisor Confidential, is a lead conversion/sales-effectiveness expert with a forty-year track record of helping both business owners and independent trusted advisors achieve their sales growth goals. He is the founder and president of…
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42: Navigating the Path to Efficiency- with Dave Crysler
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Meet Dave Crysler Dave Crysler is the principal operations consultant at the Crysler Club and host of the Everyday Business Problems Podcast. Entering entrepreneurship after having spent nearly 20 years working for a publicly traded corporation, Dave quickly realized there was a tremendous need within mid-market manufacturing and distributions busi…
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41: Navigating the Modern Seller's Landscape - with Amy Franko
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Meet Amy Franko Amy Franko is the leader in modern sales strategies. She helps mid-market organizations to grow sales results, through sales strategy, advisory, and skill development programs. Her book, The Modern Seller, is an Amazon best seller and she is recognized by LinkedIn as a Top Sales Voice. amyfranko.com Sometimes we believe if we bring …
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40: Putting Women In the Driver's Seat
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Read the article here: Empowering women in the construction equipment sector Lori: Improving Economies for Stronger Communities is what the acronym stands for. So it's a non-profit organization that focuses on creating economic opportunity for people in communities, especially around like developing countries and whatnot. So I think that's fascinat…
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39: Dismantling Cordial Hypocrisy for Future Success - with Dotty Posto
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Meet Dotty Posto Dotty started out as a business analyst and project manager. In these roles she repeatedly got 'Does Not Play Well with Others'. It wasn't until she was introduced to Change Management and Organizational Development work and received transformational coaching that her career and life shifted. Dotty has worked with iconic brands lik…
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38: AI's Role in Reducing Scrap and Maximizing Manufacturing Profit
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Read the article here: When will AI usher in a new era of manufacturing? Lori: Not even getting into the AI component of this, but I was fascinated that this manufacturing process to create diapers. There's 40 separate loose streams to assemble per diaper. Erin: Just that assembly line, and I'm sure there's a ton of automation within that already. …
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37: The Importance of Diversity in Engineering- with Dayna Johnson
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Meet Dayna Johnson Dayna Johnson is the Emerging Technology Programs and Operations Leader at GE Gas Power. She joined GE in 2012 as a commercial manager for high-voltage electrical substations and has held a variety of roles since then, including participating in the Accelerated Leadership Program. Prior to GE, she worked as a civil engineer, desi…
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36: How to Become a Navigator of Chaos - with Bill Fournet
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Meet Bill Fournet Bill Fournet is Founder & CEO of The Persimmon Group, the award-winning management consulting firm he founded in 2004. Bill has been a project leader for more than 25 years in the IT, engineering, manufacturing, and business change areas. He has led or overseen large and mega projects in excess of $10 billion. Sometimes called “Th…
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Jen, once again, learns the harsh reprocussions that come with drinking back to back in the sun and Peter recounts his recent illness which wiped him out. Not to mention, we talk about the effects of cost of living has had in the past few years... But in a funny way. I promise.Oleh Peter Westerink & Jen Hobson
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35: Reviving a Sleepy Manufacturing Business- with Tato Corcoran
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Meet Tato Corcoran Tato Corcoran was born & raised in the San Francisco Bay Area and spent the first decade of her professional career in Silicon Valley. At the beginning of the Covid-19 pandemic, she started flipping homes & building a portfolio of rental units in Milwaukee. In 2022 she acquired Brandt Molded Marble, a sleepy manufacturing busines…
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34: Breaking Barriers in Manufacturing - with Mia Ivetic
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Meet Mia Ivetic Mia is currently the Corporate Vice President-Service Manager, Board Member and minority owner of Uzelac Industries. She has worked at Uzelac Industries full-time for the past 3 years while handling the company’s marketing in her previous roles over the past 8 years. She has a strong background in Marketing, Advertising and Project …
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33: AI's Evolution in the Manufacturing Industry
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Lori: Erin what is something you just learned? Erin: Well, I'm in the process of learning is that has there Yeah, I in the process of learning. So, um, we all remember the left brain, right brain, you know, the left brain is the logical part of you and the right brain is the more poetic part. That's been dispelled a bit. This is not exactly correct…
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32: The Importance of Language Accessibility within a Business - with Loretta Mulberry
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Meet Loretta Mulberry: Loretta is a passionate advocate for language accessibility. As a business development manager, for Terra Translations a Milwaukee-based language services provider. She's on a mission to improve safety measures and equity for everyone involved in manufacturing and construction. She is born and raised in Wisconsin broad. Who h…
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31: Dive Into The Evolution of Technology - with Prashanth Sharma
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Meet Prashanth Sharma: Prashanth is the CTO at thought focus and leads the technology function across all business lines and customer engagements. With over 22 years of industry experience. Prashanth is spearheading the next wave of technology growth at thought focus, motivating teams to exceed customer expectations. He's a natural innovator with e…
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30: Building Trust and Loyalty in the Farming Industry - with Trent Guyer
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Meet Trent Guyer: He is the VP of Marketing and global digital strategy. He has experience working with the various departments that make Grasshopper unique in the industry as a family-owned company with in-house marketing, in-house manufacturing, final assembly, and post-sale parts inventory. Daily, he works with a team to expand upon Grasshopper'…
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29: What It Means To Be a Woman in Science - with Nicki Vo
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Meet Nicki Vo: Nikki is an accomplished innovation leader with over 17 years in the chemical industry. She has held various roles as an individual contributor, manager, and senior executive leader. She holds a BS in chemistry from UW Whitewater, an MS in chemistry from UW Madison, and Executive MBA from our IT, which is consistently ranked as a top…
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28: The Importance of Bringing Collaboration into Manufacturing - with Gregg Potter
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Meet Gregg Potter: He is an international collaboration coach and the founder & CEO of Project Connect. A marketing firm in Madison, Wisconsin. He has worked in the restaurant industry. As a general manager, district manager, and consultant with a good amount of time spent at Starbucks in Los Angeles. He uses his experience and training as a facili…
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Jen Ruins JackSepticEye's Life
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This week Jen and Peter chatted about what they've been up to and what they've been watching. Jen also recounts how she burns her foot with scalding water AND runs into Jacksepticeye in an awkward encounter. Have you ever had an awkward encounter with a celebrity/influencer?Oleh Peter Westerink & Jen Hobson
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27: Unpacking Why Manufacturing Industry Publications are Ever-Changing - with Kate Bruns
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Meet Kate Bruns: She is a lifelong writer, who spent 20 years working in the higher education communications world. She was living in Des Moines, Iowa when her husband took a new job and the family moved to Neenah Wisconsin in January 2020. After a short time as a very reluctant pandemic homeschool teacher dabbling in freelance marketing communicat…
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26: Women in Manufacturing: Paving the Way For Other Women in Business - with Robbie Oldenburg
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Meet Roberta (Robbie) Oldenburg: With over 20 years of experience in the design and construction industry to her role as director of business development at Findorf. As a leader in the male-dominated construction industry, Roberta has served in multiple roles throughout her career, from onsite engineer to virtual modeler to business developer. Rega…
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Answering Soul-Sucking Moral Dilemmas
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In this episode, Jen & Peter hammer out some difficult moral dilemmas which make them question their own sanity. On top of that, they talk about the hottest show right now, The Last of Us where papa Pedro does *not* disappoint. How morally sound are you? Play along and find out!Oleh Peter Westerink & Jen Hobson
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25: Uncover the Stories of Inspiring Women Throughout History
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Links to look into for Women’s History Month: Women Driving Innovation in Manufacturing:https://www.sme.org/aboutsme/women-influencing-manufacturing/ Women Make America Initiative: https://www.themanufacturinginstitute.org/women/wma/ Erin: Hey, Lori. Happy International Women's Month. It's about us broads. Yeah. And it got me to thinking, we spent …
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Jen's Dry January & Peter's Rip Too Far!
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Our hosts catch up after their eventful New Year's outings. Jen covers the hangover that led to her committing to a Dry January run, while Peter goes over the rip that sent him into another dimension. Welcome back to TCBAP!Oleh Peter Westerink & Jen Hobson
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24: Using Lean Manufacturing for Optimal Efficiency: - with Kathy Miller and Shannon Karels
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Links mentioned during this episode: OPSisters Website:https://opsisters.com/ SteelToes and Stilettos: https://www.barnesandnoble.com/w/steel-toes-and-stilettos-shannon-karels/1139878791 Meet Kathy and Shannon: The authors of SteelToes and Stilettos. Is that just the best you have ever heard? Yeah. Kathy and Shannon share in their book, they share …
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23: Women in Leadership: Harnessing Their Strengths for Successful Career Growth
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Links mentioned during this episode: Get it Made article: https://get-it-made.co.uk/insights/manufacturing-industries-that-employ-the-most-women THE MANUFACTURING EXPERIENCE: Closing the Gender Gap: Recruiting and Retaining Women in Manufacturing: https://www.themanufacturinginstitute.org/research/the-manufacturing-experience-closing-the-gender-gap…
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22: Why Young Entrepreneurs Should Be Asking Themselves These Questions - with Matthew Bordy
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Meet Matthew: He’s a serial entrepreneur and product development professional. He use to manage the design team for Office Max and all their private labels. Now, he has owned his own product development firm called Prototype since 2013. He’s headquartered in Fort Lauderdale. He runs a one-of-a-kind development firm that supports inventors, entrepre…
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21: Why The Relationships Between Marketing and Sales Teams Are Important - with Allison DeFord
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Meet Allison: She is the founder of Felt Marketing. She and her team are on a mission to strengthen heart and soul manufacturing for generations by helping manufacturers retrofit their marketing to make sales easier, modifying traditional systems with modern components. She's also your marketing expert on the Manufacturing Masters on Demand platfor…
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20: The Importance of Having a Healthy Company Culture - with Ashleigh Walters
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Meet Ashleigh: Ashleigh and her family relocated to the rust belt town of Erie, Pennsylvania. In an attempt to revive her husband's family's 56-year-old business, she used the problem-solving skills she obtained while earning her BS in chemical engineering from Auburn. And was able to change the company culture by using a coach approach leadership …
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19: Let's Talk About the Current Labor Market - with Nicole Fiene and Michele Vasapoli
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Meet Nicole and Michele: Nicole has been at ADP for a little over five years and services the small business community. She helps small businesses outsource many of their administrative tasks such as payroll insurance, HR compliance, and employee benefits in a small business environment. It is usually the owner that wears all the hats. It is her go…
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18: Why Digital Marketing is Essential for the Manufacturing Industry - with Sue Nordman
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Meet Sue: Sue is the President of Obsidian Manufacturing Industries, Inc., a position she has held since 2018. She previously worked part-time for the family business while raising her three children. She has a long history within the manufacturing industry, with some of her earliest memories being of her father talking about working in manufacturi…
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17: Why Consistency is Important in the Manufacturing Industry - with Jennifer White
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Meet Jennifer: Jennifer genuinely enjoys helping b2b clients solve their lingering problems with analytical yet creative and innovative solutions. She is passionate about helping teams transform their organizations with quality service and delivery standards to achieve higher profits by creating efficient processes. while increasing visibility and …
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16: Let's Talk About Demographic Inversion- with Jamie Irvine
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Meet Jamie: Jamie Irvine is the founder and host of the heavy-duty parts report. He is also a sales and marketing consultant that specializes in working with heavy-duty parts manufacturers and distributors. He's like the Joe Rogan of truck parts. Kris: Jamie, I'm curious if you can share with the audience something interesting about you that they m…
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