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Demystifying the Business of Writing. Join us each week as we explore the challenging world of being an author & entrepreneur! From bestselling authors to up-and-coming newcomers, our diverse guests will provide unique insights on branding, marketing tactics, staying productive & focused - plus so much more. Be part of a vibrant community committed to helping all writers succeed in their creative endeavors!
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So here’s the real mystery... Why is it that Authors are the only professionals who have to work a normal job just to make ends meet? They can dedicate years of their life to produce a work of art that no one ever reads... What if there was a way to earn a real income selling your book and get it into the hands of your ideal reader? What if there was a way for Authors to ditch their job and make Authorship their full time profession? That’s the glaring question and this podcast will take you ...
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Join podcast host Kathryn McClatchy and her guest, Elaine Canyon, as they discuss what authors need to know about Cover Designs, whether they are DIY or working with a graphic designer. Elaine also shares how she leverages her complex neurodivergency to become her secret weapon as an author and graphic designer. Elaine Canyon lives in Central Utah,…
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With ListenNotes.com reporting there are currently approx. 3.3 million podcasts, there is a huge market for authors to tap into to find new readers. In this conversation, host Kathryn interviews author and podcast PR agency owner Michelle Glogovac about podcast PR for authors. Michelle talks about what to do before pitching yourself as a podcast gu…
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Grab a cup of tea (or coffee) and listen to Kathryn McClatchy's interview with Quentin Irey, where they delve into the world of web design, especially when it comes to the needs of solopreneurs like authors. Quentin, a writer who shifted from words to web design magic, shares his personal journey and unpacks the different flavors of popular DIY pla…
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Join podcast host Kathryn McClatchy and her guest, Sarah Gamez, as they discuss how authors and writers can use current skills and tools to diversify their income while working toward the goal of supporting themselves with their writing. Where to find Sarah Gamez and Romancing the Story online: Linktree Resources mentioned in this episode: Antifrag…
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Join podcast host Kathryn McClatchy and her guest, Ynes Freeman, as they discuss how authors and writers can use mindset shifts to manage their time better in order to build a successful business. Learn the power of play, creativity, and priority for creative entrepreneurs. With her background in traditional publishing, including editing, audience …
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Kathryn and JoLynn talk about how to face restarting a project after life interrupts, changes in the podcast and it’s future, how AI is affecting the creative world and digital media marketing updates. Resources Mentioned: AU ep Substack with Alex Holland Boost Creativity through Mindfulness & Journaling with Walter Mason Mindset and Imposter Syndr…
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Hear how two authors, Kathryn McClatchy and Lynne Golodner, have navigated the often-tricky path of career pivots and learn their tips for branding yourself as an author. Plus some great advice on incorporating brand marketing into your author platform! Where to find Lynne: lynnegolodner.com Your People Marketing& Messaging for Authors Make Meaning…
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Learn how your writing style and preference towards discovery drafting or outlining can influence other areas of your life - from the latest episode of Authorpreneurs Unleashed podcast. Find Kathleen Baldwin online: kathleenbaldwin.com Twitter GoodReads Resources mentioned The Pilot's Pen, Night Writer Story: Style, Structure, Substance, and the Pr…
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Writing books and making money writing books are two very different things. And in between those things are bills, groceries and family. While being a starving artist is romanticized in movies, it isn’t the goal for authorpreneurs. Kathryn made a call to the owner of ConspireCreative.com- Sharonon Woodhouse- an author, author coach, business consul…
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Around here, community is a big deal. We are constantly talking about how to grow, enrich and serve author and writer communities. There are many benefits to being part of a community, with accountability being one we haven’t explored yet. Whether it is to keep your goals on track or to make sure you are exercising self-care, accountability can be …
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Kathryn has often said that Email newsletters should be your #1 tool in your marketing toolbelt and that it has the best ROI. In this episode Alex Holland teaches her the basics of a newer, hybrid platform that is not only a fantastic email newsletter client, but also allows for your content to be repurposed into a blog- without doing twice the wor…
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Learning how to leverage email marketing tactics and build a meaningful community is an essential part of being an author. Gain insight into the process from podcast host Kathryn McClatchy's conversation with author and marketer, Liana George, owner of The Author’s Write Hand. Get actionable ideas for what to write in your newsletters! About our gu…
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Kathryn and Carolyn Choates discuss how authors can create and nurture fan bases and run successful sales campaigns by using email funnel sequences. Find Carolyn Online: Marketing Services Financially Free Author Facebook financiallyfreeauthors YouTube Author Page: Robin Madison Books Twitter GoodReads All the links for Authorpreneurs Unleashed and…
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Kathryn and Dominick Rolandelli discuss what authors can learn from filmmakers about storytelling and editing. Join this late-night conversation to unlock the secrets of becoming an authorpreneur. As a follow up to the conversation, Kathryn interviews Authorpreneurs Unleashed Audio Editor and producer JoLynn Elkins to get the podcasting perspective…
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Join digital marketing specialist, Kathryn McClatchy, as we discuss the power of email marketing for authors. Learn the strategies to better engage your readers and increase sales - let's get started unleashing the perfect email strategy! David Gaughran Email Marketing Secret Weapon Email Tool Tester The Creative Penn MailerLite Academy Email Marke…
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Discover the power of adding subplots to your stories. Join Authorpreneurs Unleashed as author Amanda Arista, SMU Creative Writing Program Graduate & Instructor shares her writing strategy for a captivating and vibrant story. Tune in now and make your characters more dimensional! Amanda Online: amandaarista.com GoodReads Twitter @Pantherista Facebo…
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Tune in to this week's episode of the podcast, as we hear from New York Times Bestselling author Tosca Lee about her success across multiple genres, and discover how you can apply her writing strategies to build your own writing career. Tosca Lee is the New York Times bestselling author of 12 novels, including The Line Between, The Progeny, The Leg…
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In this episode, Jennifer Hilt, author of 24 novels in multiple genres, AND the author of the Tropes Thesaurus series explains what tropes are and demonstrates how they are used in some of Kathryn’s favorite books. Jennifer and Kathryn then discuss how you can use tropes to improve your plotting, pacing, and marketing. Where to Find Jennifer Hilt O…
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Kathryn delves into Vella with fantasy author Nikolai Wisekal who was an early adopter of Vella and is active in the Vella writing community. Join them as they discuss serialized writing & publishing, including best practices for using Vella as part of your writing and marketing strategy. Find Nikolai Wisekal online: nikolaiwisekal.com LinkTree Goo…
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This episode starts a six-part series on marketing and writing strategies. Kathryn McClatchy and producer JoLynn Elkins discuss market research, engaging your VIP fans and email list, and using your community as a focus group to get actionable insights for creating (or refreshing) your marketing plan, and more. While Kathryn is the primary host, ev…
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In this episode, Kathryn talks with author and creative writing teacher, Amber Royer, about her experiences and lessons learned participating in blog tours. She provides strategies to make the most of networking and blogging to give your books a larger audience. Amber has taught creative writing for over 14 years. She’s the author of The Chocoverse…
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Through her experience as both a speculative fiction author and occupational therapist, Tiffany understands our challenges. Today she shares how to make adjustments to your environment and body to minimize the potential risks.. Unlock the key to staying energized while honing in on healthy practices! Tiffany (T.A.) Seitz has decades of experience a…
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In this episode of Authorpreneurs Unleashed, Kathryn interviews writer and editor Kathleen Foxx about Mood Boards and #MoodPitch. Learn how to use mood boards to help you write your stories, and find out more about this exciting new event that can get agents and editors interested in your work. Kathleen Foxx is an author, editor, book reviewer, and…
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Learn how to boost your creativity by using mindfulness and journaling techniques from author, Walter Mason. Walter Mason has spoken at festivals and conferences around the world, and teaches writing and journaling across Australia. Walter teaches Cambodian, Vietnamese and Buddhist history. This summer he will be leading another literary tour in Vi…
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Learn how to create a platform that will help you engage with your audience, grow your brand, and sell more books. Kathryn offers tips and strategies that are easy to follow and implement. Want to reach as many people as possible with your message or story, but don't know how to start? In this episode, Kathryn shares some of the current best practi…
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Kathryn interviews Jodi Thompson to dispel myths and give correct advice on publishing your book. Get invaluable tips to streamline your journey to publication. Jodi has decades of experience in various aspects of writing, author coaching, and publishing. She is the founder of Fawkes Press and the author mentor behind TerribleAuthor.com. Find More …
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Learn about mindset, imposter syndrome, productivity, and more from authors and entrepreneurs. Hosted by Kathryn McClatchy, with guest Stacy Brookman. Stacy is an entrepreneur, coach, and speaker who has helped female executives, entrepreneurs, and creatives create the lives they want to live. Find out more at Stacy's website https://www.reallifere…
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Learn how to set the right writing mindset for avoiding burnout and achieving your goals. Nicole Janz, PhD, has a background in journalism, was a university professor, and is now a writing coach and founder of The Write Habit. Find out more at https://nicolejanz.com/ or come hang out with her on Twitter and LinkedIn. Topics Discussed in the Episode…
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Learn how to take your author brand and business to new heights with expert advice from Kathryn McClatchy. In this episode of Authorpreneurs Unleashed, she discusses branding for authors. Kathryn tackles questions unique to authors and helps define the steps to refine your brand voice, rebranding as your work evolves and branding for multi-genre au…
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Sarah Gamez joins Kathryn for the second part of their New Year colloboration to talk about branding and how it applies to authors. Kathryn announces a GIVEAWAY, listen for details, deadline is February 28, 2023. You can listen to part 1 of their collaboration on Sarah's podcast Romancing the Story. Sarah Gamez is a gaming industry marketer by trad…
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Have you ever noticed how some brands seem to draw in customers and create a buzz without relying solely on likes, shares, or follows? Recent studies have shown that an emphasis on community-building is the secret sauce for success! To help us better understand this concept, Shayla - who's been part of the writing world for 10+ years with her own s…
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‘Tis the Season of hustle, bustle and laughter. It’s also the end of our 2022 season here on Authorpreneurs Unleashed. To wrap up the season so we can start wrapping up gifts, here’s something special for you, our listeners -- 3 stories from interviews that didn’t quite make the episode cut, but are insightful, humorous and just helpful. In this 10…
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We talk about Kathryn’s framework for approaching your 2023 year to maximize your time to make your goals as both a writer and a business, and walk through how to apply it. Kathryn McClatchy is a digital media marketing strategist, content marketer, and social media manager, focused on serving the writing community. She is also a six-time stroke su…
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With the internet landscape in flux and social media applications poised for change, keeping up with security tactics is more relevant than ever. But with so many moving parts, new applications and sudden privacy policy rewrites, how can one be sure they are staying up-to-date with their personal and business security online? Kathryn poses this que…
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Gratitude is so much more than just saying “Thank You.” It’s about the attitude, mindset, and practice of not only looking for the things we are thankful for, but taking the time to slow down, acknowledge what is good, and to find the good in what might appear to be not so good. A multitude of studies show that gratitude is essential for both physi…
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Taxes may not be the most glamorous part of being an authorpreneur, but they are an essential part of running and building your business. Because we don’t know what we don’t know, Kathryn invited Diane Kelly to give us an overview of what we need to consider when it comes time for taxes. Not only does Diane have extensive experience as a tax attorn…
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All the links for Authorpreneurs Unleashed and Unleashing the Next Chapter: Learn more about Unleashing the Next Chapter, Authorpreneurs Unleashed, and Kathryn at UnleashingTheNextChapter.com. Find all our social media links HERE. Subscribe to the Unleashing email newsletter HERE Subscribe to the Authorpreneurs Unleashed podcast HERE or through you…
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As we all spend a significant amount of time online for school, work, social, and relaxing, we don’t need to be paranoid or ignorant of the risks associated with our connectivity. But we do need to be aware. And we need to practice safe online habits, as well as teaching our loved ones to do the same. Kathryn connected with Fiona Lucas, the founder…
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All the links for Authorpreneurs Unleashed and Unleashing the Next Chapter: Learn more about Unleashing the Next Chapter, Authorpreneurs Unleashed, and Kathryn at UnleashingTheNextChapter.com. Find all our social media links HERE. Subscribe to the Unleashing email newsletter HERE Subscribe to the Authorpreneurs Unleashed podcast HERE or through you…
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All the links for Authorpreneurs Unleashed and Unleashing the Next Chapter: Learn more about Unleashing the Next Chapter, Authorpreneurs Unleashed, and Kathryn at UnleashingTheNextChapter.com. Find all our social media links HERE. Subscribe to the Unleashing email newsletter HERE Subscribe to the Authorpreneurs Unleashed podcast HERE or through you…
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All the links for Authorpreneurs Unleashed and Unleashing the Next Chapter: Learn more about Unleashing the Next Chapter, Authorpreneurs Unleashed, and Kathryn at UnleashingTheNextChapter.com. Find all our social media links HERE. Subscribe to the Unleashing email newsletter HERE Subscribe to the Authorpreneurs Unleashed podcast HERE or through you…
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All the links for Authorpreneurs Unleashed and Unleashing the Next Chapter: Learn more about Unleashing the Next Chapter, Authorpreneurs Unleashed, and Kathryn at UnleashingTheNextChapter.com. Find all our social media links HERE. Subscribe to the Unleashing email newsletter HERE Subscribe to the Authorpreneurs Unleashed podcast HERE or through you…
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Authors often cite “creative freedom” and “increased control” when asked why they choose to self-publish. There are other options besides Kindle Direct Publishing, but many don’t know how to access those options, or they simply get cold feet when it comes to publishing wide. If this describes you, this episode is here to help. About Our Guest: Clar…
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Episode Summary/Introduction Do you ever feel like it's just you and your imaginary friends on this writing journey? Or that you have used up your writing inspiration, and your muse has abandoned you? Perhaps it's time to get involved in the writers community. Speculative fiction author William R. “Bud” Humble is no stranger to writer’s groups. He …
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Ever feel overwhelmed in the writing community and lost in a sea of social media accounts? If you aren’t getting the results you need, it's time for a new strategy. According to Forbes magazine, "Niching Down" can make a big difference. In today’s episode, Kathryn talks with Sarah Gamez about networking within your genre, collaborating with other a…
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Did you know that in 2022 there are over 2.4 MILLION podcasts? We are grateful you are choosing to listen to Authorpreneurs Unleashed, and think you might want to know a little more about Kathryn and why she does what she does. In this episode, Authorpreneurs Unleashed’s producer, JoLynn Elkins, takes over host duties and interviews Kathryn. From h…
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All the links for Authorpreneurs Unleashed and Unleashing the Next Chapter: Learn more about Unleashing the Next Chapter, Authorpreneurs Unleashed, and Kathryn at UnleashingTheNextChapter.com. Find all our social media links HERE. Subscribe to the Unleashing email newsletter HERE Subscribe to the Authorpreneurs Unleashed podcast HERE or through you…
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As writers question algorithms and A.I, Kathryn called on one of her favorite professors, and went back to class to learn more. Hugh Burns is one of the pioneers who literally wrote the book, and the code, 45 years ago. Hugh Burns’ dissertation (PhD in Rhetoric, University of Texas) broke ground by combining composition instruction with artificial …
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According to Business Insider dot com, “In the United States alone, over 200 million people dream of writing a book. Yet, the number of writers who go on to actually finish their manuscript is estimated to be just 3%. Of those, only 20% will go on to become published.” Jessica White is both a traditionally and independently published romance author…
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In case you don't already know Tex Thompson, I'm thrilled to introduce the writing community to my friend, author, literary locksmith, and networker extraordinaire. This conversation is for the benefit of those of us who are introverted writers and need some skills and encouragement to venture out into the Writing Community, as well as for those wh…
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