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Email Marketing with Kathryn McClatchy
Manage episode 362683809 series 3373728
Konten disediakan oleh Kathryn McClatchy. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Kathryn McClatchy atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Join digital marketing specialist, Kathryn McClatchy, as we discuss the power of email marketing for authors. Learn the strategies to better engage your readers and increase sales - let's get started unleashing the perfect email strategy!
David Gaughran Email Marketing Secret Weapon
All the links for Authorpreneurs Unleashed and Unleashing the Next Chapter:
- Learn more about Unleashing the Next Chapter, Authorpreneurs Unleashed, and Kathryn at UnleashingTheNextChapter.com.
- Find all our social media links HERE.
- Subscribe to the Unleashing email newsletter HERE
- Subscribe to the Authorpreneurs Unleashed podcast HERE or through your favorite podcast player.
Chapter
1. Email Marketing with Kathryn McClatchy (00:00:00)
2. Why should we do Email Marketing? (00:00:47)
3. Make it a two-way communication (00:03:53)
4. Deciding Format (00:07:00)
5. Choosing an ESP (00:09:05)
6. Legalities of Email Marketing (00:14:33)
7. Email Newsletter before Website? (00:19:08)
8. Building your list (00:21:45)
9. Simple Change = Big Impact (00:33:02)
10. How to Format your content (00:36:24)
11. Segmenting your list (00:41:43)
12. Fast Fave 3 (00:44:19)
52 episode
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