(formerly My Daily Business Coach podcast). Do you love your business? You should, right? Well sometimes, as small business owners, we just don't. The My Daily Business podcast is here to provide inspiration, education and motivation for small business owners who want to fall in love with their business again and build a business they can be proud of. Hosted by Fiona Killackey, author, speaker, business coach and founder of My Daily Business, this podcast includes business coaching, intervie ...
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What vows did you take when starting your business?
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In this podcast, we look at the similarities between running a business and maintaining long-term relationships. From commitment and trust to adaptability and communication, Fiona shares insights that can help you thrive both personally and professionally. Whether you're a small business owner or simply curious about personal development, this epis…
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How can you help your audience celebrate?
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In this insightful episode, host Fiona Killackey delivers a quick tip episode designed to help small business owners connect with their audience in a meaningful way as the year comes to a close. With just over a month left in 2024, Fiona encourages listeners to create activities or content that help their audience reflect on and celebrate the year …
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Kate, author of "Six Figures While You Sleep," breaks down the myths of passive income and shares what nobody else is talking about: the messy middle, the real work behind the scenes, and why community might be your secret weapon for business growth. From her journey of creating a successful SEO course to opening a bookshop, Kate's story proves tha…
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Digital Marketing Truth: What AI Tools Can't Do For Your Business and Why Human Strategy Still Matters
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In this eye-opening quick tip episode, host Fiona Killackey tackles the elephant in the room: the growing influence of AI in small business. While many entrepreneurs are scrambling to integrate AI tools into their workflows, Fiona reveals three critical areas where human touch isn't just preferred – it's irreplaceable. Drawing from her experience a…
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How Sophie Gilliatt and Katherine Westwood of The Dinner Ladies Built a Food Empire While Raising Kids
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The conversation delves deep into crucial aspects of business development, from initial market research to scaling operations across Australia. Sophie and Katherine emphasize how their friendship in business has strengthened through clear role division and mutual respect, while their commitment to maintaining food quality and authentic home-cooked …
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In this quick tip episode of the My Daily Business Podcast, host Fiona Killackey explores the concept of resilience in business through a unique analogy with basketball. Drawing from her personal experiences watching her son play, Fiona highlights the importance of perseverance and team support when facing setbacks. She asks listeners to reflect on…
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Interview: Shannon and Priyanka of Volv
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"Find your community. If you're building in clean tech or, you know, agritech, it doesn't matter. Like news or whatever, find where your people are. Find that community. Talk to them. Peers are so important, it doesn't matter. Even if they're competitors to you. You know, people start from one point and they end up somewhere else completely. So it …
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How set up are you for the unexpected?
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"Are they really set up for success? And part of that, a huge part of that is that there are systems and processes in place." Fiona highlights the importance of regularly reviewing and updating these systems to ensure they remain relevant and effective. She warns against complacency and encourages listeners to assess their current processes critica…
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Lucy Feagins of The Design Files on building a lasting brand and staying true to yourself
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You'll Learn About: The role of instinct in business decision-making The evolution of The Design Files over nearly two decades The importance of maintaining independence and integrity in business Insights into launching a print magazine in a digital age Strategies for balancing personal growth with business leadership The impact of community and re…
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How to best utilise AI in your small business
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You'll learn about: The importance of providing proper context and data points to AI tools for better, more personalised results How to leverage existing content (videos, voice notes, podcasts, emails) as input for AI to learn your unique tone and style Why generic AI prompts may lead to generic or misaligned outputs, and how to avoid this The sign…
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Creating an innovative product on a global scale with Aaron Trotman of NON
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In this episode, Fiona chats with Aaron, founder of NON and a successful entrepreneur in the hospitality industry, to uncover his valuable insights on building strong partnerships and maintaining balance while growing a business. Aaron shares practical strategies for launching new products, scaling successfully, and staying true to your brand's ide…
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Can I see myself in your marketing?
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In this episode, we explore how to make your marketing more relatable by showing authenticity and building genuine connections with your audience. Learn how to reflect your audience's frustrations to strengthen engagement. Tune in! You'll Learn How To: Authentic marketing Understanding audience frustrations Examples of marketing Evaluating your rec…
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5 things I've stopped spending money on in my business
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In this episode, Fiona dives into the importance of assessing the value of what you invest in. She also discusses why it’s crucial to question the true impact of these expenses on your bottom line. Tune in! You'll Learn How To: Importance of actively engaging in memberships How to manage business expenses Overspending on tech tools and gadgets Asse…
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The quick tactic for getting unstuck
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In this episode, Fiona explores the power of coming up with three options when you're stuck in business or life decisions. This simple tactic helps you unlock creativity and break free from all-or-nothing thinking. Tune in! You'll Learn How To: The importance of pitch decks for business The power of coming up with three ideas for creative solutions…
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Thriving in Interior Design with Jenny Matek of Studio Jenka
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In this episode, Fiona chats with Jenny Matek from Studio Jenka. She shares her inspiring journey from growing up around construction to founding a successful interior design and renovation business. She reflects on balancing her creative passion with working in a male-dominated industry. Tune in! You'll Learn How To: Transition from retail managem…
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In this episode, Fiona focuses on an essential question for life and business: "What happens after the win?" She emphasizes the importance of considering the aftermath of any major achievement or launch. Tune in! You'll Learn How To: The importance of thinking about "what happens after the win." How to plan beyond the launch of a book, website, or …
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How do you help people sell for you
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In this episode, Fiona dives into how to effectively strategise and simplify content creation. Learn how to use content templates to streamline your process and ensure your content aligns with your business goals. Tune in! You'll Learn How To: How to help others sell your products or services Strategies to build relationships with stockists and ret…
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4 Content templates for more strategic marketing
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In this episode, Fiona dives into how to effectively strategise and simplify content creation. Learn how to use content templates to streamline your process and ensure your content aligns with your business goals. Tune in! You'll Learn How To: Importance of strategic content aligned with business goals Creating content pillars and themes Using cont…
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Designing for Happiness and Connection with Carlie Fraser of Hygge Design
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In this episode, Fiona chats with Carlie Fraser, co-founder of Hygge Design, about her journey from various careers to creating an interior design business that focuses on homes reflecting personal stories and fostering happiness. Carlie discusses the importance of connection, sustainability, and timeless design in creating spaces that truly enhanc…
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How are you protecting your most important tool?
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In this episode, Fiona discusses the importance of caring for the most valuable tool in your business. She shares personal experiences and offers insights into how business owners can maintain their health and creativity. Tune in! You'll Learn How To: Importance of taking care of your main business tools The role of health in different professions …
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5 ways to future proof your business in a hard economy
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In this episode, Fiona dives into the essentials of future-proofing your business. She highlights five critical areas to focus on, ensuring long-term business sustainability and success. Tune in! You'll Learn How To: Importance of using business downtime strategically Environmental impact of online businesses and data storage Long-term financial pl…
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In this episode, Fiona discusses how to navigate imposter syndrome and the sense of not fitting in. Discover actionable tips for embracing your authentic self, creating a supportive community, and promoting inclusivity within your small business. Tune in! You'll Learn How To: How to overcome imposter syndrome in business Lessons from Adele’s song I…
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Making life a little more tidy with Becca of Mustard
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In this episode, Fiona chats and welcomes back Becca, co-founder of Mustard, the vibrant brand known for its stylish and versatile lockers. Becca shares the challenges and milestones that have helped shape Mustard into a beloved name across four continents. Tune in for an inspiring conversation on entrepreneurship, creativity, and building a global…
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In this episode, we’re excited to celebrate the launch of Fiona’s second book, Business to Brand. Fiona takes us behind the scenes of her creative process, sharing the challenges, insights, and key steps that helped transform her idea into a published book. This episode is packed with inspiration and actionable advice. Tune in now! You'll Learn How…
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How I feel about the second book coming out next week!
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In this episode, Fiona reflects on the emotional journey of launching her second book. Sharing her personal experiences and the deep feelings that come with putting a piece of her heart into the world. Tune in! You'll Learn How To: The personal and emotional process of writing and publishing a book The timeline and effort involved in traditional pu…
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In this episode, Fiona shares valuable insights on building and nurturing brand relationships proactively. She also discusses the importance of genuine collaboration and offers practical advice for reaching out to potential partners. Tune in! You'll Learn How To: The importance of proactive brand relationship building Personal experiences with bran…
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Unleash your creativity with Ange Mumporeze of Studio463
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In this episode, Fiona chats with Ange Mumporeze, a creative entrepreneur, content creator, and former influencer. Ange shares her experiences in navigating the complexities of personal and professional life. Tune in! You'll Learn How To: Balancing motherhood with entrepreneurship Challenges and misconceptions of being an influencer Tips for buildi…
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No one cares (as much as you think)
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In this episode, Fiona dives into the importance of overcoming overthinking. Discover how to shift your mindset by remembering that no one cares as much as you think they do. Tune in! You'll Learn How To: Overcoming overthinking in business Realising that others don’t care as much as you think Examples of when expected outcomes didn't match reality…
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Inspiring the world to reduce and reuse with Abigail Forsyth of KeepCup
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In this episode, Fiona chats with Abigail Forsyth, co-founder of KeepCup, about the journey from running cafes to creating an iconic sustainable brand. They also discuss aligning business practices with personal and brand values. Tune in! You'll Learn How To: Challenges in creating and marketing a new product in the pre-social media era. The role o…
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How to improve your website in just five minutes
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In this episode, Fiona shares essential advice on how to evaluate and improve your website in just five minutes. She also provides insights into the buyer cycle. Tune in! You'll Learn How To: Importance of identifying three key goals for your website Overview of the Buyer Cycle Common website pitfalls and how to avoid them Recommendations for websi…
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Closing the Gap with Laura and Sarah of Clothing the Gaps
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In this episode, Fiona chats with Laura Thompson (Gunditjmara) and Sarah Sheridan of Clothing the Gaps about aligning business with personal values and making impactful decisions. They share their inspiring journey of creating a values-driven brand that supports First Nations people in Australia. Tune in! You'll Learn How To: Transition from health…
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Do you know your buffer in this economy?
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In this episode, Fiona discusses the crucial practice of determining your business's survival rate. She also talks about the importance of building a financial buffer, especially in uncertain economic times. Tune in! You'll Learn How To: Importance of knowing your survival rate Building a financial buffer Managing business expenses and personal fin…
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Do one thing and do it well with Gareth & Cat of Tarts Anon
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In this episode, Fiona chats with Gareth and Cat of Tarts Anon. They share their insights on sustaining a business in the fast-paced world of hospitality. They discuss the challenges and triumphs of growing their tart-making business. Tune in! You'll Learn How To: Challenges and growth during the pandemic Balancing technical skills with business de…
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1 quick way to determine your brand values
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In this episode, Fiona shares a quick tip on defining and showcasing your brand values. Offering a practical exercise to help align your business with these values. Tune in! You'll Learn How To: The importance of brand values in business Exercise to define brand values: writing a brand eulogy Examples of values and their impact on brand perception …
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Handcrafted with love for love with Shehreen Ahmed of 71bay
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In this episode, Fiona chats with Shehreen, founder of 71 Bay, a homewares business that partners with female artisans in Bangladesh. Shehreen talks about the challenges of balancing multiple roles and her commitment to sustainability and fair trade. Tune in! You'll Learn How To: The inspiration behind 71 Bay Moving from Bangladesh to Melbourne Com…
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Who would be in your dream "advisory board"?
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In this episode, Fiona explores a fun and insightful activity to help you think about your business and life in new ways. Learn how to create your dream advisory board and discover the benefits it can bring to your personal and professional growth. Tune in! You'll Learn How To: Definition and purpose of an advisory board vs. a board of directors St…
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How I've built this business since 2015
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In this episode, Fiona shares her personal journey of evolving her business over nine years. Learn how aligning her business with her values has allowed her to thrive. Tune in! You'll Learn How To: Personal business journey and evolution The importance of aligning business Experiences with corporate consulting Impact of personal events Initial step…
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When you feel like you're failing at business
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In this quick tip episode, Fiona explores the idea of hardships in business. Drawing inspiration from the Netflix show "One Day," we reflect on the journey of overcoming challenges and finding hope. Tune in! You'll Learn How To: Overview and praise for the Netflix show "One Day" A personal reflection on grief and its parallels to business challenge…
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Google Ads made simple with Kaity Griffin
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In this episode, Kaity Griffin delves into the nuances of advanced Google Ads strategies. She also shares insights on the rise of AI in marketing and her journey to creating a successful business while maintaining a work-life balance. Tune in! You'll Learn How To: Basic overview and evolution of Google Ads Importance of conversion tracking in ad ca…
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Are you using content buckets in your marketing?
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In this episode, Fiona explores the importance of content pillars and buckets. Learn how to structure your content strategy to resonate with your target audience. Tune in! You'll Learn How To: Introduction to content pillars and content buckets Differentiating between content pillars and content buckets Examples of effective content pillars Strateg…
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Growing your financial literacy with Canna Campbell of SugarMamma — author, podcaster, content creator and financial mentor
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In this episode, Fiona chats with Canna Campbell aka Sugar Mamma (sugarmamma.tv) about her journey into the financial world and how she has become a recognised and respected content creator with a loyal following on YouTube, Instagram and Tik Tok. Canna shares her insights on personal finance, investing, content creation and how to manage both pers…
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The rise of Grid Zero and what's up with fake followers?
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In this episode, Fiona discusses the latest trends and issues on Instagram. She also talked about the importance of diversifying your marketing strategy beyond social media. Tune in! You'll Learn How To: Love-hate relationship with social media Instagram's impact on small business marketing Issues with fake accounts on Instagram Consequences of Ins…
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Luxury events that leave guests speechless with Cassie LaMere of Cassie LaMere Events
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In this episode, we dive into the world of event planning with Cassie LaMere, founder of Cassie LaMere Events. Cassie shares her journey from a childhood passion for entertaining to creating unforgettable experiences for luxury clients. Tune in! You'll Learn How To: The initial leap from corporate to entrepreneurship Mindset shifts and overcoming s…
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In this episode, Fiona explores the importance of taking small steps to move forward with your business ideas. She also shares her own experience of launching a course. Tune in! You'll Learn How To: Challenges in starting new projects Importance of taking the first small step Example of using Instagram to gauge interest Encouragement to take action…
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What do your next 10 years look like?
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In this episode, Fiona dives into the importance of life and business planning over the next decade. She also talks about how to align personal goals with professional aspirations. Tune in! You'll Learn How To: Importance of aligning business with life goals Reflecting on future business growth Forward planning Balancing business growth with person…
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In this episode, Fiona explores a crucial mindset shift for social media and business. Learn how to enjoy the process rather than just focusing on the outcome. Tune in! You'll Learn How To: Importance of enjoying the game Comparison of this mindset to social media and business The role of social media in business marketing and brand building Challe…
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Supporting independent Black-owned businesses with Courtney Ismain of Jamii
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In this episode, Fiona chats with Courtney, co-founder of Jamii, a platform supporting black-owned businesses. They talked about the challenges faced and the community-centric mission that drives their business forward. Tune in! You'll Learn How To: Building partnerships with major organisations The role of community in business growth Effective ma…
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What are the invisible rules that hinder your business?
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In this episode, Fiona explores the hidden rules we carry in both business and life. Learn practical tips and tactics to identify and overcome these invisible constraints. Tune in! You'll Learn How To: Impact of upbringing on rule formation Different approaches to problem-solving and learning Societal expectations and professional attire Invisible …
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Do you have a fear of expansion? How I've worked through mine
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In this episode, Fiona dives deep into the often unspoken fear of expansion as a business owner. She shares personal experiences and practical advice on how to navigate anxiety. Tune in! You'll Learn How To: Fear of expansion and vulnerability in business Overcoming initial resistance Strategies for managing anxiety and self-doubt Launching and man…
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In this episode, Fiona talks about the importance of maintaining health fundamentals to enhance business performance. Learn how prioritising health fundamentals can help your business. Tune in! You'll Learn How To: Importance of health in personal and business life Personal health journey and family health background Health tracking using tools lik…
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