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P.E.E.P. = People Experiencing Everyday Paranormal. The P.E.E.P. Podcast explores how scientists and researchers around the world are studying PSI phenomena while relating how people experience PSI in their everyday lives. Science + PSI: It's more normal than you think.
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peep® is a media company with cross platform content including a live show, quarterly peep magazine publication and live events. We specialise in digital marketing, photography, journalism and creative culture. Based in Newcastle and promoting the under-represented. AWARDS - Newcastle Best Small Business / People's Choice Award Cultural Creative winner. Mike Figgis Award for Innovation & MAGAZINE OF THE YEAR - NORTH ENGLAND. Prestige Awards 2020 North England. Contact peep magazine for revie ...
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Hear how successful B2B SaaS companies and agencies compete - and win - in highly saturated categories. No fluff. No filler. Just strategies and tactics from founders, executives, and marketers. Learn about building moats, growing audiences, scaling businesses, and differentiating from the competition. New guests every week. Hosted by Peep Laja, founder at Wynter, Speero, CXL.
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Ghostly music, a baby crying, and a seemingly solid apparition – hear these experiences and much more from Mike Howell in North Carolina. Download “Grumpy’s Gift,” a short story sequel to The Dark Season View all of Nicolle’s available books: nicollemorock.com/books Subscribe to Nicolle’s newsletter, find her books, or book a healing session at htt…
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Send us a text Chris Donald, the mastermind behind the hugely popular British and alternative comic magazine the VIZ, joins peep Newcastle for a chat at The Globe Gallery in North Shields, filled with a bits of nostalgia. peep magazine / podcast catch up with Chris Donald at the Globe Gallery in North Shields, where he relives his journey from the …
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Send us a text peep podcast interview Newcastle City Crew Breakdancing B-boy Damon Mogg ( D-Rok ) peep go back to 1989 and ask about his thoughts on Tiffany’s Sidewalk breakin club. Affectionately known as ‘TIFFS’ was the brainchild of a man called ‘Stesh’ also from north east. D-Rok explains being overwhelmed with the power of street dance and ‘Br…
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Bigfoot sightings have been reported in every U.S. state except Hawaii. In this episode, you’ll meet two field researchers looking for Sasquatch in north Georgia. Hear their stories, exclusive audio clips from their expeditions, and a couple of bonus paranormal stories. Download “House of Horrors: A Paranormal Choose Your Own Adventure Story” Subsc…
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Send us a text peep podcast talk with The Writing is on the wall . Art (wall botherer) and Built Up North clothing company Director Paul Warrior about their latest artistic collaboration - Art As A Radical Act Art show in the heart of Newcastle's Byker. The Street Art / Graphic Art Show in Newcastle was represented by several artists including Grap…
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Jon Michael is a skeptic, a paranormal investigator, and a friend. Listen in as he and Nicolle discuss his approach to investigating allegedly haunted locations and why psychics need skeptics like him around. Subscribe to Nicolle’s newsletter, find her books, or book a healing session at https://www.nicollemorock.com/ The talented Mr. Jeremy Moss h…
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Send us a text peep podcast team up with The Bridge UK Project Hip Hop and their fourth event, which was situated in the centre of Newcastle upon tyne, featuring presenter and music photographer 'Normski', DJ Sarah Love, DJ Specifik, Mojaxx and female rapper - Holly Flow Lightly. The panel discussion features themes of ‘DJing’ within the genre of H…
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Are you feeling drained? Is the political climate, news of war, angry memes, and all the negativity bombarding you every day making you wish we could revert to cave-dwelling? You’re not alone. Listen for advice on how to handle empathic overload. Subscribe to Nicolle’s newsletter, find her books, or book a healing session at https://www.nicollemoro…
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Do you believe in ghosts? What about reincarnation? Do you know what your neighbors believe? In this episode, Nicolle reviews data collected from two recent opinion polls about spiritual beliefs in America to try to answer the question – Is the paranormal really more normal than we think? The RealClear Opinion Poll Results: https://assets.realclear…
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Listen as Nicolle shares a chapter from her autobiographical book about the investigation she and NSPIR did at Kendale Cinema in Sanford, North Carolina. That evening was one of the creepiest in all her years as a paranormal investigator, and yet, the team captured one of the clearest, friendliest EVPs ever! Learn how to catch Nicolle during one of…
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Listen as Nicolle shares her story of how she realized her new house was haunted and what she did to banish the entity. Learn how to catch Nicolle during one of her October appearances: https://www.nicollemorock.com/september-and-october-live-events Follow or subscribe to Nicolle’s Ream page and get updates and chapters as she writes her first epic…
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Writer Toni Shapiro joins Nicolle to share personal paranormal experiences that started in childhood and continue through adulthood. Some of them are truly terrifying. Read Toni’s articles at thehauntedattic.uk Follow and/or subscribe to Nicolle’s Ream page and follow along as she writes her first epic fantasy! https://reamstories.com/nicollemorock…
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Psychic Medium Tiffany Johnson returns to the show to discuss developing and trusting your intuition, answering questions like “How do I know if what I’m getting is intuition or imagination?” Listen as the conversation sparks some great ideas! Learn more about Tiffany Johnson at PsychicTiff.com and email her at Tiffany@psychictiff.com. Join the new…
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Hear three personal stories (including a potential “hitchhiking” ghost!) from seasoned paranormal investigator, Nelson Nauss, and find out what drives his pursuit of the unknown. Learn more about Nelson Nauss and The Ghost Guild: https://theghostguild.weebly.com/current-cohort.html Read the story of the standoff at Seaboard Station in Raleigh. Foll…
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Episode 81: Monster Fest 2 Recap Join Nicolle, Paul, Ryan, Marcelle, Jenny, and Craig for their recap of Small Town Monsters Monster Fest 2. From favorite experiences to cool souvenirs, the crew shares their thoughts on what made it such a phenomenal event and ideas for how to keep the energy going. Please forgive the audio quality on the intro and…
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Peep Laja dives into why speed is a critical and often underrated competitive advantage in today's fast-paced business world. Learn how to make swift decisions, conduct rapid experiments, ship products and campaigns quickly, and gather market feedback efficiently. Drawing from historical military strategies and modern business practices, Peep expla…
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Send us a text peep podcast interview The Erratic alternative clothing store At Number 3 Old George Yard Newcastle, just off the famous Newcastle high bridge street, there is a hidden independent clothing store called Erratic. The store and brand is owned by David, a fashion designer that studied at Saint Martin’s School of Art and remembers a time…
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In this episode, Peep Laja emphasizes the importance of deeply understanding your target market and ideal customer profile (ICP) to drive growth in B2B SaaS. He advocates for ongoing research to inform effective messaging, breaks down the key components of high-converting copy, and shares how tools like Wynter enable teams to get fast feedback and …
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In this episode, Peep dives into why niching down is the key to success for early-stage B2B SaaS companies. He explains how focusing on solving a specific problem for a targeted market, rather than competing directly with industry giants, allows startups to gain traction and dominate their niche. Peep emphasizes that niching down isn't about limiti…
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In this episode, Peep Laja explores the scientific laws of marketing, focusing on building mental and physical availability for brands. Drawing from the works of Professor Byron Sharpe and the Ehrenberg Bass Institute, Laja emphasizes the importance of being top of mind and easily found when potential customers are ready to make a purchase. The epi…
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This episode explores the critical factors that define market leadership, from being first in a category to leveraging innovation and strategic marketing. Hear from experts like David Aaker, Mark Ritson, and Byron Sharp on how top brands maintain dominance and why small brands face uphill battles. Discover actionable insights on standing out, stayi…
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In this new style of "How To Win", Peep Laja discusses the importance of differentiation in today's highly competitive B2B SaaS market. He explores various strategies for standing out, such as focusing on brand, taking a polarizing stance, being radically transparent, and leveraging personal brands. Laja emphasizes that differentiation is a CEO-lev…
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This week on How To Win: Noah Kagan of AppSumo, a platform for digital marketplace deals focusing on software aimed at entrepreneurs and small businesses. They have bootstrapped to over $80 million in revenue. You’ll hear insights on scaling business by focusing on what works, the importance of staying true to your core values, and the strategy beh…
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This week on How To Win: Bernat Farrero of Factorial HR, sharing insights on revolutionizing HR for SMBs. You’ll hear about the importance of simplifying complex HR processes for small and medium businesses, Factorial HR's strategic approach to scaling internationally while addressing localized needs, and how they navigated the challenges of rapid …
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Reiki Master Nicolle Morock shares the history of Reiki, what it is, and dispels some myths about it. Listen to this short episode to learn why Reiki is growing in popularity as an accepted healing modality. Follow and/or subscribe to Nicolle’s new Ream page and follow along as she writes her first epic fantasy! https://reamstories.com/nicollemoroc…
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This week on How To Win: Todd Olson of Pendo, revealing the secrets behind building a product-led growth company. You’ll hear how Pendo's focus on product experience revolutionized customer interaction, the importance of integrating customer feedback into product development for sustained growth, and the strategic approach to scaling a software com…
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This week on How To Win: Gregory Galant of Muck Rack, discusses the journey of transforming a podcasting venture into a leading software solution for public relations professionals. You’ll hear insights on the importance of building strong journalist relationships, the strategic pivot from service to software, and the value of slow, deliberate grow…
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Authors Craig Crawford and D.A. Wysong join Nicolle to share paranormal experiences and discuss how their real-life stories influence their writing. Listen in for a fun and candid conversation. Find D.A. Wysong and her books: https://www.amazon.com/stores/author/B092SVP9CN/about Learn more about Craig Crawford’s Project Threshold: https://projectth…
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This week on How To Win: Vinay Bhagat of TrustRadius, revolutionizing B2B software buying with in-depth user reviews. You’ll hear how TrustRadius overcame the challenge of creating a trusted review platform in a saturated market, the strategic decisions that led to successful monetization, and the importance of focusing on quality over quantity to …
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This week on How To Win: Adam Robinson of Retention.com, an innovative leader in the email marketing space. You’ll hear about the journey of identifying a market gap and creating a differentiated product in a competitive environment, the importance of strategic focus on a specific target market, particularly in e-commerce, and the implementation of…
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Cynthia McNulty, owner of Essential Zodiac, is back on the show with her 2024 astrological forecast. What will the stars and planets bring this year? Listen to find out! Get in touch with Cynthia at https://www.essentialzodiac.com/ Listen to Cynthia’s Essential Zodiac Podcast at https://sites.libsyn.com/403727 or any of the popular podcast apps. Fo…
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This week on How To Win: Chris Federspiel of Blackthorn.io, a company specializing in Salesforce integration and application development. You’ll hear about Blackthorn's strategic approach to the Salesforce ecosystem, the critical role of customer feedback in shaping their product development, and the journey of focusing their offerings to achieve s…
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Research into parapsychology and the anomalous is always happening. In this brief episode, Nicolle shares some of the studies that are currently ongoing and looking for participants. Help researchers out by sharing and please consider participating! Learn more about the Rhine Research Center’s studies and follow them on Facebook: https://www.facebo…
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This week on How To Win: Clate Mask of Keap, marketing automation and CRM platform for small businesses. You'll hear how Keap found the right customers, why they combined software with services, and how Keap evolved its marketing over time. Key Points: 01:15 Building the initial product based on own business needs 03:00 Pivoting to serve small busi…
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This week on How To Win: Vinay Patankar of Process Street, a workflow management software company. You'll hear why they didn't monetize for the first 2 years, how going upmarket increased retention and revenue, and why they focused the product on specific use cases. Key Points: 01:15 Identifying market need from personal frustration 03:00 Deciding …
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Have you ever truly regretted an ex? Listen to the story of the worst kind of ex. It’s one of the darker paranormal investigations Nicolle experienced with NSPIR. Trigger warning: there is a brief mention of suicide in the story. “Please, don’t call me psychic: stories from my paranormal life”: https://www.amazon.com/Please-dont-psychic-Stories-par…
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This week on How To Win: Sam Jacobs of Pavilion, who built a $15 million community learning business from scratch. You’ll hear how he leveraged LinkedIn for organic growth, the importance of creating sub-communities, and key mistakes he made after raising VC money that took the focus away from his core customers. Key moments: 00:50 - Describing wha…
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This week on How To Win: Gleb Budman of Backblaze, which offers affordable, easy cloud storage. You’ll hear how bootstrapping forced them to make efficient decisions, how focusing on underserved mid-market customers helped them compete with Amazon, and how building their own platform gave them a structural advantage. Timestamps: 01:45 Focusing on u…
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As we gather with family and friends to celebrate the holidays, we’re bound to face the same triggers that we do every year, but what if we intentionally make this year different? Listen to this brief episode to hear about Nicolle’s shadow work challenge and learn how your holidays could be filled with more love this time around. Follow and/or subs…
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This week on How To Win: Jess Mah of indinero, a fintech company providing automated bookkeeping and accounting services. You'll hear how she focused on high-paying niche verticals, pivoted to find product-market fit, and how she brought in an experienced CEO. Key Points: 01:45 Pivoting to a new customer segment willing to pay more 03:00 Combining …
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This week on How To Win: Andrew Lau of Jellyfish, the engineering management platform. You'll hear how they validated the problem space, figured out product-market fit, and used founder-led sales to generate traction. Key Points: 2:03 - Getting first revenue with founder-led selling 4:12 - Seeing massive growth after increasing COVID demand 6:33 - …
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What do you do if you think you have a haunted object? How do you know if you’re a haunted person? These are some of the questions Nicolle was asked in the Q&A portion of her library presentations, and she answers them in this brief episode. Watch Nicolle’s presentation, “All the Reasons a House Might Be Haunted” on her new YouTube channel: https:/…
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Summary This week on How To Win: Christian Kletzl of UserGems, champion tracking software for sales. You'll hear the process they went through to find the product their clients were willing to pay for, how they make themselves appear bigger than they are, and more. Key Points 00:30 - Appearing larger by using ads, content, LinkedIn, conferences 01:…
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Send us a text peep podcast investigate Horror Art with Airbrush Artist Bad Bone Custom Paint in Newcastle Shields road. Bad Bone custom Paint specialises in macabre art with customising busts of heads that lend themselves to the horror film genre. The Professional airbrush artist explains that films such as The Lost Boys, Hammer House Of Horror, T…
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This week on How To Win: Livestorm's Gilles Bertaux, a meeting and webinar platform. You'll hear how Livestorm succeeded despite many well-known competitors. How they got their first customers. And how they grew past $10 million in revenue. Key Points 1:00 - How Gilles got the idea for Livestorm and validated it with customers 2:00 - Getting the fi…
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Have you ever been curious about astral projection? How does astral travel relate to more than just out-of-body experiences? Meet Elaine Clayton and hear answers to these questions and more! Learn more about Elaine at https://www.elaineclayton.com/ Follow Elaine on Facebook: https://www.facebook.com/elaine.clayton/ and Instagram: https://www.instag…
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This week on How To Win: Guy Cohen, CEO of Wonder an on-demand secondary research platform. They built the company to 8M in revenue, realized their ICP was wrong, tore it down and rebuilt again. That's what we break down in this episode. Key Points: 00:02:29 Failed many times, learned hard lessons, narrowed target. 00:04:28 Innovative marketing app…
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Summary This week on How To Win: Spencer Fry of Podia, the all-in-one platform for publishing, promoting, and selling content online. You'll learn how Podia succeeded in the face of heavy competition. Why the benefits of having multiple products outweigh the downsides for Podia. How Podia's long-term investment affects everything from product creat…
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Have you ever heard of a transpersonal nurse coach? What about an NDE that includes George Carlin and the Archangel Michael? Listen in to the conversation as John Mathis shares a lifetime’s worth of interesting and unique experiences in this episode. Learn more about John Mathis at http://www.johnmathis.me/index.html To learn more about IANDS, visi…
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Summary This week on How To Win: Andrew Gazdecki of Acquire.com, the startup acquisition marketplace. You'll hear: How Andrew lands Times Square advertising to promote startups on his platform. How he went from doing everything himself to quickly assembling a team to speed up his company's growth rate. How he discovered a big opportunity to create …
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