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You’ll want to listen to this show if you’ve been trained in Myofascial Release (MFR). Heather Hammell helps MFR therapists get fully booked, see 20 clients or less, and make 100k. Even if you’re just starting out, even if you live in a tiny town and even if you’ve been in business for years. Learn how you can help more people get out of pain and back to active lifestyles while making more money than you knew you could. Let’s ditch starving healer syndrome and change our industry forever. Fi ...
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Are you finding it challenging to attract clients despite your best efforts? This episode is for you! Join in as Heather shares the mindset shifts and actionable steps needed to create a thriving Myofascial Release (MFR) practice. By reverse engineering challenges, trying new strategies, and staying consistent, you'll learn how to reframe your appr…
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In a world where burnout is common and passion often fades, one massage therapist took charge of her life and career in a remarkable way. In our latest podcast episode, Ryan Lathe, an MFR therapist who, despite having a thriving business, found herself deeply unhappy and unfulfilled. Facing significant health challenges and dissatisfaction in her t…
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In this episode, Heather sits down with Shelly Flynn, owner of Velvet Wrecking Ball Myofascial Release in Lake Elsinore, California. Shelly, who is also a labor and delivery nurse, shares her journey from discovering myofascial release to building her own practice. Starting a business, however, was not without its hurdles. Shelly candidly shares he…
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If you've ever felt awkward discussing money with clients or struggled to maintain a fully booked schedule, this episode is a must-listen. Join Heather as she explores the common pitfalls that prevent therapists from effectively selling their services and provides actionable strategies to overcome them. Press play to unlock the secrets to selling M…
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In this episode, Heather welcomes back Rachel Pecora, owner of Northeast Ohio Myofascial Release and the founder of MFR Emails. Rachel found the ability to get fully booked and stay that way by using her email list to talk to clients about what is possible with myofascial release. She now helps other therapists send emails to their patients about t…
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Discover the inspiring journey of Danielle Hankinson, who transitioned from a successful photography career to founding Mountain Myofascial Release in Kings Beach, California. In this episode, Danielle shares her insights on niche marketing, the power of coaching, and the importance of believing in what you sell. She also candidly talks about her p…
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As an MFR therapist, your primary focus is on providing the best care for your clients. However, navigating the legal intricacies of running a practice can be daunting. In our latest podcast episode, Heather has the pleasure of hosting Mairin Van Shura from Solivagant Legal. Mairin is a business law expert, who supports entrepreneurs-from soloprene…
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In our latest episode, Heather reveals why selling MFR is crucial for success. Tune in as Heather dives into the misconceptions surrounding selling and reveals how embracing sales can lead to a thriving MFR practice. Learn why selling is not only essential but can also be enjoyable, and how it plays a key role in making MFR accessible and mainstrea…
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Join Heather as she sits down with Stephen Wuest, owner of Enlightened Body in Chicago, Illinois. Fresh off a rejuvenating vacation in Spain, Stephen shares his inspiring journey from being a massage therapist for 30 years to discovering and fully committing to MFR therapy. In this episode, Stephen reveals the challenges and triumphs he faced, incl…
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As a Myofascial Release (MFR) therapist, you know the profound impact your services can have on your clients. But how do you communicate that value effectively online? The answer lies in compelling website copy that speaks directly to your best fit clients. In this exciting episode, Heather is joined by her friend and life coach, Miish Grixti who s…
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We’re thrilled to announce our latest podcast episode featuring Abigail Southgate, an inspiring MFR therapist who has taken her practice to new heights by creating impactful self-care workshops. Abigail, a member of the Beyond 100K Mastermind, has developed a program called "Instructor Training for Fascial Health: A Self-Care Workshop." This online…
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Tune in to hear Angie deBorja's (deBorjuh) transformative journey in the Beyond 100K Mastermind. Angie operates deBorja Physical Therapy and Myofascial in Baltimore MD. She has been in private practice specializing in MFR since December 2022. She combines total body movement assessment and John Barnes' Myofascial release to help adults get back to …
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In our latest podcast episode, we feature Patti Calkins, an incredible MFR therapist who transformed her practice from $5,000 months to over $19,000! Patti shares her journey, the challenges she faced, and the strategies she used to achieve this phenomenal success. Learn about the power of mastermind coaching, the importance of mindset, and how to …
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In this episode, Heather welcomes Jamie Bomtempo, a former student and myofascial release therapist who owns Zest Myofascial Release in Jacksonville Beach, Florida. Jamie believes that "anyone can benefit from myofascial release, especially people with hypermobility." Tune in as she shares her personal journey of living and working with hypermobili…
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Join Heather as she chats with Judy Raugewitz, an experienced MFR therapist and coaching student, to discuss her journey in the world of Myofascial Release and her path to becoming a successful business owner. Judy shares her incredible story, from discovering MFR in 2002 to working at Therapy on the Rocks and eventually running her own practice, I…
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In this episode, Heather is joined by her friend and co-coach, Meg Gluckman. Meg is a seasoned divorce coach who specializes in helping individuals navigate the complexities of divorce while maintaining a successful business. Meg's unique approach combines emotional management, strategic planning, and a deep understanding of the divorce process to …
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"Do you take insurance?" Whether you're frustrated by this question, feel pressured to accept insurance, or are simply unsure how to respond, this episode will equip you with the tools you need. This hot topic is frequently discussed within the MFR community, and Heather shares real-life examples from her programs, demonstrating how MFR therapists …
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In our latest podcast episode, Heather dives into a topic that resonates deeply with many entrepreneurs and MFR therapists: the power of allowing clients to be wrong about you. This concept might seem counterintuitive at first, however, Heather's insights reveal that embracing this mindset can help you raise your rates, set boundaries, and achieve …
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🎉 Big news! The MFR Coach just hit a massive milestone: $1 million in coaching sales! Join Heather as she recounts the journey, the challenges, and the strategies that led to this monumental achievement. From team changes and technology upgrades to personal battles and unwavering determination, Heather’s story is a testament to what’s possible when…
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If you're an MFR therapist interested in the profound effects of music on healing, this episode is a must-listen. Today we're diving into the harmonious world of music and myofascial release with a special guest, Garth Whitcombe. Garth, alongside his wife Sandy, owns Therapy Muse and the Nashville Myofascial Release Center. In this episode, we expl…
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We’ve hit a major milestone—200 episodes of the MFR Coach Podcast! It’s been an incredible journey, and we’re thrilled to celebrate this achievement with you. This milestone is not just a testament to the longevity of the podcast but also to the unwavering commitment we have to making Myofascial Release (MFR) mainstream. This special episode is all…
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Rejection. It’s a word that sends shivers down the spine of many MFR therapists. The fear of hearing a client say 'no' can be paralyzing, leaving you doubting your skills and your future in the business. But what if I told you that rejection is not only okay but necessary for your growth and success? Rejection might be uncomfortable, but it’s not a…
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Hey and welcome to another episode of the MFR Coach’s Podcast. Today we are exploring the power of belief and how it directly impacts your business success. Tune in as Heather shares valuable insights on assessing your belief level, overcoming common doubts, and leveraging the belief triad to reshape your thoughts and beliefs. Also discover why you…
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Are you an MFR therapist looking to take your practice to the next level? Look no further! In this episode, Heather reveals the exciting updates to her coaching program that have been making waves in the MFR community. From one-on-one coaching to a twelve-week group coaching, and now to a twelve-month group and six-month mastermind, the program has…
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In the world of Myofascial Release (MFR) therapy, the client intake process is crucial for both therapists and clients. It sets the stage for the therapeutic relationship and provides essential information to tailor treatments effectively. So when was the last time you audited your intake forms? In today’s episode, Heather dives into the importance…
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As an MFR therapist, you might have found yourself thinking, "I don't really need to make money," or "I'm not doing this for money." While these thoughts may seem harmless or even virtuous, they can actually be detrimental to the long-term success of your business. One of the most common issues that Heather encounters when coaching MFR therapists i…
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Are you an MFR therapist looking to grow your practice and make more money? This episode is a powerful reminder that being a successful MFR therapist goes beyond just having technical skills. Embracing a business owner identity can open up new possibilities and lead to a thriving, sustainable practice. Tune in as Heather shares her personal journey…
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In this episode, Heather sits down with Angie De borja, a physical therapist (PT) and owner of De borja Physical Therapy and Myofascial Release in Baltimore, Maryland. Angie shares her incredible journey of transitioning from a hospital-based PT to running a thriving private practice that hit over $127K in less than twelve months. Listen in as Heat…
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Life can throw unexpected challenges our way, and the past nine months have been an intense journey for Heather. From injuring her back to undergoing surgery, the road to recovery has been nothing short of a rollercoaster. In this episode, Heather opens up about this deeply personal experience, hoping to shed light on the struggles and triumphs of …
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Join Heather and a panel of study group leaders—Jennifer, Kristen, Corey, Magdalena, and Maria—who share their experiences and the pivotal role the MFR coach community plays in fostering skills, camaraderie, and the spread of MFR. From the challenges of running a practice to the joys of seeing clients transform, this episode provides a wealth of in…
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If you've been feeling the strain of long hours and are curious about how to make your practice more sustainable and profitable, this episode is a must-listen. Tune in as Heather opens up about the troubling norm in the MFR industry—overworking as a badge of success. She questions why therapists grind themselves down when the whole point of owning …
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Are you an MFR therapist who is struggling with doubts that myofascial release therapy works in the way that you've been trained that it works? You're not alone. This is totally normal, nothing has gone wrong —it's simply a part of the journey. Join Heather as she explores this common hurdle that MFR therapists face and how to overcome it. Discover…
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Discover how myofascial therapy meets art on this episode of The MFR Coach Podcast with MFR Therapist, Tonya Allen. Tonya's background in commercial art and body therapy has given her a unique perspective on the human body. She has been practicing as a licensed massage therapist since 2003 but found her calling in Myofascial Release after attending…
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Listen in as Heather sits down with Unu Tran, a fellow myofascial release therapist and the voice behind the Myofascial Health podcast. The son of strict well-meaning parents, Unu grew up thinking that he had only one choice in life. Go to school, get a good job, and build a stable life for himself. While this laser focus led him to a respectable c…
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Listen in today as Heather talks about one of her pet peeve topics, the idea that longer-term or “loyal clients” require that you keep things the same or have to be careful to keep them happy. When you people please to keep clients, there is a cost to your business and your happiness inside your MFR business. Listen in to hear about how to recogniz…
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Today’s episode illustrates how an effective SEO strategy helps businesses get more clients by increasing website traffic. Heather is joined by Laura Jawad, an expert SEO strategist and consultant for female health and wellness service providers. Laura explains everything business owners need to know about SEO, including what it is, how SEO will be…
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What does it take to go beyond a 100K Business? Audacity to dream beyond what you thought was already out of reach Advanced sales skills Deciding you are ready Ability to fail Today, you will hear Heather talk about why therapists say no to being on her podcast or joining her coaching programs. She will mention not being ready or fear of failing as…
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Continuing with the Beyond 100K Series where we are going behind the scenes of The Beyond 100K Mastermind with Heather and her special guests of the show. Today we discuss with Margaret Henrichs, owner of Renew Myofascial Release located in Collierville, TN, about what it’s been like inside the mastermind and how she was able to get fully booked wh…
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Heather and guests explore what taking time off has been like with the support and strategic guidance inside the mastermind Beyond 100k, a mastermind for MFR therapists who have worked with Heather before, and who are scaling their MFR practices beyond 100K. Listen in as Sara Martin, Sarah Borda, and Liz Lorenz share how they’ve taken time off in t…
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Heather and guest Patti Calkins, explore what hiring has been like with the support and strategic guidance inside the mastermind Beyond 100k, a mastermind for MFR therapists who have worked with Heather before, and who are scaling their MFR practices beyond 100K. Today’s episode goes behind the scenes to discuss the pitfalls, and stress that can oc…
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Today Heather and guests explore the mindset shifts that occurred inside Beyond 100K Mastermind, a program for therapists who are scaling their MFR practices. The Beyond 100K Series is a behind the scenes look at what goes on inside the Beyond 100K mastermind, a private coaching container for MFR Therapists who are fully booked and making at least …
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Today’s episode explores the creation of 2nd offers inside The Beyond 100K Mastermind with special guests and students inside the program. The Beyond 100K Series is a behind-the-scenes look at what goes on inside the Beyond 100K mastermind, a private coaching container for MFR Therapists who are fully booked and making at least 50K in their MFR bus…
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On this episode, Jennifer Dent-Brown, a certified Health and Life Coach, podcast host, and the founder of Stop. Dieting. Forever.™ returns to discuss emotional eating, body image, and building a business without compromising well-being. Our conversation explores topics such as managing stress and understanding the five types of hunger and delves in…
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Today, I am thrilled to have a special guest, Magdalena Regdos, a fellow MFR therapist from Canada. Magdalena Regdos, RMT is an emerging voice in myofascial self-treatment and award-winning therapist of the Whistler Myofascial Release Clinic, with decades of clinical experience, and thousands of clients from across the globe. She has been featured …
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This week, I’m interviewing Linda Silva, an MFR therapist, owner of Align Myofascial Release in North Attleboro, Massachusetts, and author of "A Lifetime of Sisters Weekends." We’re exploring the transformative power of decision-making in both professional and personal life. Linda’s sharing her inspiring journey of building her MFR-only practice, h…
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Laura Di Franco, CEO of Brave Healer Productions and an award-winning publisher for holistic health and wellness professionals, is our special guest in this episode. In her 30-year journey as an MFR therapist, she shares insights into her transition from hands-on practice to becoming a full-time publisher. We discuss her passion for writing, the ev…
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Today we’re taking a deep dive into overcoming avoidance in your business. From sharing my own journey of overcoming fears and insecurities in managing a thriving business, to exploring the tangible costs of avoidance in your life and work, this episode is a call to action. Listen in as I unpack the importance of facing what we avoid—be it raising …
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Are you ever intimidated by clients coming to you with certain issues so you refer them out? I've developed a five-piece framework that simplifies the process of becoming an expert in MFR for your clients. This framework will ensure that you are able to show up at the expert inside your treatment room regardless of your “expert” status through taki…
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Setting up clear and effective policies is crucial, whether you're just starting with zero clients or fully booked. In this episode, we'll explore the importance of policy planning, saving you time, money, and unnecessary stress. We'll cover details like handling late cancellations and creating airtight refund policies. This insider knowledge is es…
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Imagine your business transformed a year from today. Our 12-Month Business Foundation Program can assist you in creating the business you desire. In this episode, I discuss why you might decide not to join and why those reasons shouldn’t keep you from joining. Listen in! Join the program even if you have a job you love. Join the program to leave yo…
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