Creating Captivating Quizzes For Your Marketing Funnel with Alefiya Khoraki

10 Minute Marketing

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What's a single powerful tool that could completely transform your marketing strategy?
A) Quizzes
B) Quizzes
C) Quizzes
D) All of the above!
Today on 10 Minute Marketing, Alefiya Khoraki, an expert funnel strategist and conversion copywriter, joins Sonja Crystal Williams to reveal the magic behind quizzes and how they can revolutionize your brand’s engagement and conversion rates. As Alefiya shares her journey from running a bakery in Nairobi to becoming a digital marketing maven, she unveils how she stumbled upon her niche in quiz-based marketing and learn why treating quiz landing pages like sales pages can significantly impact your success.
Throughout the episode, they dissect different types of quizzes to show you how they can be tailored to different industries, share actionable insights on avoiding common quiz-creation pitfalls, and provide expert tips to craft quizzes that captivate and convert. Alefiya’s compelling story is absolutely packed with valuable strategies to elevate your marketing funnel.
About Alefiya Khoraki
Alefiya Khoraki is a funnel strategist, conversion copywriter, and CEO/CMO of Nomads Marketing. She's all about quizzes that give your current lead gen efforts conversion complex, copy that tingles full-body sensations in your reader, and gobbling a thesaurus for lunch.
Follow Alefiya on LinkedIn here.

Chapter

1. Creating Captivating Quizzes For Your Marketing Funnel with Alefiya Khoraki (00:00:00)

2. Quizzes and Funnels in Marketing (00:00:05)

3. Creating Effective Sales Quizzes (00:12:39)

4. From Bakery to Marketing Success (00:23:29)