EP 141: Insights on How to Profit from Midterm Rentals with Katie Lyon

Agents Building Cashflow

The Marketing Director for Furnished Finder and Co-Host of The Landlord Diaries, Katie Lyon, delves into the nuances of real estate investing, particularly focusing on midterm rentals. She discusses her journey from a background in commercial real estate marketing to becoming a proactive participant in the residential rental market through her platform. Katie shares strategic insights into maximizing rental yield by leveraging her platform to connect landlords directly with tenants, emphasizing the advantages of midterm rentals over short-term accommodations.

The episode is packed with practical advice for real estate agents and investors aiming to enhance their investment portfolios. For more enriching details on transforming real estate commissions into profitable cash flow, tuning into the full episode is highly recommended.

Key takeaways to listen to:

• Discovering the lucrative potential of midterm rentals for stable, enhanced cash flow.
• Navigating the shift from commercial to residential real estate investing seamlessly.
• Utilizing direct landlord-tenant connections to optimize rental operations.
• Leveraging personal real estate investing experiences to inform business strategies.

About Katie Lyon

Katie Lyon has spent over 10 years in the real estate and marketing industries and is currently the Marketing Director for Furnished Finder. As a landlord herself, she loves talking to landlords all over the country and hearing their stories, experiences, and lessons. With a successful track record spanning Florida, Iowa, and her home state of Colorado, Katie is a go-to authority for mid-term rentals. Prior to what she does now, Katie worked as a Marketing Consultant, where she provided strategic guidance and creative entrepreneurship expertise to small business owners and entrepreneurs. Before that, she held the position of Marketing Director at Baceline Group for over 10 years.

Katie was also a Digital Marketing Manager at GrowthWeaver and a Digital Marketing Consultant at Swift Digital Marketing Partners. Early in her career, Katie served as the Advertising Chair for Honda/EdVenture, leading a team in developing and executing an integrated marketing campaign for the 2008 Honda Accord Coupe. She holds a Bachelor of Science (B.S.) degree in Business Marketing from Colorado State University. Katie attended the university from 2005 to 2008.

Connect with Katie Lyon:

• Website - https://www.furnishedfinder.com/
• LinkedIn - https://www.linkedin.com/in/katie-lyon8/

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