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The Role of PR in Building Your Vacation Rental Brand with Jessica Gillingham
Manage episode 434121563 series 3001947
In this episode, we dive deep into the world of public relations with industry expert Jessica Gillingham, CEO and founder of Abode Worldwide.
Jessica shares her unique journey into the vacation rental space, from her early days in Canadian tourism to launching her own booking platform, and eventually founding Abode Worldwide. She offers valuable insights into the role of PR in shaping brand narratives and building trust within the industry.
Key topics discussed:
🤝 The role of PR in shaping brand narratives and building trust
🏠 The impact of Airbnb on the short-term rental industry
⭐ The evolving landscape of industry conferences and events
💬 The importance of unity and cohesive messaging within the sector
Whether you're a property manager, tech provider, or industry enthusiast, this conversation is packed with insights you won't want to miss!
Connect with Jessica:
Connect with Abode Worldwide:
#vacationrentalPR #shorttermrentalPR #vacationrentals
178 episode
Manage episode 434121563 series 3001947
In this episode, we dive deep into the world of public relations with industry expert Jessica Gillingham, CEO and founder of Abode Worldwide.
Jessica shares her unique journey into the vacation rental space, from her early days in Canadian tourism to launching her own booking platform, and eventually founding Abode Worldwide. She offers valuable insights into the role of PR in shaping brand narratives and building trust within the industry.
Key topics discussed:
🤝 The role of PR in shaping brand narratives and building trust
🏠 The impact of Airbnb on the short-term rental industry
⭐ The evolving landscape of industry conferences and events
💬 The importance of unity and cohesive messaging within the sector
Whether you're a property manager, tech provider, or industry enthusiast, this conversation is packed with insights you won't want to miss!
Connect with Jessica:
Connect with Abode Worldwide:
#vacationrentalPR #shorttermrentalPR #vacationrentals
178 episode
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