Biweekly 3: Pitch Anything

All of Sonar.1

Watch this episode on YouTube: https://youtu.be/408eQgRxyPk. Dima and Slava read and discuss book "Pitch Anything" by Oren Klaff and evaluate ideas of frame control, dominance, and eradicating neediness against their own experience. * Podcasts in school education in the UK * Pitch Anything (https://www.amazon.com/Pitch-Anything-Innovative-Presenting-Persuading/dp/0071752854) by Oren Klaff * Frame control and holding the attention * Does one need to dominate to pitch successfully? * Grabbing attention with unexpected and maybe even disruptive move * Can one really sell any idea in 20min? * Dima argues that narratives are important and it should be possible to find a narrative for every situation * Re-framing is a powerful idea * What if a meeting is online? How can one make it special? * Eradicating neediness and abundance mindset * Advanced Selling Podcast (https://advancedsellingpodcast.com/): Is Your World Abundant or Scarce? (https://billcaskey01.libsyn.com/is_your_world_abundant_or_scarce_) * How one can build the abundance mindset and eradicate neediness? * The "airport deal story" and what Slava and Dima make of it * Dima passionately disagrees with the author about what the "French waiter story" illustrates * Should you read this book? * Potentially, a book for the next situation: Tell to Win (https://www.amazon.co.uk/Tell-Win-Connect-Persuade-Triumph/dp/1846685575) by Peter Gruber