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Cross-Cultural Marketing in Japan with Abbie Yamamoto| Bob Low Show #002
Manage episode 327504127 series 3111330
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We discuss cross-cultural Marketing in Japan with Abbie Yamamoto. Topics include: Marketing challenges in Japan Japanese culture and nuances Marketing to different regions in Japan LinkedIn local San Diego Vidcon experience.
Featured in this video: Abbie Yamamoto is a cross-cultural consultant and transcreator for American and European clients working with Japanese corporations and international marketing teams. She helps bridge that cultural gap that lies beyond simple word-for-word translations to help you clarify your negotiation and storytelling strategies. Abbie also has a PHD in Japanese & Korean Litereate and Culture. Follow Abbie on LinkedIn: https://www.linkedin.com/in/abbie-y/
Bob Low is the Head of Grrowth @ NEXT Academy & Digital Marketing Consultant sepcilaizing in Facebook & Instagram Advertising, Content Strategy & SEO writing. Email bobthinkz@gmail.com for consultation. Follow Bob on LinkedIn: https://www.linkedin.com/in/bobthinks/
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