From Empathy to Action
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For Episode 3, we take a look at brand stories from Tesla and Netflix that show how a brand can demonstrate empathy, accessibility, and action to build a stronger connection with the public. Plus we also look at 3 practical tips for live broadcasting. Show links: (Segment 1) Billionaire Elon Musk responds to unhappy Tesla customer on a Friday night In internal Tesla memo, Elon Musk says the way most companies communicate is 'incredibly dumb' Hurricane survivor writes ‘SEND TESLA’ with the debris of destroyed home Netflix Ends Unauthorized 'Stranger Things' Bar With A Super Classy Letter (Segment 2) 3 Practical Tips for Live Broadcasting You Need to Know Right Now
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