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How Digital Marketing Can Make a Difference
Manage episode 312441500 series 3235372
Konten disediakan oleh Business Gateway. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Business Gateway atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
In this episode, host Charlie Bell speaks to Sarah Johnson, Founder of IndigoLeap about the difference digital marketing can make to your business and how it has evolved over the last few years. With chat about PPC, setting digital goals, how to measure success and what 3 things businesses should be doing.
Useful links:
DigitalBoost guides:
- https://www.bgateway.com/assets/templates/Digital_Marketing_Strategy_Guide_Entry_Level.pdf
- https://www.bgateway.com/assets/templates/Digital_Marketing_Strategy_Guide_Intermediate_Level.pdf
- https://www.bgateway.com/assets/templates/Paid_Advertising_Guide.pdf
- https://www.bgateway.com/assets/templates/Facebook-for-Business.pdf
- https://www.bgateway.com/assets/templates/LinkedIn-For-Business.pdf
- https://www.bgateway.com/assets/templates/DigitalBoost_Video_guide.pdf
Links to useful digital tools:
- Squarespace: https://www.squarespace.com/
- Unsplash: https://unsplash.com/
- Pexels: https://www.pexels.com/
- Google Analytics: https://analytics.google.com
Links to Platforms' resources:
- Adwords learning hub:https://skillshop.exceedlms.com/student/catalog/browse
- Facebook business hub: https://www.facebook.com/business
- LinkedIn marketing hub: https://business.linkedin.com/marketing-solutions/success
- Instagram business hub: https://business.instagram.com/?locale=en_GB
Other good sources of info:
- MOZ SEO Guide: https://moz.com/beginners-guide-to-seo
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