160. Transforming Numbers into Stories: The Power of Financial Communication with Soufyan Hamid

CFO 4.0

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Join Hannah Munro and guest Soufyan Hamid, Financial Storytelling Trainer at The Finance Circle, for an enlightening discussion on the transformative power of storytelling in finance.
This episode explores how finance professionals can effectively communicate complex data through compelling narratives.
Key points covered include:

• The Journey to Storytelling: Soufyan shares his transition from a technical auditor role to mastering storytelling in finance.
• Strategies for tailoring financial presentations to different audiences.
• Understanding the SCQA technique (Situation, Complication, Question, Answer) for engaging financial presentations.
• Tips on finding the right balance between crucial financial data and engaging storytelling.
• How to effectively communicate challenging financial updates in a business environment.
• The importance of CFOs in cascading financial storytelling skills throughout their teams.

Links mentioned:

• Soufyan’s Linkedin
• Find out more about The Finance Circle

• Explore other CFO 4.0 Podcast episodes here.
• Subscribe to our Podcast!

Chapter

1. The Power of Storytelling in Finance (00:00:00)

2. Structuring Finance Presentations for Impact (00:09:54)

3. Tips for Communicating Challenging News (00:19:09)

4. Improving Finance Presentation and Financial Literacy (00:33:44)

5. Feedback and Request for Follow-Up Questions (00:40:12)