193 - Facebook Groups - The Essential Systems and Processes for Success

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works

You might have many of the ingredients of a successful Facebook Group… a great idea, an engaged crowd, a big launch, a steady traffic stream… but it can still fall flat if you don’t have some fundamental systems in place.

In this episode, your hosts Suzi Dafnis and Michelle Falzon share the essential systems and processes you need to ensure you have a successful Facebook Group.

Listen to this episode to hear more about:

• The 4 specific phases of your Facebook Group “Life Cycle” and why you need to consider each phase BEFORE you start!
• Paid vs Free: The key distinctions between the processes you might want to have in place when your group is a “free” group anyone can join vs when your group is a perk someone gets only once they’ve purchased a specific product or program from you.
• The checklist of questions to ask yourself to confirm you even need to START a Facebook Group!
• How to think about your Facebook Group team - roles, access levels and how and what to communicate.
• The essential system you must have in place that could SAVE your group from being snatched out from under you!
• The process Suzi has in place to make the most of one of THE most important pieces of real estate in your Group.
• And much more!

Also Mentioned in This Episode:

• HerBusiness Marketing Success Mastermind
• The REACH Retreat in Hawaii
• HerBusiness Facebook Group
• EP 77 - Secrets to Creating Engaged Online Communities - With Susan Garrett
• EP 152 - How to Get People From Your FREE Facebook Group to your Paid Offer
• EP 186 - How to Get More Sales From Your Existing Social Media Followers