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Data Guru: Looking Ahead at 2021 TV Trends
Manage episode 324568966 series 3335229
Acxiom SVP John Baudino and Dani Benowitz, president of U.S. for MAGNA Global, take a quick look back at 2020 before they discuss what we can expect for linear and non-linear TV trends in 2021. In a year of unexpected twists and turns, the average consumer spent five more hours a day engaged with media. From streaming services to Tik Tok influencers, content is king and FOMO is real!
Thanks for listening! Follow us on Twitter, Facebook and Instagram!
50 episode
Manage episode 324568966 series 3335229
Acxiom SVP John Baudino and Dani Benowitz, president of U.S. for MAGNA Global, take a quick look back at 2020 before they discuss what we can expect for linear and non-linear TV trends in 2021. In a year of unexpected twists and turns, the average consumer spent five more hours a day engaged with media. From streaming services to Tik Tok influencers, content is king and FOMO is real!
Thanks for listening! Follow us on Twitter, Facebook and Instagram!
50 episode
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