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How Dentists Can Use YouTube to Win New Patients

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Manage episode 456156861 series 3571257
Konten disediakan oleh Benjamin Suggs. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Benjamin Suggs atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

To view this podcast on YouTube, please go to: https://www.youtube.com/watch?v=5ZZ_xBXEpYI
Leveraging YouTube for Dental Practices
Overview

  • YouTube has become a valuable platform for businesses, including dental practices, due to its search engine capabilities and vast user base.
  • Creating video content is essential for leveraging YouTube effectively to reach potential patients.
  • Different types of videos, such as long-form and short-form, can be used to engage with viewers and promote dental services.
  • Client testimonials in video format can be a powerful tool for building trust and credibility.

Assumptions

  • The success of using YouTube for dental practices requires consistent content creation and posting to build a presence over time.
  • Integrating video content on both YouTube and the practice's website can enhance visibility and engagement.
  • Running YouTube ads through Google Ads provides targeting opportunities to reach specific audiences effectively.

Testing Strategy

  • Utilize skippable ads on YouTube to reach a broad audience and measure view-through rates for different video lengths.
  • Implement demographic targeting, interest-based targeting, and keyword targeting to optimize ad placements.
  • Monitor the effectiveness of YouTube ads for brand building and direct response to assess the impact on practice visibility and patient acquisition.

Dentist Spotlight
Knox Valley Dental - Dentist in Farragut - Knoxville TN - https://knoxvaleydental.com
Google Page - https://g.co/kgs/YXZUM8e
Facebook - https://www.facebook.com/Knoxvalleydental

For 12+ years, Flow New Patient Marketing has had a simple mission… to bring you as many quality new patients as possible. We believe in ensuring that when a potential patient needs a provider, you are the one they find, choose, and set an appointment with. We Get You More *Profitable* New Patients!

  • No long-term contracts.
  • Our clients average an 8X return on investment.
  • Personalized, non-corporate approach.
  • 5-star reviewed.

Find us:

Website: https://newpatientsflow.com

Google: https://g.co/kgs/zqWTc5a

Facebook: https://www.facebook.com/newpatientsflow

Instagram: https://www.instagram.com/newpatientsflow/

Linkedin: https://www.linkedin.com/company/newpatientsflow

  continue reading

21 episode

Artwork
iconBagikan
 
Manage episode 456156861 series 3571257
Konten disediakan oleh Benjamin Suggs. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Benjamin Suggs atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

To view this podcast on YouTube, please go to: https://www.youtube.com/watch?v=5ZZ_xBXEpYI
Leveraging YouTube for Dental Practices
Overview

  • YouTube has become a valuable platform for businesses, including dental practices, due to its search engine capabilities and vast user base.
  • Creating video content is essential for leveraging YouTube effectively to reach potential patients.
  • Different types of videos, such as long-form and short-form, can be used to engage with viewers and promote dental services.
  • Client testimonials in video format can be a powerful tool for building trust and credibility.

Assumptions

  • The success of using YouTube for dental practices requires consistent content creation and posting to build a presence over time.
  • Integrating video content on both YouTube and the practice's website can enhance visibility and engagement.
  • Running YouTube ads through Google Ads provides targeting opportunities to reach specific audiences effectively.

Testing Strategy

  • Utilize skippable ads on YouTube to reach a broad audience and measure view-through rates for different video lengths.
  • Implement demographic targeting, interest-based targeting, and keyword targeting to optimize ad placements.
  • Monitor the effectiveness of YouTube ads for brand building and direct response to assess the impact on practice visibility and patient acquisition.

Dentist Spotlight
Knox Valley Dental - Dentist in Farragut - Knoxville TN - https://knoxvaleydental.com
Google Page - https://g.co/kgs/YXZUM8e
Facebook - https://www.facebook.com/Knoxvalleydental

For 12+ years, Flow New Patient Marketing has had a simple mission… to bring you as many quality new patients as possible. We believe in ensuring that when a potential patient needs a provider, you are the one they find, choose, and set an appointment with. We Get You More *Profitable* New Patients!

  • No long-term contracts.
  • Our clients average an 8X return on investment.
  • Personalized, non-corporate approach.
  • 5-star reviewed.

Find us:

Website: https://newpatientsflow.com

Google: https://g.co/kgs/zqWTc5a

Facebook: https://www.facebook.com/newpatientsflow

Instagram: https://www.instagram.com/newpatientsflow/

Linkedin: https://www.linkedin.com/company/newpatientsflow

  continue reading

21 episode

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