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Ep 399: Mastering Meta Shops & Ad Instability – Expert Insights on Digital Advertising Trends | AKNF

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Manage episode 414754830 series 2899866
Konten disediakan oleh DTC Newsletter and Podcast and DTC Newsletter. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh DTC Newsletter and Podcast and DTC Newsletter atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Today we catch up with Taylor and Jacob from Pilothouse's Meta Ads team to talk Q1 performance and and how we're mitigating platform and algorithm insecurity.

Work with Pilothouse: https://pilothouse.co

Performance Update + shifting factors with Meta AI

The shift to Meta Shops, the pros and cons

Ad inventory factors: Temu, US Election, Summer Olympics

TikTok Ban approved...what's next?

Timestamps

[00:00] Introduction to Meta Shops and Ad Performance Trends

[02:20] Impact of Meta's Algorithm Changes on Traffic and Sales

[04:50] Strategies for Managing Unstable Ad Platforms and Maximizing ROI

[07:00] Discussion on the Effectiveness of Meta AI and Shop Features

[09:30] Insights on Preparing for Q4 and Utilizing Advantage Plus Campaigns

[12:00] The Future of TikTok and Its Impact on Meta Traffic

Hashtags

#DigitalMarketing

#MetaAds

#ECommerce

#SocialMediaStrategy

#DTCpodcast

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Advertise on DTC - https://dtcnews.link/advertise

Work with Pilothouse - https://dtcnews.link/pilothouse

Follow us on Instagram & Twitter - @dtcnewsletter

Watch this interview on YouTube - https://dtcnews.link/video

  continue reading

526 episode

Artwork
iconBagikan
 
Manage episode 414754830 series 2899866
Konten disediakan oleh DTC Newsletter and Podcast and DTC Newsletter. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh DTC Newsletter and Podcast and DTC Newsletter atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Today we catch up with Taylor and Jacob from Pilothouse's Meta Ads team to talk Q1 performance and and how we're mitigating platform and algorithm insecurity.

Work with Pilothouse: https://pilothouse.co

Performance Update + shifting factors with Meta AI

The shift to Meta Shops, the pros and cons

Ad inventory factors: Temu, US Election, Summer Olympics

TikTok Ban approved...what's next?

Timestamps

[00:00] Introduction to Meta Shops and Ad Performance Trends

[02:20] Impact of Meta's Algorithm Changes on Traffic and Sales

[04:50] Strategies for Managing Unstable Ad Platforms and Maximizing ROI

[07:00] Discussion on the Effectiveness of Meta AI and Shop Features

[09:30] Insights on Preparing for Q4 and Utilizing Advantage Plus Campaigns

[12:00] The Future of TikTok and Its Impact on Meta Traffic

Hashtags

#DigitalMarketing

#MetaAds

#ECommerce

#SocialMediaStrategy

#DTCpodcast

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Advertise on DTC - https://dtcnews.link/advertise

Work with Pilothouse - https://dtcnews.link/pilothouse

Follow us on Instagram & Twitter - @dtcnewsletter

Watch this interview on YouTube - https://dtcnews.link/video

  continue reading

526 episode

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