Revisited - Niche Site Experiments: Lessons Learned from Building My Portfolio with Shawna Newman [The Opportunity EP. 53]

Empire Flippers Podcast

Starting your first niche site is one thing – buying, growing, and flipping an empire of sites is another. So how do you scale and sell a portfolio of niche sites?

Shawna Newman is an SEO expert with nearly 20 years of experience acquiring and scaling niche sites. She is one of the most seasoned SEO professionals in the industry, known for her unique testing methods and extensive year-long case studies. She is also the founder of Skipblast, where she shares her key findings from her SEO and business research.

Shawna joined us on this episode to discuss her methods for building a niche site portfolio, what to look out for when buying and selling sites, how to scale newly acquired sites, and much, much more.

Topics Discussed in this episode:

• How to build an SEO site portfolio from scratch
• How long it takes to make $1,000/month from a niche site
• How to buy and sell sites as part of an SEO portfolio
• How to diversify your revenue streams, grow your sites, and run an email list
• When to monetize your site
• How Shawna developed a successful system to acquire aged and expired domains
• Shawna’s monthly growth and selling plan
• How to bounce back from an algorithm update
• The misconceptions about monetizing and “dripping out” your content
• The future of building niche sites

Mentions:

• • Empire Flippers Podcast
  • Empire Flippers Marketplace
  • Skipblast
  • Copyhackers
  • Authority Hacker
  • Google Trends
  • Influence: The Psychology of Persuasion by Robert B. Cialdini
  • Cashvertising by Drew Eric Whitman

Sit back, grab a coffee, and learn the secrets to building a portfolio of high-performing niche sites.